NewsWhip

NOVEMBER 22, 2022

Managing a brand’s reputation has never been an easy task, and in this day and age, it has also never been more challenging. The Volkswagen Group is one of the largest automotive companies in the world. Batten and the VW team utilize real-time data tools like NewsWhip to understand where their brand stands in the public eye. “We

Data 78

Data Automotive System Mobile 78

Bianchi Biz Blog

MAY 26, 2022

And of course, it’s become one of the most important shows for the automotive industry in the world. These more private spaces will allow your company to conduct scheduled meetings or media interviews in a convenient and distraction-free location. Taking place Jan. 5-8, 2023, with Media Days Jan. Author: Jaclyn Bussert.

Mobile 87

Mobile Technology Automotive Meeting 87

Bianchi Biz Blog

NOVEMBER 11, 2021

Generating media coverage in today’s fractured media environment is getting more and more difficult, especially for automotive suppliers and vehicle technology providers. YES, it might be easier … but it’s not more effective for your brand. Top Automotive Suppliers’ ESG Reports Focus Mostly on Environment and Little on Governance.

Automotive 77

Automotive Media Report Print 77

Bianchi Biz Blog

AUGUST 21, 2023

As the face of our brand, I am responsible for traveling to industry events and networking with our readers, advertisers and others. It’s an easy job because this industry is truly full of the best people and I enjoy my time with them. You can follow Mary on LinkedIn and Twitter.

Meeting 72

Meeting Automotive Engineering Journalism 72

Burrelles Fresh Ideas

FEBRUARY 27, 2024

Additionally, advertisers generated pre-Super Bowl excitement for their brands with teaser ads the week before the game that drove viewership and excitement. It showcased the unparalleled ability of brands to captivate audiences through a fusion of entertainment, creativity, and strategic promotion. and Jermaine Dupri.

Sports 86

Sports Television Advertising Advertising 86

Bianchi Biz Blog

MARCH 7, 2022

Vesna Brajkovic has been covering the transportation industry since 2016, including trucking, railroading, the automotive aftermarket and aviation. At the time, I didn’t find a lot of industry coverage on drone usage in this application, and it was all so brand new to me. Reporter for Automotive News. Website: [link].

Meeting 81

Meeting Automotive Media Transportation 81

Bianchi Biz Blog

MAY 26, 2022

And of course, it’s become one of the most important shows for the automotive industry in the world. These more private spaces will allow your company to conduct scheduled meetings or media interviews in a convenient and distraction-free location. Taking place Jan. 5-8, 2023, with Media Days Jan. Author: Jaclyn Bussert.

Mobile 52

Mobile Technology Automotive Meeting 52

Presspage

SEPTEMBER 21, 2017

Great brands Every day we are delighted to work with the most amazing brands and their PR teams. Well-known organizations and global brands trust their online PR efforts on PressPage, and we are proud to serve them. We get to know the big brands and the smaller organizations thoroughly during the onboarding process.

Automotive 108

Automotive Software Healthcare Construction 108

Bianchi Biz Blog

OCTOBER 18, 2021

And as a Senior Editor at the greater Internet Brands Automotive Group, which includes The Car Connection, Motor Authority, New Car Test Drive, and Green Car Reports, I’m one of the core editors producing vehicle reviews—mostly from my efficiency perspective. You can follow Bengt on Twitter: ben_gt.

Meeting 75

Meeting Report Automotive Media 75

MaccaPR

OCTOBER 2, 2017

With that audience, we could focus on selling the AFI brand, chiefly in English – persuading these Hispanics why this brand of insurance was better than the others. For them, we had to sell the category as much as the American Family Insurance brand. I’m watching the auto brand, Mazda, with great interest.

Insurance 74

Insurance Insurance Interviews Marketing 74

Bianchi Biz Blog

JULY 22, 2021

Recently, the Consumer Technology Association announced that not only will CES2022 mark a return to an in-person format after last year’s digital-only event, but also that the automotive sector is on pace for record growth at the 2022 show. You’re Already Late! Don’t panic but chances are you might already be behind in your CES planning.

Automotive 107

Automotive Mobile Technology Resources 107

Bianchi Biz Blog

NOVEMBER 2, 2020

I’ve been in the media business for almost 30 years, starting at SAE International (previously known as the Society of Automotive Engineers) as an entry-level editor after about two and a half years as a project and product engineer at Lear Siegler Seating Inc. How long have you been in journalism and how did you get started? now Lear Corp.)

Meeting 57

Meeting Automotive Mobile Transportation 57

Presspage

AUGUST 24, 2023

With an overflow of information vying for the spotlight, brands must adapt their strategies to stand out amidst the noise. Especially when faced with the task of engaging individuals who may not inherently express interest in a particular product, the question arises: how can brands forge lasting relationships with these audiences?

Storytelling 78

Storytelling Data YouTube Strategy 78

Bianchi Biz Blog

OCTOBER 3, 2022

After two years without a full-fledged, in-person CES, automotive suppliers and vehicle technology providers – and their customers – are eager for CES 2023, which is just a few months away. The show was rebranded as CES, and today it is recognized globally as a – if not THE – top showplace for automotive and mobility technology.

Automotive 128

Automotive Mobile Technology Hotels 128

Cision

MAY 17, 2016

Anthony Bianco, executive vice president and general manager at República, says brands need to invest in each component of communication to ensure success. Considering the sheer volume of content flooding our senses at any given time, brands can’t afford missed opportunities. How can brands appeal to a diverse audience?

Real Estate 227

Real Estate Pharmaceuticals Automotive Healthcare 227

Buzzstream

JUNE 30, 2021

Therefore, unless a PR was getting in touch with me about a celebrity interview or exclusive, most pitches were completely irrelevant. We may be able to refer to your data or utilise your client for an interview when writing the piece, both of which often result in links, too! Personalisation. The way they format the copy.

Writing 71

Writing Pitching Study Data 71

PRSay

OCTOBER 12, 2016

For every enterprise, brand or organization, a crisis always looms as a persistent — yet inevitable — threat on the horizon. In today’s digitally-fueled world, the tiny spark of a crisis can erupt into a massive fire overnight, leaving a corporate brand and reputation in a heap of smoldering ashes. Sign up here.

Big Data 60

Big Data Crisis Communications Data Crisis 60

PR Conversations

OCTOBER 9, 2015

Aaron Shardey gained a first class honours degree in public relations at London College of Communications this Summer with his undergraduate dissertation offering case study research into crisis management in the automotive industry. I was fortunate that five senior practitioners agreed to be interviewed.

Crisis Management 40

Crisis Management Crisis Industry Automotive 40