Cision

OCTOBER 20, 2015

Today, a successful social strategy requires a combination of digital, content and PR across departments and teams. Watch Rebecca Lieb’s on-demand webinar! Stories don’t just come from marketing,” says Rebecca. With new types of media emerging every day, marketing and social workflow is changing. Integration.

Enterprise 120

Enterprise Strategy Social Media Infographics 120

Sword and the Script

DECEMBER 10, 2019

Measuring genuine ROI and a marketing campaign’s long-term contribution to revenue takes time, and marketers need to slow down to do it.”. Sean Callahan , Senior Manager, Content Marketing | LinkedIn. 6) Relationships with people who have the ear of your target market. “It’s Bob Geller | Fusion PR.

Marketing 100

Marketing Content Marketing Advertising Advertising 100

PR 20/20

MARCH 26, 2020

Brands are showing up in unprecedented ways to support their employees, customers and communities. Marriott's CEO Arne Sorenson has been praised for a video to his employees , made public on Twitter, that was authentic, transparent and compassionate. Join us for this 30-minute webinar where we'll share five content marketing tips…!”.

Crisis 92

Crisis Marketing Healthcare Resources 92

Cision

JULY 29, 2015

Kerry O’Shea Gorgone , host of MarketingProfs’ Marketing Smarts podcast , recently sat down with us to answer a few questions on how to build a podcasting strategy and give us a glimpse at what she’ll cover at her Cision webinar. Q: Why is podcasting valuable for brands’ marketing strategies? Want to know more?

Interviews 120

Interviews Comparison Video Exercises 120

Sword and the Script

DECEMBER 24, 2019

Read more: 3 Studies with Benchmarks for Content Marketing, Blogging and Webinars [UML]. 2) The average content marketing budget is $185,000. The most successful content marketers invested more, with an average of $272,000, while the least successful content marketers spent less at $109,000.

Marketing 78

Marketing Publicity Survey Study 78

Critical Mention

OCTOBER 24, 2019

Their website is a business hub that spotlights brand-building tips, educational business webinars and blogs that help drive success. Our Top Picks: Stay informed with the latest ways to improve your brand’s presence through creative tactics: Disruptive Tactics To Spur Creativity. Until next time! Critical Mention.

Blogging 68

Blogging Education Resources Creativity 68

Cision

AUGUST 26, 2015

How to Balance Ethics and Reality in #Influencer #Marketing [link] pic.twitter.com/BWn4QG8m0s. — Co-Founder of Status Creative, a leader in social media engagement. 68% Of Marketers Want To Know How To Create Better Visual Content [link]. Content marketing influencer, social media marketing strategist & speaker.

Social Media 120

Social Media Twitter Media Nonprofit 120

MaccaPR

DECEMBER 19, 2016

The latest content marketing trend our PR agency is seeing is the move toward less content creation and more content promotion. In that rush of adrenaline to immediately promote your new e-book or video ASAP, content marketers risk the opportunity to be creative with promotion.

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

The Resolution Blog

JANUARY 8, 2018

The content you should be creating 2018 plans are underway and creatives are about to be brought to life. Just before you tie down the exact detail for content take a look at this research from content share experts BuzzSumo. The 20 most engaging types of content. What do you guys think?

Tools 136

Tools Publicity Measurement SEO 136

Contently - Strategy

SEPTEMBER 10, 2020

What role has content marketing played for you at LiveIntent? It’s huge for us and plays a key role in our marketing strategy. It’s a lot of what we do on the marketing side. We have a webinar series that we do right now called Real Time Banter. Diversify your knowledge within marketing.

Brand 118

Brand Branding Marketing Facebook 118

Contently - Strategy

OCTOBER 15, 2021

Great content marketing has the power to do that. Today’s audiences come across so much mediocre content that looks and sounds the same. Lately, innovative marketing teams have been thinking beyond the standard blog post. Interactive Tools Give Brands a Creative Edge—and Empower Buyers.

B2B 85

B2B Content Marketing Trends Marketing 85

Cision

MAY 21, 2015

SocialZoomFactor is a podcast created for business and marketing leaders. If you want to learn how to integrate social media, content marketing, the latest technology and more, you won’t be disappointed in Pam’s podcasts, which she delivers each weekday. to rock your social media and content marketing.

Social Media 120

Social Media Marketing Pinterest Media 120

Contently - Strategy

OCTOBER 15, 2020

Interactive Tools Give Brands a Creative Edge—and Empower Buyers. Way back in 2011, some employees at HubSpot had an idea. They wanted to create an educational program on inbound marketing for HubSpot customers. I have a last name, but you may know me as Jordan at Contently. Educational Courses Are Lead Gen Machines.

B2B 145

B2B Trends Video Course 145

Sword and the Script

DECEMBER 28, 2022

The survey also asked respondents which content formats they found most valuable in researching B2B purchases. The survey listed 16 possible formats and here’s how the most valuable format stacked up: 43% said research or survey reports; 40% said case studies; 40% said webinars; 37% said B2B media and news; 34% said white papers; and.

B2B 116

B2B Marketing Survey Software 116

Contently - Strategy

JANUARY 9, 2019

For GE, however, it’s the culmination of a decade-long commitment to content marketing. As a result, the brief brims with journalistic rigor, pulling in stories from GE Reports , the brand’s main content hub, where employees across the globe explain new research and innovations by focusing on ideas instead of products. (We’ll

How To 111

How To Transportation Content Marketing Healthcare 111

Contently - Strategy

JUNE 11, 2020

More importantly, what should doctors, hospitals, insurers, and healthcare companies do to improve the state of healthcare content online? We’ve extracted the most important healthcare content marketing trends using a combination of quantitative and qualitative data. You’ll also get the webinar on-demand.).

Healthcare 136

Healthcare Content Marketing Industry Trends 136

Contently - Strategy

DECEMBER 4, 2018

When you map all of your content marketing to the funnel, things get trickier. Most content marketers, unlike sales reps, usually shy away from promotional ad copy that could scare their audience away. What is the content marketing sales funnel? They also know Contently gave that information to them.

Case Study 111

Case Study Marketing Study Content Marketing 111

Waxing UnLyrical

JANUARY 17, 2019

Refine that information and share it through media relations, webinars and bylines. Engage your audience with a webinar. Employees and customers enjoy working with socially responsible companies, so the benefits could well extend way beyond the event. Image: qimono via Pixabay, Creative Commons CC0.

Leadership 81

Leadership Survey Education Exercises 81

Contently - Strategy

SEPTEMBER 15, 2021

More importantly, what should doctors, hospitals, insurers, and healthcare companies do to improve the state of healthcare content online? We’ve extracted the most important healthcare content marketing trends using a combination of quantitative and qualitative data. You’ll also get the webinar on-demand.).

Healthcare 59

Healthcare Content Marketing Industry Trends 59