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The Two Most Effective Media Relations Tactics for 2013

Journalistics

For many of us, it’s what attracted us to media relations in the first place. In this post, I’ll share what I believe to be the two most effective media relations tactics for 2013 (hint: it’s all about inbound and real-time). If you work in media relations today, you have to be always on as well.

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Behind the Headlines With Juliana Colangelo

Cision

I started primarily in event management, and have since moved into account management and media relations. Just as we have immersed ourselves in the wine world (trade, media) on the East Coast, we expect to do the same in the Bay Area, Napa and Sonoma. Donate the rest to local charity projects.

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Behind the Headlines with Yvonne Lorie

Cision

Yvonne Lorie, the founder of ReFresh PR and a recipient of the 2013 HPRA Premio PR Achievement Award, has been elected president of the Hispanic Public Relations Association (HPRA) national board for 2017. What is your secret to Public Relations and media relations success? We also host our annual National ¡Bravo!

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5 Ways to Engage With Word-Of-Mouth

Cision

Word-of-mouth marketing (WOMM) comprises traditional media relations, engagement with audiences through social, influencer relations and customer evangelist programs. Grassroots marketing can come in the form of a letter to your local news outlet, arranging volunteers for local outreach or many other things.

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Meet the Media: Kurt Nagl, Manufacturing Reporter at Crain’s Detroit Business

Bianchi Biz Blog

I might write about a local company or service I never knew existed, and the next day might be an enterprise piece about electric vehicles or the steel industry. My first non-school newspaper gig was at the China Daily in 2013. As a business reporter, I find great enjoyment in learning new things.

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The Present & Future Tech Trends PRs Should Prepare For

Cision

In PR and media relations, it’s easy to become entirely focused on the day-to-day issues at the expense of the longer event horizon. For media relations and PR professionals, this means even more attention to not just the text and images but the coding and metadata of online content. Emerged Trends.

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Shep Gordon: “Make Parents Angry”

Doctor Spin

link] It’s speculated that local London media, particularly radio, might have mentioned the traffic disruption, and possibly local papers covered the story the following day. Despite the lack of widespread media evidence, the stunt remained a legendary part of Alice Cooper’s lore for over 40 years. 3 SickThingsUK.