ImPRessions - Crenshaw Communications

JANUARY 11, 2023

In addition to generating written content, ChatGPT can also be used for media monitoring and analysis. Another important aspect of PR is crisis management, and ChatGPT can help in this area as well. ChatGPT’s ability to process and understand large amounts of text data can also be beneficial for market research.

Crisis Management 170

Crisis Management Crisis Exercises Training 170

Onclusive

MAY 13, 2021

A crisis situation can disrupt operations, damage reputations, destroy shareholder value, and trigger other threats. However, if you have the proper crisis management plan in place, it is easier to effectively manage a crisis and protect your brand reputation, ultimately safeguarding your entire organization.

Crisis Communications 195

Crisis Communications Crisis Communications Crisis Management 195

Melissa Agnes

FEBRUARY 1, 2017

Earlier this week, I published a #crisisready video that discusses the emotional factors that can quickly escalate an incident to crisis-level. Remaining on the topic of emotional impact and the human factors of crisis management and preparedness, I’m excited to be sharing the latest Crisis Intelligence Podcast with you!

Crisis Management 100

Crisis Management Crisis Government Healthcare 100

Melissa Agnes

SEPTEMBER 4, 2020

Investing in your professional online reputation is an important Crisis Ready strategy—and ReputationDefender has launched a service to help make this process easy for you. When it comes to online reputation management, ReputationDefender is the oldest and one of the most reputable players in this space. Monitoring your personal brand.

Brand 234

Brand Branding Reputation Crisis 234

Onclusive

APRIL 29, 2021

That’s why media monitoring, sentiment analysis and competitive intelligence gathering are your best friends in a time of crisis. It is also critical to be able to measure how your response is resonating with your intended audiences and how your brand reputation is faring during a crisis. brand reputation)?

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Crisis How To Crisis Communications Reputation 367

Remote PR Jobs

JANUARY 30, 2024

Through skilled communication efforts, PR professionals can articulate key messaging and positioning strategies, effectively influencing public opinion and shaping the narrative surrounding a brand, organization, or individual. Analytical thinking also plays a vital role in crisis management.

Crisis Management 130

Crisis Management Analytics Creativity Reputation 130

Buchanan PR

APRIL 17, 2024

It’s important for brands to have a pulse on their digital audiences, helping to generate an understanding of online public perception and engagement. Social Media Monitoring Social monitoring involves the systematic tracking of brand mentions, keywords, and relevant conversations across various social platforms.

Social Media 102

Social Media Trends Crisis Management Tools 102

Onclusive

DECEMBER 28, 2021

Our data collection and analysis doesn’t end there—we also survey the industry’s most experienced communicators and business executives during our live webinars. As a data science company, Onclusive is known for our unique and unexpected insights from comprehensive media monitoring and PR Attribution.

Industry 221

Industry Crisis Management Measurement Data 221

Wadds Inc.

FEBRUARY 15, 2023

It’s a manual for the digital age, a guide to how companies and communicators can chart a path through the dangers of fake news, social media “outrage” and the declining trust that can undermine brands. No-one should be surprised that “perma-crisis” was declared Oxford English Dictionary word of the year 2022.

Crisis 98

Crisis Communications Crisis Management Analysis 98

ImPRessions - Crenshaw Communications

SEPTEMBER 23, 2020

It’s not the biggest story in the country today, but it’s instructive for PR and crisis management experts. Toxic workplace threatens “Ellen” brand. Early efforts to manage the story were clearly aimed at protecting DeGeneres. That’s why her monologue had to address the discrepancy.

Crisis Management 308

Crisis Management Employee Crisis Analysis 308

Reputation Us

JANUARY 8, 2024

2024 will be another monumental year of continued change in the world of corporate reputation management. Taking it one step further, simulating realistic crisis scenarios can help you understand real vulnerabilities that can threaten your company’s reputation, and allow you to fix them. Casey Boggs 4.

Reputation 88

Reputation Crisis Management Crisis Analysis 88

Shift Communications

JULY 24, 2017

s vegan donut shop is suffering from a crisis as a result of the negative media attention around sharks during Discovery Channel’s Shark Week. Whether a brand has experience with controversial news or has yet to meet a crisis challenge, having a communications plan in place in advance of a potential incident is a must.

