Corporate communicators struggling with internal measurement—here are the obstacles

Agility PR Solutions

A large majority (84 percent) of communicators want to implement some form of measurement to determine employee engagement, but they say they often lack the budget and technological resources to do so, according to new research from internal email comms firm PoliteMail Software.

Announcing PR Daily’s 2019 Corporate Social Responsibility Awards

PR Daily

The post Announcing PR Daily’s 2019 Corporate Social Responsibility Awards appeared first on PR Daily. Check out this year’s new and updated categories. The early-bird deadline is April 5.

6 top concerns for corporate communications leaders

PR Daily

What’s on the minds of corporate communications executives? In 2018 our data and insights team spoke with over 170 top-level executives and directors who lead their company’s respective corporate communications teams. CEOs are responsible for corporate reputation.

Day in the life: Get to know Jay Andrew, director of corporate communications, Service Corporation International

Muck Rack

Day in the life: Get to know Jay Andrew, director of corporate communications, Service Corporation International

5 Ways To Raise Your Internal PR Game

ImPRessions - Crenshaw Communications

Earlier this week, we made the case for raising your internal PR game. The technological and social changes over the past few years have both made internal communications more important, and also opened up opportunities to revolutionize it. 5 ways to raise internal PR standards.

8 Surprising Reasons To Raise Your Internal Communications Game

ImPRessions - Crenshaw Communications

It can be easy for a corporate PR team to neglect a critical aspect of business communications — internal PR. In certain cases, high-profile companies take it for granted that employees are corporate cheerleaders, or they may leave the responsibility for employee engagement to HR.

Why Internal Communications Should Be Part of Your Marketing Strategy

PRSay

Fortunately, your corporate communications team can kindle that love. By connecting employees to the company’s core message — and inspiring a belief in the organization’s mission — internal communicators will help create purpose-driven employees. Expanding beyond internal memos.

How To Engage Millennials In Corporate Social Responsiblity

ImPRessions - Crenshaw Communications

Whether you’re a nonprofit targeting donors or a corporation trying to build customer and employee engagement through a giving program, there is one group of consumers who stand out — millennials. When it comes to philanthropy, Americans are a generous bunch.

‘The whole person’: Internal publication tells employee stories

PR Daily

Though digital communication has finished off some internal magazines, others have found new life, as organizations move from stodgy corporate promotions to people pieces. The post ‘The whole person’: Internal publication tells employee stories appeared first on PR Daily.

5 Ways to Improve Internal Communication

Cision

Here are five key takeaways from IPR’s white paper about how to improve internal communications: 1. Treat your internal publics like your external publics. “Internal communications should not be treated as a one-size-fits-all proposition.”

Should We Take the "Internal" out of Internal Communications?

PR Job Coach

Internal communications” is an anachronism. Born from the recognition that employees were becoming a critical constituency, companies at the turn of the century began establishing internal communications departments to develop employee morale.

Join us at Facebook HQ for the latest internal comms strategies

PR Daily

Join them at their Menlo Park, California headquarters for the Internal Communications & Employee Engagement Summit at Facebook , July 30–31. Proactively prepare your staff for crises and protect your corporate reputation.

What to Do When Your Internal Communications Goes External

PRSay

Hackers can also find and release damaging internal correspondence and documents. ” So, what are the best ways to lessen the potential negative impacts of your internal communications going external? Treat every piece of internal communication as if it were external.

Wayfair donates to Red Cross amid internal protest over detention camps

PR Daily

Corporate actions can become politicized. The corporation has to be aware of this and therefore has to pick its battles very carefully.”. The post Wayfair donates to Red Cross amid internal protest over detention camps appeared first on PR Daily.

A Summer of Public Relations: An Intern’s Perspective

PR Expanded

This summer, I had the opportunity to intern for Cheray Keyes-Shima , APR, CPRC, at KSC, a marketing, advertising and public relations agency in Sarasota, Florida. A Guest Post By Rhys Schueren, Student, Loyola University Maryland.

When Corporate CEOs Challenge The President

ImPRessions - Crenshaw Communications

Much of the corporate advocacy we’ve seen has been in response to issues in the news, like the state-sponsored bathroom bills or the #takeaknee movement among NFL players. No one does this better than a corporate CEO.

Announcing PR Daily’s Corporate Social Responsibility Awards finalists

PR Daily

PR Daily’s Corporate Social Responsibility Awards sought organizations that did their part to make the world a better place. Internal Communications Campaign. FoundationFriday, Albemarle Corporation. Corporate-Community Nonprofit Partnership.

Brand managers walk a fine line on International Women’s Day

PR Daily

For International Women’s Day, social media managers had their banners ready. We are also pleased to release a special lip kit in the colors of International Women’s Day. Georgia painted women’s vaginas as flowers, which is pretty much the most International Women’s Day thing ever.

Monday Roundup: Internal Communications

Waxing UnLyrical

It’s impossible to communicate your brand’s value and mission to the general public without first communicating it well internally. So how can you gain cohesiveness in your organization through internal communications? The case for internal communications.

3 ways to ace corporate content

PR Daily

How can you accomplish the difficult task of grabbing audiences’ attention while also including your organization’s corporate goals and messages? Though you’re looking to accomplish organizational goals through your content, your corporate story or video doesn’t have to be boring.

5 Brand Elements to Evaluate When Refreshing Your Corporate Image

Cision

Refreshing your corporate image is sometimes necessary to inject fresh energy into your brand, as well as get people to see it with renewed interest. But you should never refresh your corporate image just for the sake of doing so without careful research.

