Presspage

MAY 19, 2017

A SaaS solution that functions independently from the rest of the website can even be instantly migrated in the event of a complete website redesign. The same goes for measuring the results of your PR efforts. Internally, this makes for easier cooperation, training and managing of potential changes in corporate branding and identity.

Corporate 68

Corporate Brand Branding Guidelines 68

PR 20/20

AUGUST 17, 2017

Since that time we’ve conducted dozens of individual sessions for clients and group events at conferences. Here’s a collection of 15 quick wins and campaign ideas from my presentation at JumpStart’s Startup Scaleup August 2017 event. Measure which verticals are performing best and where you can see the most potential for growth.

Marketing 49

Marketing eBook Case Study Comparison 49

Sword and the Script

DECEMBER 20, 2022

Internal comms takes center comms stage in hybrid work. With the new dynamics of hybrid work established worldwide, Public Relations – as a professional who builds and consolidates relationships – becomes an even more strategic professional regarding the internal audience. Bill Byrne , Managing Director, Remedy Public Relations.

Marketing 196

Marketing Content Marketing Data Social Media 196

Maxim Behar

SEPTEMBER 4, 2023

And even more important is before appearing in public, everyone should measure their words when speaking in front of an audience of millions, and not counting on gaining likes or speaking platitudes to make them very influential. In my opinion - 100 percent useful, if we are going to measure the ratio in percentages.

Social Media 52

Social Media Media Writing Web 52

PR 20/20

DECEMBER 10, 2019

Here are some filters to consider for your marketing technologies: Filter out internal IP addresses (Google “What is my IP address?”). Google Tag Manager can be set up to record an event every time someone scrolls a certain percentage down a page (e.g. Comparing the cleaned data against old data won’t offer accurate comparison.

Report 52

Report How To Marketing Analytics 52

Waxing UnLyrical

JANUARY 27, 2011

My query made it clear that I wanted examples of success, and how it was being measured. OK, maybe that’s not the best comparison, but at least the president’s State of the Union speech is. Maybe this particular blogger had experienced something unpleasant internally as the result of previously accepting a comp trip.

Pitching 111

Pitching Facebook Interviews Twitter 111

Buzzstream

FEBRUARY 3, 2021

Louise Parker , PR Director at Propellernet , echoes this, “For me, digital PR is measurable PR that is created with SEO goals in mind. However, ‘brand’ usually comes first with clients’ internal PR and marketing teams. Don’t encourage clients to be opportunistic when it comes to catastrophic events or sensitive topics.

Digital PR 170

Digital PR Industry Strategy Film 170

Buzzstream

MARCH 13, 2024

In contrast, traditional PR has broader metrics to measure public perception and sentiment. Internal Datasets. Proactive Proactive content is pre-planned based on events, holidays, and other scheduled news. Brands can also measure the lift in organic traffic due to higher domain authority and better rankings.

Digital PR 71

Digital PR Construction Case Study SEO 71

Contently - Strategy

MAY 12, 2024

Just as you can’t miss your college bestie’s bday again , your brand shouldn’t be silent on International Women’s Day or miss an opportunity to promote a new product roll-out. Comparisons, case studies, and how-to guides (e.g., “How to Choose the Right Budgeting Tools”) may be an appropriate tack.

How To 105

How To Resources Comparison Analytics 105

MaccaPR

OCTOBER 17, 2016

Key to a corporate sustainability report is knowing what data points should be measured. GNP Company’s Berling also points to the value of consistent measurement. The statistics are important for trending and tracking improvement and progress, but they pale in comparison to the people and the processes behind the numbers.

Corporate 48

Corporate Report Infographics Pharmaceuticals 48

Katie Paine's Measurement Blog

MARCH 29, 2023

Or, to put another way, the more effective you are at generating attention to your organization, event, or happening, the more inevitable the negative coverage. That was my conclusion from a comparison of two more recent crises, the Planned Parenthood videos and Bill Cosby. The bigger the target, the more likely the crisis.

Crisis 52

Crisis Pharmaceuticals Social Media Comparison 52

Stephen Waddington

NOVEMBER 19, 2017

12 months is an arbitrary period to measure change in a sector that is rapidly innovating in some areas such as artificial intelligence and digital media; but woefully slow in others such as diversity and ethics. I’ve also published a blog of key international events in the public relations calendar as part of the project.

Publicity 164

Publicity Ethics Data Community 164

Masters in Communications

FEBRUARY 12, 2022

This is most news media Interpretation : To interpret information in ways that would suit the audience - whether that is social bias in presentation, comparison to regional or personal experiences, or communicating complex ideas in layman's terms. Called Relation and printed by Carolus, it was a weekly summary of events.

Ethics 52

Ethics Communications Print Television 52