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What Is Digital PR?

Stern + Associates

Through strategic digital public relations (PR) efforts, this startup firm crafts engaging social media campaigns, partners with influential bloggers, and promptly addresses customer feedback across various online platforms. What Are the Types of Digital PR?

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Digital PR and the Google Penguin

The Proactive Report

Content marketing isn’t a new idea for PR. Corporate magazines, thought pieces, by-lined articles for executives, sponsored radio shows – we’ve done it all. So yes, SEO has become an important PR skill. Jill Kocher, search-engine-optimization expert. And suddenly Digital PR is in demand.

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The Role PR Plays in Boosting Digital Visibility

5W PR

Collaboration Digital PR is not simply scattering messages across the internet and hoping they are effective. It requires collaborating with SEO experts to incorporate relevant keywords into narratives, making the brand more discoverable by search engines, and directing interested individuals to the company’s website.

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Webinar 'Supercharge your Online Newsroom with SEO Basics'

Presspage

During this webinar Bart Verhulst, Co-founder of PressPage and Niru Gupta, Newsroom Consultant, reveal the secrets for building, promoting and measuring a search engine optimized content strategy centered around your corporate newsroom or brand journalism site. Can't attend live? You should still register !

SEO 79
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5 Ways to Improve Your Content Strategy

The Proactive Report

The wheels do tend to grind slowly in large corporations. They use search engines and social media to find it. Optimized for search engine algorithms. Get the Digital PR Tips News letter. Like biting the tail of a dinosaur – it takes a while for the message to reach the brain. 888 243 3470.

Strategy 149
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The impact of content rich newsrooms

Presspage

MIA launched their revamped social newsroom in March of 2016 switching from a native newsroom -driven by their website’s standard CMS- to a dedicated newsroom solution for digital PR and media relations. “Within KLM there was a corporate mentality, resulting in a workflow with little flexibility.

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Big Changes Ahead in the PR Industry

The Proactive Report

Both agency and corporate executives agree that this is the greatest challenge preventing them from achieving their future goals. Corporate-side PR. Corporate PR budgets grew only 2.6% If content creation is the engine for growth, the industry will need to invest in people who can develop world-class creative.”.

Industry 113