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Optimizing Your Content in the New SEO Environment

Marketwired

In 2011 Google launched Panda, a change in Google’s ranking algorithm that scores websites based on the quality of their content and their overall user experience. Just ask Val Zamulin, head of SEO for ICM Consulting and Media Corporation, a Toronto-based internet marketing company. [By Aaron Broverman].

SEO 60
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2 Enduring Strategies for These Content-Saturated Times

PRSay

2011 — Facebook follower numbers seemed to grow on their own. Then in 2012 they took the company public and revenue actually mattered. 2017 — Snapchat went public with a soaring valuation and lots of brands jumped on that bandwagon. I’m not saying that press release SEO, Facebook pages or Snapchat strategies are bad.

Strategy 132
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Shaping My World In 2011: Tackling The Triangle

Waxing UnLyrical

While I’m not calling them my un-resolutions, here’s what I will try to do more – or less – of in 2011. In 2011, I would like to see WUL really take flight; not just from a content point of view, but continue to expand and become a landing pad for global voices of public relations and social media.

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How Reading Fairy Tales Can Improve Public Relations

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How Reading Fairy Tales Can Improve Public Relations December 28th, 2010 Tweet What’s your favorite fairy tale? And that is what is really key in the “new&# public relations world.

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Facebook’s Current Woes Symptomatic of Raging Content Saturation

PRSay

But their current struggle is emblematic of a public relations truth that transcends time: There is no channel or platform that will persist as a “silver bullet” long enough for you to make it your career. 2011 — Facebook follower numbers seemed to grow on their own. People were actively looking for Facebook pages to “like.”

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Measuring Public Relations Outcomes With Seth Duncan

Waxing UnLyrical

Here are the questions I asked Seth today (and so many other folks responded too): What is your definition of outcomes in public relations? I know web analytics is an area many public relations practitioners have questions about, so if you have a question you’d like Jim to answer, how about bunging it in here? pts Settings.

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Four Marketing Blunders That Will Cost You

5W PR

According to Pew Research Centre, 77% of Americans owned smartphones in 2017, a rise from 35% in 2011. This explains why Google has been giving SEO priority to websites optimized for mobile phone users. The post Four Marketing Blunders That Will Cost You appeared first on 5W PR News and Updates, NY Public Relations Agency Blog.