Bianchi Biz Blog

JUNE 7, 2021

I am a freelance automotive and tech journalist. I’m a big fan of personal stories within the automotive world. I then transitioned to tech journalism and finally to automotive journalism. . What advice do you have for PR people that want to pitch you? I write for Forbes Wheels, Engadget, Reviewed, and others.

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Automotive Meeting Media Journalism 97

Bianchi Biz Blog

OCTOBER 4, 2021

Award-winning automotive journalist Gary Witzenburg has been writing about automobiles, auto people and the auto industry for 33 years. Navy officer, auto engineer, race driver and advanced technology vehicle development manager who has authored eight automotive books. What advice do you have for PR people that want to pitch you?

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Automotive Meeting Engineering Media 75

Bianchi Biz Blog

JUNE 30, 2022

Still holding the title as the world’s most influential technology event , the potential opportunities for automotive and mobility technology suppliers to make an impact at CES 2023 could be better than ever, especially considering the pent-up demand for a return to the in-person experience. And maybe you will!

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Automotive Mobile Technology Resources 74

Bianchi Biz Blog

NOVEMBER 16, 2020

I cover the Fiat Chrysler Automobiles beat for Automotive News. I’ve also tried to explore hot-button issues and give them an automotive touch. I’ve written a lot of fun stories at Automotive News. What advice do you have for PR people that want to pitch you? Don’t pitch story ideas, pitch sources.

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Automotive Meeting Report Media 92

Bianchi Biz Blog

NOVEMBER 12, 2021

I’m a reporter with Automotive News covering suppliers and electric vehicles. It’s on everyone’s radar now, but I’m extremely interested in the shift to EVs and the way traditional automotive companies and start-ups are adapting to it. I’m excited to have a front-row seat covering that shift for Automotive News.

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Automotive Meeting Report Media 52

Bianchi Biz Blog

OCTOBER 11, 2022

Kristen Strakalaitis is the morning host of First Shift at Automotive News. What advice do you have for PR people that want to pitch you? You might also be interested in: Countdown to CES 2023: Top 7 PR Lessons for Mobility and Automotive Suppliers. Can you tell us what types of stories, trends or issues are on your radar now?

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Automotive Meeting Media Journalism 63

Bianchi Biz Blog

APRIL 5, 2021

I’m the web editor for Automotive News , supervising all breaking news content on autonews.com. I work closely with our publisher, Jason Stein, about a strategic vision for the kind of journalists and newsroom culture we want for Automotive News. I have supervised the Automotive News collegiate internship program since 2007.

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Automotive Web Meeting Media 65

Bianchi Biz Blog

JANUARY 11, 2021

For over a decade, I was the editor-in-chief of AutoblogGreen and today I freelance for a good roster of publications, including Car and Driver, Forbes, Automotive News, SAE Automotive Engineering and others. Aside from automotive writing, I also translate (German-to-English) articles for a board gaming magazine.

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Automotive Meeting Report Media 55

Bianchi Biz Blog

OCTOBER 19, 2020

Sarah Kominek is the automotive and medical reporter at Plastics News, Crain Communications. What advice do you have for PR people that want to pitch you? Read my stories first, to make sure your pitch goes well with my niche coverage of the plastics industry. Describe the craziest or most fun story you have written.

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Automotive Report Meeting Insurance 68

Bianchi Biz Blog

NOVEMBER 18, 2020

When the Center for Automotive Research (CAR) was looking to increase executive visibility after a leadership change, as well as to continue to promote its Management Briefing Seminars – the North American auto industry’s preeminent conference – it turned to Bianchi PR for support. to support clients at this important event.

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Automotive Conference Interviews Travel 52

Bianchi Biz Blog

SEPTEMBER 21, 2023

Based on our 30+ years of PR experience, many of those supporting automotive clients at CES, we’ve identified several key media relations facts, challenges your company could face and the opportunities that could potentially surround them: Even with millions of square feet of CES exhibit space, it goes fast.

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Technology Automotive Mobile Interviews 93

Bianchi Biz Blog

OCTOBER 23, 2023

Since I have made the switch to covering parts suppliers and distributors in the automotive aftermarket, supply chain, M&A trends and sustainability are on my radar. There have been fluctuations in supply and demand in the automotive aftermarket since COVID and M&A has increased on the retail service level.

