Communications Conversations

NOVEMBER 2, 2017

Thomas (@UofStThomasMN) September 25, 2017. “ We started using it at the 2016 press conference at Target Field –and, it really took off. It was, essentially, an internal newspaper for the University of St. Check out the sights and sounds from #TOJO17 at Target Field, including YOUR tweets and instagrams!

Case Study 113

Case Study Journalism Study Instagram 113

Scott Public Relations

MAY 13, 2019

Two weeks later, a disturbed veteran stormed the same venue, blasting employees and dancers with a semi-automatic pistol, before killing himself. Here’s a bit more perspective on that truth: in 2017, 39,773 Americans were killed by gun violence. 1,637 children were killed by guns in 2016.

Healthcare 40

Healthcare Insurance Insurance Pinterest 40

Scott Public Relations

MAY 13, 2019

Two weeks later, a disturbed veteran stormed the same venue, blasting employees and dancers with a semi-automatic pistol, before killing himself. Here’s a bit more perspective on that truth: in 2017, 39,773 Americans were killed by gun violence. 1,637 children were killed by guns in 2016.

Healthcare 40

Healthcare Insurance Insurance Pinterest 40

Communications Conversations

JUNE 8, 2017

2–In 2016, you helped spearhead the PR efforts around the new US Bank Stadium. Bank employees and up to three additional guests to tour the facility, have photos taken on the field and experience the new stadium before many others from the general public could. I’m excited about the 2017-18 season. Pretty awesome.

Banking 113

Banking Sports Financial Corporate 113

Sword and the Script

DECEMBER 20, 2022

Internal comms takes center comms stage in hybrid work. With the new dynamics of hybrid work established worldwide, Public Relations – as a professional who builds and consolidates relationships – becomes an even more strategic professional regarding the internal audience. Bill Byrne , Managing Director, Remedy Public Relations.

Marketing 190

Marketing Content Marketing Data Social Media 190

Sword and the Script

DECEMBER 26, 2023

PR still builds trust “Authentic customer testimonials, peer and employee reviews will increase in importance in 2024. To enhance empathy and connection with their teams and clients, organizations will foster employee brand ambassadors, highlight origin stories, show behind-the-scenes videos, and encourage user-generated content.

Writing 194

Writing Communications Marketing B2B 194

ImPRessions - Crenshaw Communications

NOVEMBER 13, 2018

Video also works well as an internal tool for company announcements or simply to show accessibility, as Intuit CEO Brad Smith does in his “ new employee welcome message.” Executives can reach out to shareholders or investors through video, as Nestle shows in this message from a 2017 investor seminar.

Video 149

Video Case Study Agriculture B2B 149

ImPRessions - Crenshaw Communications

FEBRUARY 7, 2018

Then it made the mistake of taking on a single, enormous client and apparently never pushed back as the work slid from relatively traditional reputation laundering to a racially-charged campaign that embarrassed other clients, employees, and even the embattled South Africa president. Do right by your employees.

Reputation 157

Reputation Crisis Management Ethics Agency 157

PRSay

OCTOBER 7, 2018

Every Friday, Jonathan Mildenhall has a conversation with himself about whether he’s treated his coworkers and employees with kindness and decency over the past week. Among the many success stories that he shared was a brand partnership in 2016 with the Art Institute of Chicago for an exhibit about Vincent van Gogh’s bedroom paintings.

Conference 125

Conference Creativity Internal International 125

Ethical Voices

JANUARY 22, 2024

He discusses a number of important ethics issues, including: What to do when your client asks you to besmirch the competition How to effectively and ethically build trust What to do when employees, clients and partners break your trust Why don’t you tell us a little bit more about yourself and your career?

Ethics 77

Ethics How To Training Employee 77

Presspage

NOVEMBER 10, 2017

Through September 2017, Miami International Airport was dealing with Hurricane Irma, which severely affected the airport's operations. The recognition of Miami International Airport was long due even before it responded to the Irma crisis. On November 7, Miami International Airport was named the recipient of the Peggy G.

Internal 0

Internal International Industry Infographics 0

Sword and the Script

DECEMBER 26, 2017

And here we go…here are the benchmarks from 2017. Sixty-two percent of respondents answered that they planned to increase internal public relations staffing over the next five years and a full 75 percent said they planned to increase overall spending on PR over that same time period.”. 19) Employees have huge impact on social sharing.

Content Marketing 124

Content Marketing SEO Social Media Marketing 124

MaccaPR

DECEMBER 19, 2016

In 2017, let's all agree to maximize the ROI of our writing efforts by focusing equal efforts on distribution. Sales/Internal Champions - Make sure your entire sales department and other internal champions of your content know when it launches. Slack Chat Groups - Is your company on the new internal collaboration tool Slack?

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

Sword and the Script

AUGUST 6, 2019

OnePitch is a new startup in PR tech that has been running a free beta program since September 2017. TrendKite was founded by a former Meltwater employee and developed a modern and competitive approach to media monitoring. Anyway, Nasdaq acquired Marketwired in February 2016. And now, onward with this’s month’s PR Tech Sum ….

Marketing 63

Marketing Pitching Corporate Tools 63

Sword and the Script

DECEMBER 13, 2016

Jeff Perkins (@jeffperkins8) December 7, 2016. Whether your primary speaker is internal or external, carve out time for a 30-minute interview. For internal speakers, where a webinar is just one more additional duty, an interview like this can be a helpful creative exercise for them as they develop a presentation.

B2B 60

B2B Infographics Interviews eBook 60

MaccaPR

MAY 24, 2017

I saw these Minnesota crisis experts speak on a panel at the March 2017 IABC Convergence Summit (see also my blog recap of a social media panel featuring the Mall of America and Super Bowl ). In fact, according to a 2016 poll from the Pew Research Center , nearly one in four Americans have shared fake news!

Marketing 63

Marketing Social Media Report Employee 63

Contently - Strategy

MAY 20, 2019

It’s okay if it’s not a core value in your marketing, as long as you’re practicing it internally. Employees focused on an area that’s integral to their products, and they’ve been banging that specific drum since the 1970s. Patagonia (@patagonia) December 4, 2017.

Marketing 111

Marketing Guidelines Video Brand 111