Burrelles Fresh Ideas

FEBRUARY 27, 2024

Viewership History is Made CBS’ broadcast of Super Bowl LVIII on Sunday was the most-watched television event in US history, according to Nielsen figures — with 123.4 To put it in perspective, this year’s big game was the most-watched US television broadcast since the moon landing. and Jermaine Dupri.

Sports 85

Sports Television Advertising Advertising 85

Mindful Marketing

AUGUST 27, 2022

” Given that in many countries, alcohol advertising is commonplace – on television, in magazines, and on billboards – why have many taken issue with Sake Viva on social media? I have to admit that alcohol advertising is a difficult issue for me to approach objectively.

Advertising 83

Advertising Advertising Government Consumer 83

Shift Communications

APRIL 13, 2022

The importance of social media. Brands today are built on social. Using prospect lists and integrations into a company’s CRM and other platforms like ABM ad platform Madison Logic, advertisers can reach the right accounts and analyze which are generating leads/engaging with content. The post 2022 Social Media Trends Pt.

LinkedIn 78

LinkedIn Social Media Twitter Trends 78

Critical Mention

MAY 21, 2020

Instead of being able to talk to other fans at bars, tailgates or games, more fans will shift to social media to communicate with fans, teams and brands. Social media is a great place for fans to form groups to share sports articles, discuss games and talk about athletes. Fans Can Virtually Interact with All Teams.

Sports 111

Sports Social Media Media Groups 111

5W PR

NOVEMBER 20, 2019

When most people hear about PR and advertising, they assume it’s roughly the same thing. The mistaken belief might arise from the fact that both of them have to do with the information found about a person or brand in the media, making both of them marketing. The starkest difference between them is that advertising is controlled media.

Advertising 88

Advertising Advertising Television Report 88

ImPRessions - Crenshaw Communications

NOVEMBER 4, 2020

Different types of content in the form of press releases , bylined articles , white papers, and social media , among others, can help deliver key messages, amplify thought leadership and boost SEO for a particular brand. . Does it have the same impact as earned media? . But can we say that for sponsored content ?

Advertising 334

Advertising Advertising B2B SEO 334

Burrelles Fresh Ideas

AUGUST 2, 2023

In today’s digital age, where streaming platforms and online media dominate the landscape, it’s essential not to overlook traditional broadcast media’s enduring relevance and significance, such as television and radio. The numbers for radio are impressive!

Radio 75

Radio Television Media Local 75

Critical Mention

MAY 7, 2020

Many people across the globe have tuned in to TV channels, radio stations, social media platforms and the web for news and updates on the state of the world during this pandemic. This time of uncertainty has shown to people engaging on social media more than they typically would have before the pandemic struck.

Media 113

Media Radio Television Sports 113

Agility PR Solutions

JUNE 29, 2020

As recently as 20 years ago, marketers’ options for advertising platforms basically boiled down to broadcast television, radio, newspapers, and billboards. Now, advancement of digital platforms from web banners to social media ads have relegated these channels under the heading of “traditional media.”

Television 96

Television Radio Newspapers Media 96

Stephen Waddington

JULY 29, 2018

Media standards must be applied to social media to prevent democratic abuse. It’s a must read for anyone that has an interest in the impact of social media on public discourse and democracy itself. “In Ofcom is set to propose plans for greater regulation of social media this autumn.

Government 63

Government Social Media Report Media 63

5W PR

NOVEMBER 7, 2019

Most marketers find themselves paying close attention to the television ads that air during their nightly time in front of the TV. Advertising is a fascinating study in social strategy and messaging, and marketers tend to be observant of the initiatives other brands are taking to reach consumers.

Advertising 68

Advertising Advertising Privacy Facebook 68

PR for Anyone

JANUARY 20, 2022

Media is editorial content unless you are paying for advertising. This week, I want to give you some tips on how to give a great media interview. The media loves sound bites. We get it all done there and we make you famous in the media. As I say over and over again, your job is to provide value to their audience.

Interviews 130

Interviews How To Media Television 130

PR for Anyone

MARCH 24, 2020

Most of you are already growing your visibility with social media and now by adding in free publicity, you’re making it all happen that much faster and to a much larger audience. Landing in the media can expose you to hundreds of thousands, even millions of new people. If you don’t have any prior media, no worries.