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Meeting Automotive Media Journalism 95

Bianchi Biz Blog

DECEMBER 7, 2020

Please provide your job title and media outlet(s), as well as a brief description of your duties: Automotive Reporter, Detroit Free Press. What advice do you have for PR people that want to pitch you? Lawrence, Automotive Reporter at the Detroit Free Press appeared first on Bianchi PR. Any pet peeves with PR people?

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Automotive Report Meeting Transportation 56

Bianchi Biz Blog

JULY 21, 2022

As such, it’s important for exhibitors – especially the vehicle technology providers and automotive mobility suppliers we serve – to fully understand the media landscape of this massive event to ensure success, set realistic targets and appropriately manage executive expectations about media attention you may or may not garner at the show.

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Mobile Technology Automotive Interviews 113

Bianchi Biz Blog

FEBRUARY 29, 2024

Whereas national media outlets tend to have a larger bandwidth to take on pitched topics.” By providing everything upfront – who they can talk to, data, visuals, links to relevant content – your media pitch becomes a better olution for today’s busy reporters. And in the meantime, keep pitching for those valuable earned media hits!

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Report Automotive Media Local 101

Bianchi Biz Blog

SEPTEMBER 1, 2022

We’ve found many PR professionals are making simple but crucial mistakes that are causing their pitches to be tossed or ignored based on a review of the input Bianchi PR has been collecting from journalists through our “Meet the Media” blog series. Pitches not related to what they cover. Give them time to review your email and respond.

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Automotive Pitching Meeting Healthcare 87

Bianchi Biz Blog

JULY 10, 2023

I also consult on audience and editorial strategies for a few startup publications in the tech and automotive spaces. (If I’m interested in the zero-emission, digital transformation of the automotive industry and the future of how we get around. What advice do you have for PR people that want to pitch you?

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Meeting Report Automotive Media 83

Bianchi Biz Blog

AUGUST 9, 2021

I’m proud of my reporting for Automotive News on the supply chain production halts and ramp up early in the pandemic in spring 2020. I’ve spent summers at ClickOnDetroit/WDIV Local 4, Automotive News and the Wall Street Journal , and prior to my current role, I was a full-time reporter covering mobility and suppliers at Automotive News.

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Transportation Meeting Automotive Report 96

Bianchi Biz Blog

MARCH 6, 2023

I’m Craig Cole, senior editor at EV Pulse, a site dedicated to covering electric and electrified vehicles as well as alternative fuels and future automotive technology. I’ve been in this position for almost a year now, though I have been a full-time automotive journalist for 16 years.

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Meeting Automotive Media YouTube 77

Bianchi Biz Blog

DECEMBER 6, 2021

When we launched our Meet the Media blog series five years ago, our mission entailed helping bridge the gap between automotive and mobility PR professionals and the key journalists who cover the automotive and mobility sectors. Meet the Media: Philip Nussel, Web Editor at Automotive News. Meet the Media: Alexa St.

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Meeting Automotive Media Transportation 82

ImPRessions - Crenshaw Communications

FEBRUARY 23, 2021

This is because the manufacturing beat reporter at, say, Bloomberg, will naturally be following manufacturing trades that cover industries like automotive and heavy equipment. Pitching trade press can be easier than getting a story in a large media outlet. Trade allow more in-depth storytelling.

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B2B Company SMB Automotive 319

Bianchi Biz Blog

AUGUST 19, 2021

It’s important for exhibitors – especially the automotive suppliers and vehicle technology providers we serve – to fully understand the media landscape of this massive event to ensure success, and to set realistic targets and appropriately manage executive level expectations about media attention. Automotive Technology PR Specialists.

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Automotive Interviews Technology Mobile 91

Bianchi Biz Blog

SEPTEMBER 26, 2022

I’m the founder of A Girls Guide to Cars , the leading automotive site written for women. Now, in addition to writing and shooting video, I have the pleasure of working with more than 40 female writers, most of them new to automotive. What advice do you have for PR people that want to pitch you?

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Meeting Automotive Media Journalism 74

Bianchi Biz Blog

JUNE 5, 2023

What advice do you have for PR people that want to pitch you? If you are pitching me, focus on commercial trucking (Class 4-8). Also, please do not take this profile as license to pitch me indiscriminately. Do your research on FreightWaves and what we cover. I do not typically write about cars or passenger vehicle trends.

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Meeting Automotive Media Transportation 75

Bianchi Biz Blog

AUGUST 21, 2023

What advice do you have for PR people that want to pitch you? I think the most important thing is to keep pitches simple but most importantly relevant. The amount of completely irrelevant pitches I get in my email drives me insane. I try to be easy to work with :) Any pet peeves with PR people?

