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“Succession” And The Chief Communications Officer

ImPRessions - Crenshaw Communications

We know nothing about the personal life of Karolina Novotney, the unflappable chief communications officer of the fictional Waystar Royco Co. She’s a corporate PR archetype. Then there’s the controversial Irena Briganti, who as Fox News’ SVP of Corporate Communications, may be a model who’s closer to home.

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Corporate Communication: Create Opportunity out of Crisis

Ronn Torossian

Crisis communication is a subspecialty of PR, and it’s designed to protect and defend an individual, company, or organization facing a public challenge to its reputation. Crisis communications aim to help an organization minimize damage to its reputation from negative publicity during a critical event or situation.

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Corporate Communication Trends for 2023

Institute for Public Relations

The Academic Society for Management & Communication identified five trends destined to influence communication practice in the near future. The most relevant trends found for corporate communication in 2023 were:1.)

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PR And Communications Trends For 2021

ImPRessions - Crenshaw Communications

The year of COVID-19, Black Lives Matter, assorted climate disasters, and a historically divisive presidential contest has accelerated existing trends and opened up new ones for professional communicators. This is particularly true for marketing, and the same applies to brand and corporate communications.

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Can Businesses Meet Increasing Consumer Expectations?

This leaves room for businesses to fill in the gaps currently seen between consumer expectations and corporate ESG communication. This research reveals what issues consumers care about and how businesses can tailor their communications to different segments of consumers. adults actively seek and follow sustainability issues.

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How to Manage Corporate Reputation with PESTLE Analysis

Onclusive

Corporate reputation has become the most important brand asset—a company with a favorable public image is more appealing to customers, employees, investors, and other stakeholders. This puts communications and PR front and center as the stewards of corporate reputation.

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Navigating Deal Communications

Business Wire

Mergers, acquisitions, divestitures – these are some of the most challenging communication scenarios investor relations and corporate teams face. And even in the face of a global pandemic, they continue to happen and impact organizations, introducing risk, uncertainty and, at times, even brand ambiguity.

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7 Trends in ESG: What PR Pros Need to Know in 2023

What does the evolution of ESG programs mean for communicators? New challenges are coming into focus, driven by the increasing attention to corporate sustainability and environmental, social, and governance (ESG) programs, and the evolving state of ESG reporting regulations. As it turns out - a lot. Access your copy for free today.