Sword and the Script

JANUARY 12, 2021

This blog is just a clever story for an incredible marketing and PR agency serving B2B tech. If that’s true, they are either running a link scheme, or they are subverting the policy by claiming some sort of editorial intervention. Here’s an anecdote that compares the exposure earned by press releases, coverage and blogging.

Financial 89

Financial Video Survey Google 89

wiredPRworks

APRIL 3, 2017

Updating the branded content tag. Simplifying our policy and enforcement guidelines. Facebook Camera Effects = Snapchat Filters: According to a blog post, Facebook is rolling out “dozens” of special effects, like “masks, frames, and interactive filters” that users can add to their photos. More via AdWeek.

Social Media 49

Social Media Pinterest Media Instagram 49

Cision

SEPTEMBER 28, 2015

Mistaking any of the myriad confounding factors for influence can lead to costly mistakes—in marketing strategy and in public policy.” . “The future of social influence marketing will depend on robust analytics to increase our understanding of what drives behavioral change. ” – Sinan Aral, Harvard Business Review 2.

Marketing 120

Marketing Groups Journalism Social Media 120

MaccaPR

MAY 23, 2016

The current business environment is enormously challenging for those in healthcare due to constantly-changing federal health policies, medical research breakthroughs and new products, but social media has become an invaluable tool to help get your messages to the right audiences at the right time. Generating more than 18.4

Conference 80

Conference Healthcare Marketing Crisis 80

Bad Pitch Blog

JUNE 10, 2008

There are honest-to-blog food riots from Haiti to Bangladesh to Egypt! George Bush running ads in the 2000 GOP primaries claiming he’s a responsible environmental steward while John McCain can’t be trusted is a big ole spinning top… Scratch that, it was a giant, mind blowing, nuclear bomb–tagged lie. There’s no better time!

Policies 40

Policies Financial Leadership Crisis 40

Shift Communications

JUNE 19, 2015

In blog posts, Facebook updates and the like, where post length is not much of an issue, a writer should basically disclose whether they received a product for free or received payment for the post about a brand, product or service in the text. Quadruple negatives aside, the take-away is clear: Mandate a policy that complies with the law.

Guidelines 60

Guidelines Agency Pinterest Privacy 60

Remote PR Jobs

SEPTEMBER 25, 2023

Not all reporters will agree to an embargo—some outlets have firm policies against agreeing to embargos—so you should work with them to understand how to work around these rules, or decide to share the information when it goes public, knowing that they will be less likely to devote much attention to the story after the news has gone out broadly.

How To 100

How To Report Pitching LinkedIn 100

Waxing UnLyrical

JANUARY 7, 2011

Get Shareaholic test Filed under Communication , Public Relations | Tags: healthy ego , relationship building , saying sorry | Comments (32) Site settings comment help? I make it clear that nothing is set in stone until I receive the executed agreement AND the advance, and there is a cancellation policy as well. Wanna Subscribe?

How To 83

How To Facebook Twitter Conference 83

Waxing UnLyrical

JANUARY 25, 2011

Thanks to Shelly Kramer for sharing Etsys updated policy change following the publicity surrounding this issue. It demonstrates, perhaps better than my original rambling post, why you’ve got to have honest, transparent business policies. And why, once you’ve made said policies, you’ve gotta stick to them.

Policies 86

Policies Twitter Facebook Writing 86

PR 20/20

DECEMBER 10, 2019

campaign=blog and something.com/page are not considered the same page. In one case, visits to one PR 20/20 blog post were 368% higher than what was reported by the first listing because Google Analytics recognized 75 different versions of the page. One such technology is Google Tag Manager. In other words, something.com/page?campaign=blog

Report 52

Report How To Marketing Analytics 52

Waxing UnLyrical

JANUARY 26, 2011

You can see more about this in the Facebook video on the subject (and I thought it was interesting that there’s no way you can embed this in a blog post, but whatever…) Hmm. To learn more about Platform, read our Privacy Policy and Platform Page.) That means that I’ve been mulling over this a lot – a LOT!

Facebook 107

Facebook Privacy Twitter Social Media 107

Sword and the Script

MARCH 5, 2019

Large companies are not agile – there’s a huge education hurdle in getting executives to understand what influencer marketing is – and then you have stringent procurement policies that make it almost impossible for mid-level managers to hire one. If you enjoyed this post, you might also like: How Long Should a Blog Post be in 2019?

Survey 60

Survey Trends Marketing B2B 60

Buzzstream

FEBRUARY 9, 2024

White hat link building is building links ethically and adhering to Google’s Link Spam policies. Create Infographics Infographics have worked so well in the past because they provide a “physical” asset for bloggers to share within their blog posts. Then, guest blogging, where you write valuable articles for other websites.

Google 71

Google Infographics Pitching Resources 71

Masters in Communications

FEBRUARY 12, 2022

For example, an age group in a workplace might feel one company policy benefits another age group and actively disadvantages them. Blogging and vlogging : has also democratized information sharing, as has cheap access to video and photography has created so many small businesses. It can also include single issues and personal issues.

Ethics 52

Ethics Communications Print Television 52