Stern + Associates

AUGUST 11, 2023

To find success in such highly competitive markets as those we see today, businesses must establish, carry out, and surveil different forms of public relations strategies. But what exactly is public relations and what are the different ways businesses can employ public relations strategies to address different needs?

Public Affairs 62

Public Affairs Publicity Local Crisis Communications 62

ImPRessions - Crenshaw Communications

JANUARY 11, 2021

Most have huge advertising and marketing clout. The National Association of Manufacturers, a business lobbying powerhouse that has welcomed many of the president’s policies, pointed a finger directly at Mr. Trump and urged his removal. But big business is in a unique position to help restore confidence in our systems.

Corporate 338

Corporate Policies Groups Public Affairs 338

Cision

JUNE 23, 2016

A lot has changed in that time, especially in how companies, associations and organizations approach public affairs and government affairs. Our history is grounded in public affairs – helping to influence some of the most challenging public policy debates in the country. and in local communities.

Public Affairs 227

Public Affairs Local Education Policies 227

Stephen Waddington

MAY 4, 2021

Vuelio found that three out of five (63%) public relations practitioners claim that they can confidently define ESG and its impact on their clients or organisation. A third (31%) of organisations reported that they have a policy in place to manage ESG, while 41% said that it was a work in progress.

Publicity 197

Publicity Government Corporate Financial 197

Reputation Us

JULY 26, 2019

Until there is someone qualified and designated to take on the CRO position, RepUs will oversee your reputation, public relations, public affairs, as well as take an integrated management approach to efficiently and consistently communicate to all targeted audiences.

Reputation 68

Reputation Public Affairs Policies Corporate 68

Critical Mention

NOVEMBER 7, 2019

EKA is a leader in providing public and private sector experience and assistance when making critical decisions. “EKA is a government relations and public affairs firm specializing in political consulting, government relations, policy issues, and crisis communications strategy.” SCHEDULE A DEMO.

Communications 81

Communications Crisis Communications Media Crisis 81

ImPRessions - Crenshaw Communications

JUNE 12, 2018

Edelman elevates marketing PR. Dan Edelman (1920-2013) brought products to the public’s attention in a way that was new at the time – by getting their stories in newspapers and on television. But Edelman really thrived later when his agency built a reputation for creating product marketing events and stunts.

Corporate 178

Corporate Mobile Energy Public Affairs 178

Reputation Us

NOVEMBER 3, 2019

The financial value of having a strong corporate reputation was highlighted in a recent study by the World Economic Forum, which concluded that reputation accounts for more than 25 percent of a company’s market value. Managing your reputation crosses over communications, public affairs and public relations.

Reputation 79

Reputation Public Affairs Survey Financial 79

ImPRessions - Crenshaw Communications

APRIL 3, 2018

At the confluence of advertising, marketing, and public relations was the genius stunt by the fictional Wonka Corporation to release golden tickets hidden inside their popular candy bars throughout England. This solid public affairs maneuver would position the family as philanthropists and a socially responsible business.

Tools 170

Tools Government Crisis Public Affairs 170

PR Matters

APRIL 21, 2016

It should not be driven by Legal, Marketing, any other department or even outside interest. PR ―along with all other communication channels― must be able to withstand ever-increasing public and social media scrutiny of its credibility and honesty [ Tweet Quote ]. A crisis is, by default, a reputation issue. Advising management.

Reputation 165

Reputation Public Affairs Advertising Advertising 165

Stephen Waddington

SEPTEMBER 18, 2020

Topics range from audience targeting, social media, partnership working, reputation, pitching to radio and community building through to public affairs, internal comms, leadership, coaching and the psychology of decision-making. The recruitment market is tough. The recruitment market is tough. Seriously. Mita Dhullipala.

Public Affairs 145

Public Affairs Education Measurement LinkedIn 145

PR Matters

APRIL 21, 2016

It should not be driven by Legal, Marketing, any other department or even outside interest. PR ―along with all other communication channels― must be able to withstand ever-increasing public and social media scrutiny of its credibility and honesty [ Tweet Quote ]. A crisis is, by default, a reputation issue. Advising management.

Reputation 100

Reputation Public Affairs Advertising Advertising 100

Solo PR Pro

NOVEMBER 17, 2015

It can be highly effective to find new and creative ways for cultivating relationships – particularly over the long-term – with the key decision-makers in our target markets. He was looking to expand on this and reach schools focused on public policy and international relations. What did you hope to gain?

Creativity 40

Creativity Public Affairs Policies Survey 40

Cision

FEBRUARY 17, 2016

My first position was at the Center for Strategic and International Studies (CSIS), a foreign policy and international security think tank. As a communication professional surrounded by policy experts, I wasn’t immediately sure how I could contribute. It was a side of Washington, DC that I do not think many Americans get to see.

