Mindful Marketing

APRIL 10, 2021

However, even with this regulatory approval, the practice should raise at least two red flags, or moral concerns, that lead one to ask: Is short selling ethical? Dwayne Safer is a chartered financial analyst (CFA) whose career has included significant roles in investment banking, corporate finance, and strategy.

Financial 65

Financial Banking Retail Sports 65

Sword and the Script

JANUARY 8, 2019

People are afraid, for example, and many corporate clients have policies that prohibit such interviews without a permission slip. Marketing also has purse strings that can be creatively – and ethically – spent to appease a specific rep with the right reference. Ask your customers for interviews on your corporate blog – soft interviews.

B2B 77

B2B Media eBook Interviews 77

PR Conversations

APRIL 24, 2018

One can’t get more miserable than being forced to incorporate lies (or at least partial truths) as part of a supposedly transparent and ethical speech. What do you regard as the lowest depth of misery in PR? What qualities do you most admire in a PR practitioner? I don’t think there will be an end…I will simply be forgotten.

Journalism 79

Journalism Ethics Film Construction 79

Maxim Behar

MARCH 12, 2024

A tiny portion of PR is designed to serve corporations’ CEOs and senior management. Solving a PR crisis, managing reputation, or building and developing a corporate image, for example, when a merger between companies, especially in the financial sector, is another story.

Ethics 64

Ethics Social Media Local Corporate 64

PR 20/20

MAY 8, 2019

Brands will need to become more human with greater resources dedicated to listening, relationship building, ethics, empathy, creativity, culture and community. As HubSpot’s first agency partner back in 2008 , we’ve built our firm on the back of automation and have witnessed it transform the industry over the last decade. Are you ready?

Agency 84

Agency Enterprise Technology Analytics 84

Sword and the Script

APRIL 2, 2019

In other words, corporate communications is adding headcount and work that used to go to outside PR firms is being kept inside. You have to keep in mind, big corporations can have hundreds of law firms on what they call a “panel.” Corporate Communications is Taking More PR Work In-House, finds Survey. Then the economy changed.

Agency 93

Agency Trends Marketing Survey 93

PR Conversations

OCTOBER 27, 2023

NOTE: Originally published on October 15, 2008. I believe the strategic management paradigm now is practiced in most major corporations, and I believe a major challenge for the profession is to reinstitutionalize public relations in the same way in the minds and practice of others. They would have no shared principles or values.

Reputation 52

Reputation Social Media Internal International 52

MaccaPR

DECEMBER 1, 2015

John decided he wanted to change his talent pipeline to be more diverse, so in 2008, he went to Minneapolis South High School and asked the principal if Olson could teach an ad class for Native American students. It was thrilling to watch them master business techniques that were new to them.

Marketing 48

Marketing Advertising Advertising Agency 48

Stephen Waddington

AUGUST 27, 2018

The first phase of study that led to the Excellence Theory consisted of quantitative, survey-based research of more than 300 organisations in Canada, UK and US, including a cross section of corporations, non-profit organisations and government agencies. Other challenges include ethics, power, propaganda and Western bias.

Communications 60

Communications Analysis Web Handbook 60

ImPRessions - Crenshaw Communications

JANUARY 23, 2017

Spicer angrily criticized the press for presumed distortions and even built a detailed case for why the side-by-side photos of the Trump inauguration and President Obama’s 2008 ceremony were somehow wrong. Subsequent TV interviews with Conway reinforced the strategy and gave birth to the meme “alternative facts.”

Publicity 120

Publicity Survey Interviews Sports 120

PR Conversations

MAY 3, 2016

Following the financial crisis in 2008, management thinkers and others have rightly questioned the role of business leaders in society. Often fingers point at business schools, regarding their failure to incorporate ethics into programmes. By Dr Kevin Ruck. In addition, governance is back in the spotlight. risk analysis.

Employee 40

Employee Leadership Communications Internal 40

PRSay

SEPTEMBER 12, 2016

For those of you attending dinner in London this evening — today’s leaders in corporate communications, of agencies, in public relations education — to all of our accomplished members around the world – for the work that we do, this is our time. Al taught a class called Values and Ethics in Public Relations. Al was a gifted professor.

Leadership 0

Leadership Agency Education Communications 0

Flatiron Communications

JANUARY 12, 2017

How organizations, corporations, and individuals can now bypass the journalistic filter to take their “owned” messages directly to the public, which, in turn, amplifies them in social media without regard for factual veracity, or worse, with the knowledge that what they’re sharing is purposely misleading. Leaders Who Lie (August 2008).

Journalism 28

Journalism Guidelines Government Training 28