2024 Branding Content Marketing Marketing 
Garrett Public Relations
DECEMBER 7, 2023
As another year draws to a close and brands look ahead to 2024, what marketing and public relations advice can help guide us as we make plans? 49% of marketers say they feel “more optimistic” about the U.S. 49% of marketers say they feel “more optimistic” about the U.S. economy, up from 30.1% economy, up from 30.1%
The Hoyt Organization
JANUARY 8, 2024
Here are some amazing Gen Z-driven PR opportunities to take advantage of in 2024. Understanding The Gen-Z Market Advertisers and marketers will need a unique approach to capture the attention of this tech-savvy audience. Thus, they place a higher importance on brand ethics and corporate responsibility than millennials.
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ImPRessions - Crenshaw Communications
OCTOBER 31, 2023
billion by 2024. As voice-enabled devices and virtual assistants like Siri, Alexa, and Google Assistant become common, voice search is also transforming how consumers interact with brands and information. This includes maintaining a strong brand reputation that is accurate and positive. According to Demand Sage, there are 4.2
Burrelles Fresh Ideas
OCTOBER 3, 2023
These pint-sized personalities have amassed legions of followers on social media platforms, partnering with brands and making a significant impact on the world of influencer marketing. Child influencers are reshaping digital marketing. Brands can easily tap into these specific markets, reaching a highly targeted audience.
Sword and the Script
DECEMBER 26, 2023
Some marketing and communications predictions suggest AI will change the world; others see a tailspin of noise and and see humanity as a path for differentiation Most marketing and PR professionals have formed strong viewpoints on AI. That much is apparent I compiled this year’s list of marketing and communications predictions.
Sword and the Script
SEPTEMBER 28, 2022
B2B marketing should take a little slice of the display ad budget and invest in media relations, genuine content marketing (not marketing content) and paid distribution of related assets from both . billion by 2024.”. billion by 2024.”. Both have a deserved place in the marketing mix.
Prohibition
FEBRUARY 2, 2024
While it may have felt like the longest month in existence, it didn’t stop the creative minds of marketers around the world. It’s the first campaign round up of 2024 – and here’s what we’ve loved so far. No matter what you think, it’s undeniably a product that markets itself with the discussion on social media. You did it.
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