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How to Conduct Skype and Facebook Live Interviews with the Media

Critical Mention

Whether you are an influencer or your job entails promoting a subject matter expert, knowing the ins and outs of how to conduct a social media interview is an essential skill for your earned media goals. It can also provide a sense of immediacy during an ongoing media event. Find a quiet location. Do a test run.

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Take the “FEEL” Test First, Before You Communicate

Deirdre Breakenridge

Here’s a simple test for you to take, and it all comes down to a series of questions about how you FEEL before you communicate. When you FEEL this means you’re able to Face Fears , communicate with Empathy , use Ethics and good judgment and discover how much you Love your mission.

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6 Ways to Score a Broadcast Interview in the Midst of COVID-19

MaccaPR

Has anything changed with how PR pros and corporate communicators should approach TV and radio producers during this COVID-19 pandemic and economic meltdown? Prepare your spokesperson for virtual interviews. But now we’ve been able to add Skype into our control room as, essentially, a live shot.”. Ohhh—heavens, yes!

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How to Maintain Relationships With Journalists During the Pandemic

PRSay

Social distancing has forced journalists to change nearly every aspect of how they do their jobs as they navigate a new way of reporting amid the biggest health crisis in a century. For communicators, that means nearly everything you thought you knew about interacting with the news media has been turned upside down.

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Coronavirus Has Changed the Media — and Those Changes Are Here to Stay

PRSay

With work-from-home setups and adjustments along the way, many communicators have likely found a way to continue working through the pandemic. But our media colleagues who we rely on to share our stories, haven’t had such an easy time adjusting. Attitudes shift about virtual interviews. Nimble coverage is crucial.

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8 Great Linked Tactics for Communicators

PRSay

Bonnie Harris is delivering her luncheon keynote , “Behavior Is the New Black: Why Communicators Are Dumping Demographics in Favor of Influencing Audience Behavior” on Tuesday, May 24. Consciously creating strong, linked tactics can infuse any communications campaign with some IMC flavor. Register by April 22 and save $100. .

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Five Quick and Easy Ways to Show #PR Thanks

Deirdre Breakenridge

If you’re in PR and communications, here are five quick and easy ways to show your colleagues, peers and industry professionals that you’re thankful. Even just a little time each week to share thoughts with a student via Twitter or to schedule a Skype “coffee” chat is a fantastic way to show thanks. The Shout-Out.

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