Case Study 94

Case Study Crisis Management Crisis Study 94

Critical Mention

FEBRUARY 20, 2020

Organizations and businesses must find ways to keep audiences engaged with their brand. One of the key ways reputable companies grow their brand is by pointing out the relevance and similarities between their brand and their audience. Measure Your Reputation with Sentiment Analysis.

Reputation 105

Reputation Brand Branding Analytics 105

Onclusive

NOVEMBER 8, 2023

But, this is a crucial aspect of effectively managing PR coverage. It enables reputation monitoring, crisis management, and time-dependent comms. Measurement of Impact: Some impacts of PR coverage are qualitative, such as brand sentiment, perception, and reputation.

How To 195

How To Tools Analytics Reddit 195

Onclusive

NOVEMBER 8, 2023

But, this is a crucial aspect of effectively managing PR coverage. It enables reputation monitoring, crisis management, and time-dependent comms. Measurement of Impact: Some impacts of PR coverage are qualitative, such as brand sentiment, perception, and reputation.

How To 195

How To Tools Analytics Reddit 195

Prohibition

AUGUST 4, 2021

A brand’s reputation can be described as how the general public perceives your organisation. Your reputation as a brand reflects the level of trust your target market has in you. Online Brand reputation management refers to a strategic approach that helps organisations manage their brands to achieve desired business outcomes.

Reputation 62

Reputation Brand Branding SEO 62

NewsWhip

NOVEMBER 22, 2023

Imagine starting your day with a detailed overview of your brand, or the topics you’re interested in — whether that’s politics, tech regulation, or product innovations, or even all of the above — delivered to you on a schedule that suits you, direct to your inbox. Ideal for daily briefings and quick situational awareness.

Viral 78

Viral Analysis Comparison Trends 78

NewsWhip

NOVEMBER 2, 2021

We discussed our latest brand crisis research around misinformation, worker strikes, and vaccine mandates and the key features of public and media interest during the October episode of the NewsWhip Pulse. Articles about vaccine mandates had strong engagement, especially when it came to brand decisions affecting employees.

Crisis 78

Crisis Brand Branding Airlines 78

Flack's Revenge

SEPTEMBER 11, 2019

What are the similarities and differences with other kinds of crisis management? A cyber-attack is a special kind of crisis. As such, these incidents add wrinkles to the traditional crisis management playbook. That means moving quickly to gather the facts and implement a crisis management plan.

Crisis Management 180

Crisis Management How To Crisis Reputation 180

Melissa Agnes

FEBRUARY 19, 2014

Less than a year after her disastrous issue-made-crisis on account of her serious lack of proper crisis management , Deen has created a new company, Paula Deen Ventures, which is reported to be backed by Phoenix-based investor, Jahm Najafi. Or did last year’s crisis bury her too deep? source: businesswire.com ).

Crisis 245

Crisis Crisis Management Case Study Enterprise 245

Presspage

FEBRUARY 28, 2024

That same PWC survey found that only 23% of people felt that their company’s various crisis management functions are well integrated, while less than half of business communicators admit to having a documented crisis comms plan drafted, according to JOTW. The last thing you’ll want to do now is prepare for the next crisis.

Crisis 113

Crisis Reputation Software Crisis Communications 113

Agility PR Solutions

JUNE 1, 2021

With the pandemic looming large, many public relations managers have donned the hats of crisis managers for their companies. They have become a bridge between brands, consumers, and stakeholders. Because the PR industry is struggling.

Crisis Management 167

Crisis Management Communications Crisis Consumer 167

Melissa Agnes

MARCH 6, 2018

Fortunately, there’s a method to this process that can take any organization, of any size, type, and industry, from their current level of crisis readiness, straight through to building an invincible brand—which, as you know, is the ultimate benefit of being crisis ready. The Crisis Ready Model.

Crisis 172

Crisis Crisis Management Handbook Viral 172

Prohibition

FEBRUARY 14, 2023

Overview of Tech PR Tech PR is the strategic use of communications and relationships to build the reputation of a brand or business in the technology industry. It can help to increase brand visibility and credibility in the tech industry, and build trust with key stakeholders and media outlets.

Strategy 62

Strategy Brand Branding Technology 62

Agility PR Solutions

APRIL 11, 2021

We are the image shapers, the brand builders, the media handlers, the crisis managers. As public relations professionals, we wear many hats. We are also tasked with communicating quickly with a range of stakeholders—from customers and investors to business leaders, press, analysts and others—all with different agendas.

