PR Fuel

MARCH 17, 2020

Most people focus on three main areas when trying to promote their business: advertising, content marketing , and public relations. A Long-Term Strategy: Content Marketing. Content marketing isn’t a new idea. Your goal with content marketing is not to sell directly to your audience.

Publicity 65

Publicity Small Business Advertising Advertising 65

Sword and the Script

DECEMBER 10, 2019

Measuring genuine ROI and a marketing campaign’s long-term contribution to revenue takes time, and marketers need to slow down to do it.”. Sean Callahan , Senior Manager, Content Marketing | LinkedIn. 6) Relationships with people who have the ear of your target market. “It’s How can they do that?

Marketing 102

Marketing Content Marketing Advertising Advertising 102

Cision

MAY 9, 2016

Images drive engagement with social media and content marketing. Yet if you have ever needed an image for a social or content post and found ( literally ) the perfect image only to discover that the license is restrictive or vague, you understand how frustrating finding stock images can be. Free Images (.cc) Free Images (.red)

Engineering 120

Engineering Creativity Community Google 120

Cision

AUGUST 26, 2015

68% Of Marketers Want To Know How To Create Better Visual Content [link]. Content marketing influencer, social media marketing strategist & speaker. Interesting test of Facebook content shows longer form content may win. Demand generation content marketing for B2B high tech industry.

Social Media 120

Social Media Twitter Media Nonprofit 120

Cision

APRIL 12, 2016

For example, the people coming to your website through search engine result pages (SERPs) or Facebook posts would be considered organic traffic. Their campaign was highly successful, although the content hardly mentioned Dove in the videos. Create a strong content marketing plan.

Infographics 120

Infographics eBook Content Marketing Video 120

Beyond PR

JUNE 2, 2017

Today, it is so much easier and it’s a lot more transparent with the advent of search engines and a social web. On Facebook, Twitter, YouTube, and all those other social networks. A laptop, the web, and a search engine and you have the starter tools to begin this spying caper. Facebook : How many Likes? Cool infographics.

Real Estate 57

Real Estate How To Web Case Study 57

5W PR

JUNE 25, 2018

In the digital marketing world, making the most of this content generation ability now means investing in new content marketing plans to ramp up brand awareness and cultivate customer engagement. Of course, as valuable as content marketing can be, it’s only effective if companies know how to use it properly.

Content Marketing 60

Content Marketing Infographics Google SEO 60

Contently - Strategy

JANUARY 29, 2019

We also have a content audit tool that provides recommendations for infusing the right SEO strategy into your content program. Auditing your existing library of content to identify high and low traffic keywords will help guide your keyword strategy. This verifies keyword relevancy.

Brand 111

Brand Branding How To SEO 111

PR 20/20

JANUARY 3, 2019

How will you make your marketing program even savvier in 2019? We used Buzzsumo’s Content Analyzer to curate the top posts across Facebook, Twitter, Pinterest, Reddit, as well as links from other websites. Catch up on what you missed before you set your marketing intentions. Best of luck in 2019! ??.

Blogging 54

Blogging Marketing Content Marketing B2B 54

The Proactive Report

AUGUST 5, 2016

If your news content or press release is not optimized for search – both news and web search – it’s unlikely that it will be found and read by journalists, bloggers and members of the public searching that topic online. SEO (Search Engine Optimization) is an essential skill for PR practitioners. Trend to Watch: Sharing News on Social.

Reddit 100

Reddit LinkedIn Social Media Pinterest 100

PR Fuel

APRIL 2, 2021

For one, blogging can help you improve your search engine rankings, and it can also provide your customers with informative information about your company or your industry. Infographics are another great tool to use to break up your written content. Adding a blog to your website is great for many reasons. Go Live on Social.

Social Media 62

Social Media Media Mobile Infographics 62

Buzzstream

DECEMBER 13, 2023

I joined BuzzStream as Director of Content Marketing in November of 2023. But before that, I worked for over ten years with three content marketing agencies and one in-house role. From social media graphics to infographics, Canva streamlines the process with helpful templates for many projects.

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

DECEMBER 13, 2023

I joined BuzzStream as Director of Content Marketing in November of 2023. But before that, I worked for over ten years with three content marketing agencies and one in-house role. From social media graphics to infographics, Canva streamlines the process with helpful templates for many projects.

