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5 Smart PR & Marketing Trends for 2024

The Proactive Report

It’s time to start thinking about your 2024 marketing and PR strategies. These PR and marketing trends can help you thrive in 2024. Brand Visibility in 2024 “The only thing I’d really be thinking about is, can I get my brand name next to more mentions of the words and phrases I want to be associated with all around the web.”

Trends 182
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The top 10 most-read blog posts on Sword and the Script in 2023

Sword and the Script

Social media was blossoming. And the media landscape was evolving. That’s of course what I did. An “Interview” with ChatGPT: What is Public Relations? I wish you a safe, healthy and prosperous year in 2024. Need an extra pair of hands in 2024? Blogs were raging. How has PR Changed?

Blogging 121
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Boost Your Income Without Raising Rates

Solo PR Pro

If you want to enhance your earnings in 2024 without raising rates, you can shift the focus to value optimization and diversification. Use forums, social media, and your own clients to identify problems that are not being solved. However, it is not always feasible to raise rates for your current clients.

YouTube 99
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7 takeaways from a study on B2B thought leadership; why it works or doesn’t

Sword and the Script

Thought leadership benefits B2B marketing in so many ways – awareness, consideration and even customer retention – but it can have adverse effects when it’s under-resourced and turns out to be light on substance The social media platform LinkedIn and the PR firm Edelman routinely team up to conduct surveys.

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Will humans have to re-write AI’s draft of history? 42 marketing and communications predictions for 2024

Sword and the Script

In addition, this same disruption – led by the 2024 election, the speed of misinformation and continued economic uncertainty – will require a strong measure of GRIT. Great communicators will have the mental toughness and swift ability to pivot that is necessary to respond to this chaotic world and keep PR and marketing on course.

Writing 198
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Maxim Behar: PR is happening in Cannes from the first to the last second

Maxim Behar

The Cannes Festival in 2024 was one of the most exciting events in cinema. Of course, the most important people are those applauded the most. Of course, as a Bulgarian, I felt very proud seeing Maria Bakalova getting 25 minutes of screen time. Because not just what we read on social media and in the newspapers is called "PR."

Film 52
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PR Agency Life: What to Expect

Burrelles Fresh Ideas

I know PR professionals with degrees in journalism, mass media, English, business communication, marketing, sports and more. Of course, it helps if you also join and get involved with a PR association like PRSSA (Public Relations Student Society of America) or PRSA (Public Relations Society of America).

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