Publicity 331

Publicity Television Local Pitching 331

Landis PR

APRIL 29, 2024

It also provides information on key economic indicators, government initiatives, and advice for foreign companies looking to navigate Finland’s media environment. This applies to the media also. The largest media houses are Sanoma, Alma Media, YLE (State owned), Keskisuomalainen, Kaleva and TS-Yhtymä.

Radio 64

Radio Pinterest Television Government 64

Cision

MAY 21, 2015

Welcome to The #AskGaryVee show, where I answer your questions about marketing, social media, and entrepreneurship. Tools, tips and tactics on everything marketing and social media related. Social Media Zoom Factor. to rock your social media and content marketing. Want to get on the show?

Social Media 120

Social Media Marketing Pinterest Media 120

PR for Anyone

SEPTEMBER 8, 2022

You’ve landed in the media. Of course I’ve been on 1000’s of media outlets since then but that’s one of the biggest so I want people to see it, again and again. It’s up to you to be your own megaphone when it comes to your media appearances. YOU need to post it on social media.

Media 130

Media YouTube Video Interviews 130

Burrelles Fresh Ideas

AUGUST 29, 2023

While the United States stands as one of the globe’s most ethnically diverse nations, the world of mass media has often lagged in echoing the true complexion of our nation. Regrettably, advertising and marketing seem to remain a notable instance of this disparity. This divergence has become increasingly apparent in recent years.

Brand 89

Brand Branding Marketing Ethics 89

Critical Mention

JANUARY 24, 2020

As Election Day gets closer, media outlets focus their news coverage on candidates, polls, debates and issues. Oftentime, media companies are first to get the word out regarding presidential and candidate-related announcements, endorsements and policy updates. Top Ways the Media Impacts Politics with Online News.

Radio 101

Radio Media Television Social Media 101

Stuart Bruce

OCTOBER 30, 2014

Stuart Bruce speaking at the IATA Crisis Communications in the Social Media Age conference. (c) This morning I gave a keynote at the global ‘Crisis Communications in the Social Media Age’ conference in Istanbul. And thank you Aaron for that fascinating insight into how social media has changed journalism.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Prohibition

AUGUST 19, 2022

Podcasts can also serve as a largely informative method of media – allowing for experts to pontificate about their particular niche and whether it be historians delving into the battle histories of times of old or an astronomer explaining NASA’s latest finding. In 2021 the advertising spend on podcasts in the UK was £46m pounds.

Television 62

Television Advertising Advertising Instagram 62

Sword and the Script

MAY 11, 2019

On the other hand, measuring some PR activities, like earned media , is far more challenging than other forms of marketing and communications. 1) Earned media is sales enablement. A tech PR firm recently published a study that showed promising effects media relations can have on the sales cycle for B2B marketing organizations.

Study 139

Study Media Relations Media Measurement 139

NewsWhip

FEBRUARY 28, 2023

It’s easy to get lost in the noise of social media nowadays. Instagram carousels lack the quick, “get to the point” advertising that so many want to see. Instagram Reels are short videos within the Instagram platform that offer brands the same quick advertising format that TikTok offers. Data backs it up.

Video 148

Video Brand Branding Instagram 148

Cision

APRIL 5, 2017

In Cision’s 2017 State of the Media Report, which is based on a survey of more than 1,550 journalists and influencers, Cision found that 25% of respondents said that they believe the public values feelings over facts or opinions. Duracell has long used imagery of emergency response professionals , and toys for kids in their advertising.

Brand 252

Brand Branding YouTube Social Media 252

Maxim Behar

APRIL 2, 2024

Is there something else in the history of the PR industry that could be deemed comparable to the current revolution caused by social media? PR used always to be dependent on traditional media, as well as being dependable. This has entirely changed with social media, which has uplifted the quality of Web 1.0

Print 64

Print Social Media Web Television 64

Bianchi Biz Blog

APRIL 29, 2024

Communications and media market in Hong Kong The Hong Kong communications, media, and PR market is a dynamic and competitive landscape that reflects the city’s status as an international business hub and its unique East-meets-West culture. This includes print newspapers, digital news sites, television, and radio stations.