Policies 120

Policies Internal International Public Affairs 120

Cision

OCTOBER 20, 2016

Their public affairs agency was at the center of so much that was happening to rebuild trust in public institutions after Hurricane Katrina. From there, I hopscotched across the country and up the DMA ladder to markets including Cincinnati, Pittsburgh, Detroit, Tampa and Los Angeles.

Television 120

Television Public Affairs Pitching Healthcare 120

Ethical Voices

JULY 24, 2023

I had an amazing decade there in a number of different careers leading research for North America, Public Affairs in the Washington Office for Ketchum. The advocate angle, driving, whether it be policy or issues, or even just in how you manage and develop teams – advocating for that balance and diversity and inclusion.

Ethics 75

Ethics Government Pharmaceuticals Policies 75

Sword and the Script

OCTOBER 25, 2022

The addition of marketing, analysis, trade show consultation, managing professional organizational memberships and everything else has made every day a whirlwind of tasks, to-do lists and semi-controlled chaos.”. Lines between what constitutes PR and content marketing continue to blur. Real effort into digital and social. Giving voice.

Communications 122

Communications Crisis Internal International 122

Sword and the Script

AUGUST 2, 2016

I have a lot of admiration for those individuals that hold a full-time job in business – especially in PR or marketing – and simultaneously wear a military uniform while serving in the National Guard or Reserve. I’ve served in Army Public Affairs for nearly 17 years now. So, what’s my definition of content marketing?

Public Affairs 60

Public Affairs Advertising Advertising Healthcare 60

Sword and the Script

JUNE 16, 2020

I couldn’t imagine a vice president of marketing at any of the local tech companies could get behind that idea. Conversational marketing.” Explaining work or policy through real human stories and impact, rather than through data or abstract arguments.” Humanizing the marketing message.” I’m a believer in storytelling.

Storytelling 131

Storytelling Communications Survey Case Study 131

NewsWhip

JUNE 23, 2021

Infrastructure is a pillar of today’s society but it is also a major topic at the center of policy and public debate. Brett: So, I guess is that, when we chatted before, I mean, that’s really the definition of a data-driven public affairs agency, correct? Zach Silber, Chief Innovation Officer, Kivvit.

Data 78

Data Media Analytics Energy 78

PR Conversations

APRIL 16, 2015

Over time, however, we learned that “toxic, free-market ideology” may do irreparable damage. The question for the perceptive public relator is whether we can agree to align with these thoughts expressed by Albert Einstein: “A human being is part of a whole, called by us the ‘Universe’—a part limited in time and space.

Policies 40

Policies Public Affairs System Web 40

PR Conversations

JULY 5, 2017

Developing social media marketing policies. In a world where people are glued to their mobile devices even in parks on a sunny day, check out social accounts every other second and happily embrace the culture of liveblogging, it seems natural for brands to incorporate smm policies into overall communication strategies.

Infographics 63

Infographics Corporate Policies Reputation 63

Sword and the Script

JANUARY 3, 2023

This can include the media, customers, employees, and the general public. Public relations professionals create and maintain a positive image for their organization, often through the use of marketing, branding, and communication strategies. How is public relations defined? And in B2B marketing it already does.

Interviews 99

Interviews Publicity Technology Social Media 99

PR Conversations

APRIL 16, 2015

Over time, however, we learned that “toxic, free-market ideology” may do irreparable damage. The question for the perceptive public relator is whether we can agree to align with these thoughts expressed by Albert Einstein: “A human being is part of a whole, called by us the ‘Universe’—a part limited in time and space.

Policies 40

Policies Public Affairs System Government 40

PR Conversations

FEBRUARY 5, 2015

Innovation in any area—whether it is pure science, science communications, marketing, or public relations—does not simply spring out of the ether or get passed down to us on a stone tablet. More importantly, Cianfarani speaks her mind on policy matters and has experience fixing things in public/private sector relationships.

Communications 40

Communications Conference Government Policies 40

PR Conversations

FEBRUARY 5, 2015

Innovation in any area—whether it is pure science, science communications, marketing, or public relations—does not simply spring out of the ether or get passed down to us on a stone tablet. More importantly, Cianfarani speaks her mind on policy matters and has experience fixing things in public/private sector relationships.

Communications 40

Communications Conference Government Policies 40

NewsWhip

APRIL 14, 2021

And so those three groups work along with a number of external functions within McDonald’s, such as public affairs and government relations, sustainability to really develop a honed intelligence that is both strategic and also very much focused on the reputational role of McDonald’s.

Analytics 78

Analytics Data Crisis Reputation 78