article thumbnail

Print newspapers still drive best ad engagement in Canada

Agility PR Solutions

They sure do in the Great White North, according to a new study from News Media Canada, which found that printed newspaper ads engage Canadians more than any other medium, print or digital. The post Print newspapers still drive best ad engagement in Canada appeared first on Agility PR Solutions.

Print 60
article thumbnail

5 Benefits of Media Relations

Landis PR

An endorsement by a media outlet you trust adds credibility to policy issues also. Targeting audiences PR pros have access to audience statistics on almost any media outlet – digital/print/broadcast/social media/influencers. Targeting those audiences that influence your target customer can cut through the digital clutter.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Faces & Markets of PRGN: Tokyo, Japan – Premier Destination for Business

Bianchi Biz Blog

Tokyo’s government actively fosters a business-friendly environment through supportive policies, promoting entrepreneurship, innovation, and foreign investment. Local economy is not as bad as it may look based on just the indicators. million in print and 3 million online subscribers.

Marketing 108
article thumbnail

Faces & Markets of PRGN: Hong Kong – Asia’s World City

Bianchi Biz Blog

Legal Framework and Governance : The city operates under the principle of “one country, two systems,” maintaining its own legal system, currency, customs territory, and immigration policies distinct from Mainland China. This includes print newspapers, digital news sites, television, and radio stations.

article thumbnail

PR Has Evolved Since First ‘Public Relations Handbook’ in 1967, but Some Values Are Timeless

PRSay

About 2,200 local print newspapers have closed since 2005, cutting the number of newspaper journalists by more than half between 2008 and 2020. Daily newspaper circulation in the United States has fallen from its height of 61.8 million in 1974 to 24.3 million in 2020, according to Pew Research Center.

Handbook 190
article thumbnail

Tech multinationals cannot afford to take their eyes off the road in China

The Hoffman Agency

Chinese carmaker BYD sold more electric vehicles than Tesla in Q4 2023 ( Shutterstock ) On the communications front, the definition of what is “local” is undergoing transformation, encompassing cultural and political nuances. This repository should address sensitive topics regarding data storage, local client support and R&D locations.

Local 36
article thumbnail

Purdah communication and resource rules

Stephen Waddington

Chancellor Sajid Javid asked the Treasury to calculate the cost of nine Labour policies. Purdah covers civil servants of Government departments, local government, and the board members and staff of public bodies, and arm’s length organisations. Check the policy documents listed below for full guidance. What is purdah?