5W PR
MARCH 4, 2024
Here’s what you need to know what know about the most trend-obsessed generation in history: Gen Z Slang Trech – Comes from “treacherous”, meaning something incredibly odd or weird Bot – Referring to an AI bot playing poorly in a game, “You’re being such a bot” can be used when someone makes a mistake or acts weird.
Shift Communications
MARCH 15, 2022
Earlier this year, Oxford’s Reuters Institute for the Study of Journalism issued its annual Journalism, Media and Technology Trends and Predictions report. Publishers are very much banking on subscriptions and other membership models as their primary revenue driver.
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5W PR
MARCH 4, 2024
Here’s what you need to know what know about the most trend-obsessed generation in history: Gen Z Slang Trech – Comes from “treacherous”, meaning something incredibly odd or weird Bot – Referring to an AI bot playing poorly in a game, “You’re being such a bot” can be used when someone makes a mistake or acts weird.
Contently - Strategy
FEBRUARY 12, 2024
Many forms of financial content marketing from banks take on an advisory role , educating readers on touchy topics like debt and investments. When the publication shuttered its print version and went completely digital in 2019, editors and strategists were given an opportunity to reach into new markets.
Sword and the Script
OCTOBER 18, 2016
His responses were usually pretty insightful, concise, and often became a source of a trend pitch we’d send to media covering the story – the components proactive media relations. Sometimes that also wound up in print, but it was frothy that earned the interview. Words matter and his word was frothy. Or at least too few good deals.
PR in High Definition
JANUARY 17, 2017
Technology isn’t all drones, swarm intelligence and hype – and even the worlds of virtual reality (despite the ready availability of headsets), 3D printing and the IoT are a reasonably long way from ubiquitous adoption across the UK. I didn’t think that was very sexy at the time, but with hindsight it makes a lot of sense.
Buzzstream
FEBRUARY 27, 2024
It was particularly important for print journalists to follow the inverted pyramid structure because articles would often be “cut from the bottom” (i.e., For pieces like this, you might also consider delving a little deeper to uncover broader trends rather than just mentioning the top three ranked locations.
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