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Meeting Automotive Engineering Journalism 72

Bianchi Biz Blog

APRIL 17, 2023

I also write the occasional story for our Automotive Engineering and ADAS & Autonomous Vehicle Engineering magazines. What advice do you have for PR people that want to pitch you? Provide enough details to give a good idea of what you’re pitching and how it’s relevant.

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Engineering Automotive Agriculture Media 77

Bianchi Biz Blog

NOVEMBER 20, 2023

But I’m also a car guy, a realist, and an automotive analyst. I’ll never forget driving to Petersen Publishing Company some 50 miles from my home and pitching three articles to Lee Kelley, editorial director at the new Hot Rod Specialty Publications Group. What advice do you have for PR people that want to pitch you?

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Journalism Automotive Interviews Writing 114

Bianchi Biz Blog

FEBRUARY 12, 2024

What advice do you have for PR people that want to pitch you? I did some freelancing after college and found my way back into the media business full-time a little over four years ago when I landed a job on Business Insider ‘s transportation desk. Finish this sentence: If I am not reporting, I am … riding one of my many bikes.

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Meeting Report Transportation Automotive 86

HMA Public Relations

OCTOBER 19, 2020

Dan has been a journalist in the automotive industry for more than 30 years and shares his advice on the best ways to pitch him. Today's feature comes from Dan Carney, a senior editor at Design News as seen on Meet the Media at Bianchi Public Relations. Click the link to read more!

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Automotive Pitching Meeting Industry 86

Bianchi Biz Blog

NOVEMBER 14, 2022

I manage the day-to-day operations of WardAuto.com, writing and editing articles for the publication that traces its roots to 1924 as a source of automotive industry news, data and insight. What advice do you have for PR people that want to pitch you? Can you tell us what types of stories, trends or issues are on your radar now?

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Automotive Engineering System Media 81

Bianchi Biz Blog

FEBRUARY 8, 2021

More recently, I am having fun covering the various electrification efforts sure to transform the automotive industry. For something automotive specific, covering the Hyundai Elevate was a great way to look at what’s possible. I got my start in journalism when I pitched a story about a cutting tool innovation.

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Technology Meeting Automotive Media 56

Bianchi Biz Blog

MARCH 7, 2022

Vesna Brajkovic has been covering the transportation industry since 2016, including trucking, railroading, the automotive aftermarket and aviation. I’ve covered aviation, the automotive aftermarket, fleet maintenance, passenger and freight rail, and trucking. What advice do you have for PR people that want to pitch you?

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Meeting Automotive Media Transportation 81

Bianchi Biz Blog

NOVEMBER 1, 2021

You really have to try to not have fun when writing about the automotive industry. What advice do you have for PR people that want to pitch you? My best advice for pitches via email is to Include a photo. Meet the Media: Gary Witzenburg, Freelance Automotive Journalist. Finish this sentence: If I am not reporting, I am ….

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Meeting Automotive Media Newspapers 75

Bianchi Biz Blog

JANUARY 24, 2022

I am the managing editor of Automoblog and AutoVision News , two Detroit-based automotive publications. What is fascinating is how certain sensor technologies are reaching beyond automotive. In automotive, engineers and product developers are moving toward software-defined architectures versus mechanical ones.

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Meeting Automotive Media Technology 78

Bianchi Biz Blog

APRIL 19, 2021

So, for example, we’re less interested in stories about automotive executives and more interested in stories about the culture of cars and how it’s evolving. Our readers are very interested in what’s happening with self-driving cars, electric vehicles and automotive safety. What advice do you have for PR people that want to pitch you?

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Report Meeting Automotive Media 84

Bianchi Biz Blog

DECEMBER 2, 2020

Now our most popular series, we pose questions to key automotive and mobility beat journalists to help PR folks like you better understand their needs. automotive and mobility beat journalists themselves, here are five mobility trends to help inspire your next media outreach: 1 – The COVID-19 Pandemic. What do journalists want?

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Mobile Trends Automotive Technology 73

Bianchi Biz Blog

MARCH 31, 2022

In an ideal world, the best pitch, the best ideas presented, would win. Media interviews or media coverage would depend solely upon the quality or novelty of the pitch. Though they might like to, most journalists don’t have time to sift through all the pitches they get … or to vet new, unproven sources. deliver value?

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Automotive B2B Pitching Agency 77