Publicity 146

Publicity Crisis Management Crisis Company 146

Reputation Us

DECEMBER 23, 2014

At LT Public Relations, we are firm believers that good PR doesn’t just happen—it takes thoughtful analysis and planning. The end of one year and the beginning of the next is an ideal time to take a step back and review the current state of your company’s PR efforts and prepare for the next 12 […]. appeared first on LTPR.

Crisis Management 129

Crisis Management Crisis Communications Reputation Crisis 129

PeakMetrics Insights

FEBRUARY 13, 2019

Business owners who go all-in on growing a cohesive online brand know how important it is to monitor what is being posted online about their company and about their market sector. One way to stay on top of brand mentions is to use powerful brand monitoring software.

Software 40

Software Brand Branding Analysis 40

NewsWhip

FEBRUARY 23, 2023

It can be difficult for brands to know what to do with real-time media monitoring data even when they have it. One of the areas where real-time data truly comes into its own is when preparing for and managing a comms crisis. That level should be based on the historical analysis that you’ve done. Take Action.

Crisis 78

Crisis Data Reddit Analytics 78

NewsWhip

SEPTEMBER 11, 2019

If you don’t already have an idea of how your brand is normally talked about, how many articles are circulating about you in a given day, you’re already behind. . When it comes to crisis monitoring, it’s just as important to clearly articulate what is not a crisis for you. What can your brand take a stand for?

Crisis 87

Crisis How To Crisis Management Analysis 87

Melissa Agnes

MARCH 2, 2018

The lens through which you choose to see a negative situation directly impacts the actions you take in response to that situation, which directly impacts the results that that situation has on your brand. Is this situation an issue or a crisis for me, and what is its potential impact? Crisis Ready. By Melissa Agnes.

Crisis 140

Crisis Crisis Management Analysis Brand 140

5W PR

JUNE 22, 2020

The reason behind the crisis is not important at this step – but oftentimes, brands and corporations tend to underestimate how long residual threats can last once a crisis is over. These types of organizations tend to leave many unanswered questions in the aftermath of a PR crisis.

Crisis 88

Crisis Communications Crisis Communications Crisis Management 88

Prohibition

JANUARY 24, 2022

The negative reaction caused by unplanned events can quickly snowball into a full-fledged mess, but that’s where a PR agency comes in to provide documentation, analysis and actionable advice to help companies handle their most sensitive high stakes situations with professionalism. Reputation management.

Crisis Communications 62

Crisis Communications Crisis Agency Communications 62

Burrelles Fresh Ideas

FEBRUARY 27, 2024

Additionally, advertisers generated pre-Super Bowl excitement for their brands with teaser ads the week before the game that drove viewership and excitement. It showcased the unparalleled ability of brands to captivate audiences through a fusion of entertainment, creativity, and strategic promotion. and Jermaine Dupri.

Sports 85

Sports Television Advertising Advertising 85

Agility PR Solutions

OCTOBER 14, 2019

Then you’ve probably seen some pretty compelling case studies—big name brands, major wins and encouraging outcomes. Case studies are a legitimate marketing tool for communication agencies for lots of reasons but they have no place in demonstrating crisis management […]. All bright, shiny and safe.

Case Study 110

Case Study Study Crisis Tools 110

NewsWhip

JUNE 2, 2021

Through the right analysis, the chaos yields considerable predictability and confidence for those navigating it. Today, our own predictive intelligence is used by most of the world’s leading newsrooms, all global PR firms, and a fast growing cohort of global consumer brands and NGOs. . Predictive Crisis Management .

Media 88

Media Data Reddit Crisis 88

Onclusive

SEPTEMBER 20, 2023

For PR and Communications professionals, conducting thorough competitor analysi s holds a wealth of insights that can significantly shape and elevate your strategic efforts. Here, we explore why competitor analysis is vitally important for PR and Comms professionals and how your comms activity will benefit from deeper competitor insig hts.

Analysis 221

Analysis Crisis Management Tools Strategy 221

Prohibition

JANUARY 14, 2022

But you can guard against them by putting in place a PR crisis plan before they happen – and reacting quickly if your business is struck with bad publicity. What is a PR Crisis? A crisis could be triggered by an accident, a serious error, or an inappropriate action. What is a PR Crisis Plan? What is Consumer Sentiment?

Crisis 62

Crisis How To Crisis Management Crisis Communications 62