PR 20/20

AUGUST 8, 2017

This post was written by PR 20/20 intern Emily Dann ( @EmilyRDann ). Luckily for us, rapid advancements in marketing automation technology present new opportunities to revamp our marketing efforts. Create workflows to streamline internal and external communications. Emily is a dual major studying Public Relations at S.I.

Software 47

Software Tools Internal International 47

Sword and the Script

OCTOBER 1, 2019

And now onward this month’s PR technology summary…. The Agility platform was originally part of PR Newswire but was divested to Innodata as part of a ruling by the DoJ, when Cision acquired PR Newswire for $841 million in 2016. The longer the document, the less accurate the sentiment.”. click images for higher resolution).

Pitching 61

Pitching Analysis Report Video 61

PR 20/20

DECEMBER 6, 2016

The analyst firm says: “Business content, such as shareholder reports, legal documents, market reports, press releases, articles and white papers, are all candidates for automated writing tools.”. Artificial intelligence technologies are advancing rapidly, to the point where the Associated Press now has machines writing full earnings reports.

Content Marketing 40

Content Marketing Marketing System Technology 40

ISEBOX

MARCH 18, 2016

This first installment of a three-part series on automating PR tasks gives you a glimpse into some the top technologies to help you organize tasks, communications and content. Managing a PR campaign starts with a documented strategy, built around concise goals and measurable milestones. All prices are per month, per user.

Publicity 70

Publicity Enterprise Analytics Tools 70

PR 20/20

OCTOBER 31, 2017

Technology utilization. A documented, purposeful content map will ensure your team is executing on targeted topics and campaigns across the customer journey. data quality and management were the top two marketing technology challenges in 2016.”. Lead sources. Marketing team. Social media. Public relations.

Enterprise 57

Enterprise Tools Strategy Marketing 57

MaccaPR

DECEMBER 19, 2016

If so, you could share the gated content with them or, to make it easier (since you already have their contact information), share the actual PDF or Word document of content in advance of it being distributed to outsiders. Slack Chat Groups - Is your company on the new internal collaboration tool Slack?

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

PRSay

FEBRUARY 12, 2021

In 2016, he founded Craig Newmark Philanthropies, which supports organizations that advocate for trustworthy journalism, voter protection, women in technology, and military veterans and their families. I saw that in 2016 the immune system of democracy didn’t work so well.

Ethics 172

Ethics Communications Nonprofit Journalism 172

Shift Communications

AUGUST 24, 2016

Most C-level leaders are looking at financial metrics alone , and are not motivating internal teams to go beyond checking the box on top line metrics such as number of followers or SoV. Consider three seemingly unrelated news events from July 2016. This mindset will be very outdated in the very near term.

Data 60

Data Marketing System Google 60

Sword and the Script

DECEMBER 15, 2020

2020 accelerated the invasion, and in 2021, every technology in your marketing stack will be powered by AI on some level. Rethinking internal and external comms. Susan Kostal | Stet. The robots are already here. The robots aren’t coming… they’ve taken over. Luciana Lima | Vila Galé Hotels. ” Tonya Chin | Nutanix.

Marketing 168

Marketing Employee Content Marketing Training 168

Masters in Communications

FEBRUARY 12, 2022

As technology advances, we require up to the minute information quickly and efficiently. Mass communication is a subarea of communications studies in the US, and social science with some elements of physical science - especially when designing systems and technology to transmit messages. Mass communication aims to meet these needs.

Ethics 52

Ethics Communications Print Television 52