Digital PR 62

Digital PR Tools Google Pitching 62

Beyond PR

DECEMBER 12, 2017

In the age of Content, search engine results pages (SERPs) are inundated with potential links for users to click on. HubSpot reported in 2016 that 43 percent of readers skim online content. Infographics demonstrate your brand’s expertise in your industry. Share videos on YouTube, Facebook and Twitter.

Writing 75

Writing How To Infographics Pinterest 75

Beyond PR

AUGUST 14, 2017

In the age of Content, search engine results pages (SERPs) are inundated with potential links for users to click on. HubSpot reported in 2016 that 43 percent of readers skim online content. Infographics demonstrate your brand’s expertise in your industry. Share videos from YouTube to Facebook or Twitter.

Writing 79

Writing How To Infographics Pinterest 79

Waxing UnLyrical

NOVEMBER 18, 2015

Time and again, we see and hear countless online video marketing statistics like these: Consumers spend 5.5 Video is the most popular content marketing format for 2015, ahead of case studies, blogs and infographics ( 2015 State of Digital Marketing , a report featuring insights from over 600 marketers from Web Marketing 123).

Video 40

Video YouTube Web Case Study 40

Waxing UnLyrical

JUNE 17, 2015

And thus, it uses multiple channels for content marketing efficiently and effectively by following this principle. Instead of overloading your blogs/Facebook/Twitter, quality and consistent content makes for a more meaningful and personalized audience experience. It believes in quality over quantity.

Brand 40

Brand Branding Video Community 40

Cision

DECEMBER 5, 2017

That’s where your content marketing efforts come into to play. On top of crafting compelling content, the most prominent challenge is driving engagement from targeted audiences. According to HubSpot’s 2017 State of Inbound, the top challenge marketing faces is generating more traffic and leads. Infographics.

Infographics 235

Infographics Case Study Content Marketing Video 235

Rock the Status Quo

MAY 28, 2015

How to Find Your Most Popular Content… So You Can Create More! One simple task that significantly improves the success of your content marketing is the ability to identify what pieces of content are driving results and which are not. If you are a search engine optimization professional, you know this.

Measurement 100

Measurement Analytics Google SEO 100

Beyond PR

DECEMBER 5, 2017

That’s where your content marketing efforts come into to play. On top of crafting compelling content, the most prominent challenge is driving engagement from targeted audiences. According to HubSpot’s 2017 State of Inbound, the top challenge marketing faces is generating more traffic and leads. Infographics.

Infographics 72

Infographics Case Study Video Survey 72

PR 20/20

APRIL 7, 2016

JP is the Content Marketing Director & Audio/Visual Technician/Engineer of Interact , a place for creating entertaining and engaging quizzes that generate email leads. The secret has to be with the kind of content they’re producing, obviously. The following is a guest post from JP Misenas. Now we’re onto something.

Social Media 40

Social Media How To Media eBook 40

Cision

MAY 29, 2017

People were excited to see how the search engine offered relevant results just by reading the first few letters of a keyword. Fast forward to 2017, the search engines have become even smarter. Content discovery is the art and science of using predictive algorithms to help make content recommendations based on how people search.

How To 129

How To Content Marketing Engineering Advertising 129

Beyond PR

MAY 30, 2017

People were excited to see how the search engine offered relevant results just by reading the first few letters of a keyword. Fast forward to 2017, the search engines have become even smarter. Content discovery is the art and science of using predictive algorithms to help make content recommendations based on how people search.

How To 40

How To Engineering Content Marketing Advertising 40

ReimaginePR

SEPTEMBER 12, 2016

Infographics – Infographics are popular on social media channels because they’re snack-able. Videos – There’s a reason why YouTube is the second largest search engine in the world. People like to search for content that in some way entertains or educates them visually. Image Courtesy of Coca-Cola US Facebook.

Storytelling 120

Storytelling Video Infographics YouTube 120

Beyond PR

MAY 3, 2016

When it comes to content marketing, you not only need to produce graphics and video that fuel your content engine, you’re also tasked with creating promotional images that drive traffic from multichannel distribution efforts to the content being promoted. How to Find and Create Promotional Visuals.

How To 40

How To Infographics Video Instagram 40