Marketing 92

Marketing Local Crisis Management Internal 92

Burrelles Fresh Ideas

OCTOBER 3, 2023

These pint-sized personalities have amassed legions of followers on social media platforms, partnering with brands and making a significant impact on the world of influencer marketing. In a world increasingly dominated by social media, the appeal of authenticity has never been more significant.

Brand 83

Brand Branding Marketing Ethics 83

Burrelles Fresh Ideas

OCTOBER 31, 2023

SOURCE] Social Media Involvement Newsjacking primarily occurs on social media platforms, where real-time conversations are in progress. By actively joining these dialogues, businesses can interact with their audience, initiate discussions, and enhance social media engagement and sharing.

Ethics 102

Ethics Trends Social Media SEO 102

Stephen Waddington

MAY 10, 2022

The Digital, Culture, Media, and Sport Committee (DCMS) investigation into influencer culture in the UK has concluded with the publication of a report Influencer culture: Lights, camera, inaction? Influencer marketing is therefore offering a lucrative opportunity for brands and advertisers as well as influencers.

Marketing 78

Marketing Government Sports Advertising 78

PR for Anyone

OCTOBER 7, 2021

What most people forget about with social media is the “social” part. Are you socially listening to the online conversation? I promise you that the media is paying attention to it too. If the media puts out a story that is already buzzing online, it should continue to buzz through their channel as well.

How To 130

How To Pitching Film Video 130

Onclusive

FEBRUARY 22, 2018

Mika Stambaugh is an Emmy award winning journalist and dynamic entrepreneur known for her creative strategies in executing media and communication campaigns. Our plan is to think outside the box for earned media. AirPR: With PR as a focus, you have included marketing and advertising into your agency. “Nail the elevator pitch.”.

Interviews 284

Interviews Radio Small Business Pitching 284

Sword and the Script

DECEMBER 11, 2018

There’s something in here for every discipline of marketing – be it strategy, PR, content marketing, SEO, digital, social media, customer marketing, and so much more. 1) Owned media gains on distrust of mass media. 2) Microtargeting augmented by social surround sound. My own predictions are included at the bottom.

Social Media 91

Social Media Marketing Media Creativity 91

PR in High Definition

NOVEMBER 28, 2016

Kennedy was the first to pioneer TV; and more recently Obama was the first to use of social media to directly engage with potential voters. The first social election. What is particularly interesting in this year’s election is the increasing dominance of social media.

Social Media 48

Social Media Media Twitter Survey 48

PR for Anyone

NOVEMBER 11, 2021

The definition of public relations is the professional maintenance of a favorable public image by a company or other organization or a famous person and the definition of marketing is: the action or business of promoting and selling products or services, including market research and advertising. Media Relations.

Publicity 225

Publicity Marketing YouTube Video 225

Konnect Agency

NOVEMBER 14, 2022

As social media platforms continue to emerge and evolve, each innovation drives industry trends, and advertisers must quickly adapt to create and maintain relevancy with consumers in order to keep their brands top of mind. Additionally, YouTube rolled out their version of this successful content format via YouTube Shorts.

Video 98

Video Agency Strategy Marketing 98

PRSay

MAY 24, 2021

Over the next decade, Todd predicted, his profession will slowly move beyond the public scorn and skepticism toward the news media that has grown amid the country’s current political divide. At the same time, however, the advertising revenue that local news organizations have long counted on has continued to drop.

Nonprofit 174

Nonprofit Local Journalism Newspapers 174

Mindful Marketing

OCTOBER 9, 2022

by David Hagenbuch - professor of marketing at Messiah University - ​author of Honorable Influence - founder of Mindful Marketing Millions of baseball fans were recently watching televised games when they were unexpectedly hit by a pitch! Smile is a psychological horror movie featuring murders that begin and end with evil smirks.

Consumer 80

Consumer Marketing Television Viral 80

NewsWhip

NOVEMBER 18, 2021

Over the past few years, Instagram has turned into a media giant. From keeping up with our favorite celebrities to finding new recipes to cook, the app has made the social media landscape easy to navigate and convenient for all users. . In terms of type of advertisements, a quarter of the focus came in the form of fashion deals.

Instagram 78

Instagram Brand Branding Fashion 78