article thumbnail

5 Powerful Owned Media Strategies (Part 1 of 2)

Onclusive

Sponsored television programming and content marketing have been around for a long time and these strategies have evolved with the emergence of digital media. We will also be hosting a webinar on this topic on June 25th, 2020. The idea of brands acting as publishers is nothing new.

Strategy 273
article thumbnail

Landing A Media Interview During COVID-19 Is One Thing; But Then What?

PR Insiders

In the last PR Insider, I shared with you some tips for reaching out to the media during the coronavirus crisis; tips that I had also discussed in a webinar I participated in titled “Authority Marketing in a COVID-19 World.” ” That webinar was inspired, of course, by the many ways in which the coronavirus has […].

article thumbnail

What John Wooden and Socks Can Teach Us About Burnout

PRSay

No computer, phone, smartwatch, television or music. I’ve written in the past about walk and talk meetings, taking Zoom calls while exercising, or riding your stationary bike while watching (or giving) a webinar. It’s a time in which we can process our thoughts with few interruptions. How novel, right? Being present for our health.

Exercises 176
article thumbnail

AirPR Interview Series: Emmy Award Winning Journalist & PR Pro Mika Stambaugh

Onclusive

I believe each client begins at a different point on the PR spectrum … some need to start with blogs, online magazines and trades publications to perfect their narrative before moving to mainstream radio and television media outlets.

article thumbnail

6 Quotes on Effective Communication From Gary Vaynerchuk

Cision

At his upcoming free webinar, “ The Do’s and Don’t’s of Social Media ROI ,” Gary will discuss how to accurately measure your social efforts to track your performance. It took television thirteen years to earn an audience that size. But before you can measure your social ROI, you need a powerful social strategy.

article thumbnail

Crisis Management Lessons From Boeing’s 737 Max Disasters

PRSay

5 webinar “Crisis Management on an International Stage: Takeaways from Boeing’s Biggest Crisis and Time Spent in the West Wing.”. We’d do an employee-news note after a story had run, which most [employees] had probably already read in a newspaper or seen online or on television. We were playing catchup.

article thumbnail

How COVID-19 will impact PR practice and skills

Stephen Waddington

Radio, television and streaming are also holding up or growing. No one wants to attend a two day conference via webinar. With everyone stuck at home we’ve seen a boom in big messaging and social networks. Engagement and traffic on Facebook, LinkedIn, Instagram, TikTok and WhatsApp is up.

Crisis 151