NewsWhip

MAY 27, 2021

Media consumption habits and local news | Jump to text. Influence of local newspapers | Jump to text. I would say that the fruits of our labor can be anything from a story in the Wall Street Journal, to a local TV segment on CBS, to a sponsored article within women’s books, but we don’t throw spaghetti on the wall.

Healthcare 78

Healthcare Storytelling Communications Local 78

Stephen Waddington

JULY 17, 2018

A UK supermarket uses a combination of process, technology and editorial nous to identify stories from across a national organisation. It’s a useful way of spotting issues, trends, and themes. It takes patience and skill – and the right kind of tools and technology. #4 We do it through storytelling.

Storytelling 60

Storytelling Local Community Case Study 60

NewsWhip

FEBRUARY 7, 2020

This site claimed there were up to 59 cases of undiagnosed viral pneumonia in Wuhan specifically. Over the course of this week, there were fourteen articles combining for around 1,500 engagements, so there was relatively little pickup outside of local sources and blogs. Engagements. Engagements. Week 2: January 6th – 12th 2020.

Journalism 163

Journalism Viral Writing Report 163

Critical Mention

AUGUST 19, 2018

The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly. When done well, digital tactics can not only be highly entertaining but also have the ability to create a lot of engagement and even go viral. by David Meerman Scott.

Pinterest 71

Pinterest Viral YouTube Mobile 71

Shift Communications

DECEMBER 1, 2016

A brief mention in a local blog, where client SteelHouse’s $2,000 vacation stipend was referenced, immediately struck me as PR gold. And it went completely viral – with mentions on radio shows around the country, Good Morning America , lifestyle press like Woman’s Day and other business outlets. I mean, how many companies offer this?

Strategy 60

Strategy Print Insurance Insurance 60

NewsWhip

JUNE 23, 2021

Zach joins NewsWhip’s President and Chief Revenue Officer, Brett Lofgren, to discuss anticipating the needs of clients in infrastructure, including news coverage and social conversation trends in this space. Partnerships with technology | Jump to text. But the technology is relatively there. Talking Points.

Data 78

Data Media Analytics Energy 78

Sword and the Script

DECEMBER 10, 2019

Note: Mr. Galant is the CEO of Muck Rack, which is also one of the companies I track for my writings on PR technology. Note: Mr. Martin is the co-founder and COO of OnePitch, which is also one of the companies I track for my writings on PR technology. Note: Talkwalker is one of the companies I track for my writings on PR technology.

Marketing 105

Marketing Content Marketing Advertising Advertising 105

Cision

AUGUST 26, 2015

As Cision’s social media manager, I use top 50 and top 100 lists for three purposes: To follow individuals who will help me stay in the loop when new trends and statistics emerge within my industry. PR Summit 2015 Content Marketing Research and Trends Presentation by @Steveology #contentmarketing #pr [link]. Staying in tonight?

Social Media 120

Social Media Twitter Media Nonprofit 120

Beyond PR

JUNE 2, 2017

The global digital economy has produced an avalanche of content and the battle for mind and market share is no longer local. Content marketing is content marketing, and Movoto, upon seeing how the big online publishers made their content get shared and go viral, decided to model those tactics in real estate. How did Movoto do it?

Real Estate 57

Real Estate How To Web Case Study 57

The Stalwart Blog

APRIL 26, 2020

If you’ve been watching any of the local media, you know that PR crises can take place. I’ve learned more about technology in the last three weeks than I’ve known in the last five years. Some of your local TV stations kind of do the same thing, usually at the end of the segment. I like your graphic behind you.

Crisis 78

Crisis Local Facebook Social Media 78

Sword and the Script

APRIL 5, 2016

However, this year, there’s a catch: Much has been made of the disparity between marketing investment in social media and mobile technology and the return on investment (ROI). There seems to be this general consensus that a brand presence on social media inevitably leads to viral appeal. Here are three examples: 1.

Mobile 60

Mobile Survey Marketing B2B 60

Beyond PR

MAY 12, 2017

Google search algorithm updates in 2016 , for example, included a number of integrated changes in order to unify mobile SEO and local SEO along with paid and organic results. As we saw with the recent United Airlines fiasco , crisis news doesn’t take time to go viral. Image Source: [link]. Connect with him on Twitter @connect2taral.

Google 64

Google Digital PR Mobile SEO 64

Masters in Communications

FEBRUARY 12, 2022

Today, we use many information sources to see what is going on around us, locally, nationally, and globally, with more emerging all the time. As technology advances, we require up to the minute information quickly and efficiently. Mass communication aims to meet these needs. China is credited with starting the world's first newspaper.

Ethics 52

Ethics Communications Print Television 52

Prohibition

DECEMBER 17, 2021

Information technology team. Whether you’re an international company or a local establishment, your business and its image are still on the line in the event of a crisis. A crisis communications plan is more important than ever to prevent your company from becoming a trending topic because of something that’s not true.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62