How to rethink your corporate communications for 2019

PR Daily

These days it takes outside-the-box thinking for internal communicators to keep employees engaged. If you’re struggling to come up with fresh ideas, the experts at the 2018 Corporate Communicators Virtual Summit want to help.

How to Deliver a Genuine Corporate Apology [UML]

Sword and the Script

You only get one shot at making a good first impression – and that’s true for corporate apologies too. Somehow as we grow up, those principles we learned as kids are beaten out of our collective corporate being. That’s the anatomy of a corporate apology run amuck.

8 worst practices in international PR

PR Daily

A quarter-century later, more is at stake and international terrains are even harder to traverse. Corporate HQ overreach. That makes sense, but when corporate HQ exercises strict control and approval over every overseas action, bureaucracy handicaps the international PR effort. Conducting international PR long distance. As more and more companies’ communications go global, more and more pitfalls emerge.

 Corporate Reputation is Important to Marketing

5W PR

Once you answer that question and put together a plan to actively promote and preserve your corporate reputation, the chances are that any damage occurring from such an incident will be minimal rather than catastrophic. Embrace and implement trust-based marketing internally and externally, a strategy whose foundation is rooted in openness and honesty. Building A Corporate Reputation. The post Corporate Reputation is Important to Marketing appeared first on 5W PR.

Corporate communications 101, courtesy of Tesla

PR Daily

If you’re wondering why the Tesla story hasn’t exploded as the Uber scandal did, check out this response from Tesla’s internal communications team: “The topics raised in this meeting were followed up directly with those willing to discuss,” a Tesla representative told Business Insider. “We

10 distractions corporate communicators face

PR Daily

For many corporate communicators, the job largely entails writing and editing. RELATED: Learn how to use mobile to drive internal communications success in this free download. Corporate communicators, what are your biggest distractions?

Delta’s anti-union campaign draws ire, as internal messaging goes public

PR Daily

Union representatives from the International Association of Machinists (IAM) have been circulating materials to call for a vote to unionize, but Delta is pushing back. RELATED: Join us at Facebook for our Internal Communications and Employee Engagement Summit. ].

The only workshop internal communicators need

PR Daily

Internal communicators: Stop. Join internal communication experts Steve and Cindy Crescenzo for Ragan’s newest all-day, intensive Internal Communications Master Class. Flip tired old corporate stories upside down so people actually pay attention to them.

Make Issues Management an Integral Part of your Corporate Culture

Melissa Agnes

I have flown first class on many international flights but this was the first time I had the opportunity to fly Air Canada, both overseas and in first class. Embed strong issues management into your corporate culture. And this mindset should be a natural part of your corporate culture.

How PR and corporate communications can use animated gifs

Stuart Bruce

As public relations and corporate communications needs to become increasingly more visual gifs are one of the easiest and most effective ways to do it. Seven ways PR and corporate communications can use GIFs. How to create and find gifs for public relations and corporate communications.

Chats with Chip: Ryan Williams on Internal Communications and Measurement

Media Bullseye

The most recent episode of Chats with Chip featured a conversation about internal communications and measurement with Ryan Williams , a partner with Tekara Effectiveness. Despite the positives of internal communications strategies, Ryan recognizes the difficulties.

Boardroom PR—thanks to execs’ sketchy reporting, corporate boards may be blind to risks

Agility PR Solutions

The post Boardroom PR—thanks to execs’ sketchy reporting, corporate boards may be blind to risks appeared first on Agility PR Solutions.

PR Interns or Assistants – Which is Right for You?

Solo PR Pro

The topic of interns versus assistants is the topic of discussion. If I look at my workload from that perspective and can parse out some things where an individual will gain practical experience, I’m on the road toward securing an intern. Is having interns worth the investment for you?

International Conference Preview: Frank X. Shaw Talks Diversity, Disruption and 10 Years at Microsoft

PRSay

As corporate vice president of communications at Microsoft , Frank X. In anticipation of his keynote address at PRSA’s 2019 International Conference in San Diego on Oct. How did your time in the Marine Corps prepare you for agency and corporate life?

6 secrets on how to build a corporate identity from scratch

PR Daily

In her Ragan Training session, “ Partner with your organization’s stakeholders to get corporate communications done ,” Jernstedt offers lessons on building internal and external communication from scratch. Reach out internally and externally.

Survey says PR Best Positioned to Manage Corporate Social Media

Sword and the Script

Ownership is a strong word in the high-stakes game of corporate social media turf wars – yet consensus increasingly points to PR as primary proponents. Corporate reputation has long been the responsibility of communications departments. by Frank Strong.

Monday Roundup: PRSA 2015 International Conference

Waxing UnLyrical

I’m here for the 2015 PRSA International Conference where there’s absolutely no shortage of awesome speakers this year. What do you hope to learn at the PRSA 2015 International Conference? Twitter Facebook Google+ LinkedIn Monday Roundup: PRSA 2015 International Conference.

International PR thought leader videos from the Davos World Communication Forum

Stuart Bruce

Roman Vassilenko, Chairman of the Committee for International Information at the Kazakhstan Ministry of Foreign Affairs. Sujit Patel, VP Corporate Communications, Godrej Industries, India. Conference Speaking corporate communications public relations Video

Video 163

How corporate IT is actually killing employee communications

Communications Conversations

For those of you born after 1985, Lotus Notes is an operating system that runs all sorts of programs internally for big organizations, including email. What are the specific problems facing employees when it comes to internal systems?