Landis PR

APRIL 12, 2021

Performance isn’t typically an issue in print — using prose to tell a compelling story is. There’s more time to report and (despite the shrinking news hole) more room in print/digital to provide detail and nuance. Wire service news is typically cut-and-dried, just the facts, please, and fast! Oh, where to start?

Meeting 98

Meeting Media Print Enterprise 98

Beyond PR

APRIL 10, 2017

Using Cision’s proprietary research of thousands of travel journalists, we have come up with six tips that will help your travel pitch get noticed in a flooded inbox. Not All Travel Pitches are Created Equal. Pitching travel stories blindly causes an overflown editor’s inbox and an ignored pitch. Think Like a Journalist.

Travel 52

Travel Pitching How To Print 52

PR Fuel

JANUARY 17, 2022

Where your target audience is local, find a PR distribution service that targets distribution by location to local TV, radio, and print media houses. If you intend the story to be covered on radio or TV, sending the press release at least a week prior is recommended. Send Your Press Releases at the Right Time.

Radio 101

Radio Local Writing Newspapers 101

PRSay

JANUARY 8, 2019

As communicators, we have long relied on earned media or public relations — usually in the form of media relations — to place our clients’ names on the internet, on TV, in print and on the radio. In today’s media environment, pitching reporters and editors has become a lost art. If so, how?

Storytelling 163

Storytelling Media Nonprofit Government 163

Bianchi Biz Blog

JUNE 21, 2022

I test drive new equipment offerings in print and video formats. During the two years it took to transition from driving to writing, I scaled back the driving, did a two-year stint hosting an all-night radio show targeted to truck drivers at CHAM radio in Hamilton, Ontario, and contributed as many stories as I could to various magazines.

Meeting 86

Meeting Media Chemicals Radio 86

Victorious PR

JANUARY 13, 2023

You have print, television, radio, AND online. For instance, here at Victorious PR, we pitch you to over 100 different publications because of the great relationships that we have formed. The shelf life of an article is infinite, which plays a significant role when someone Googles you, because you are going to pop up!

Real Estate 52

Real Estate Publicity Television Radio 52

PR Insiders

MAY 7, 2021

If your interview with USA Today just appeared in print and online, you shouldn’t expect your phone to ring incessantly the next morning with people wanting to employ your services. When we talk about the media, we think of newspapers, magazines, TV, and radio. PR is about building your brand and your authority over time.

Data 78

Data Newspapers Analytics Measurement 78

Beyond PR

APRIL 6, 2016

By not targeting the right contacts, your perfect pitch can fall on deaf ears. For local news, compile a list of influential outlets in the region; for larger, national stories, think of top outlets across the country and pinpoint their most prominent writers. Consider the importance and impact of the news you’re sharing.

Pitching 40

Pitching Media Radio Print 40

Cision

MARCH 24, 2017

He began as a radio reporter before transitioning to PR in 1999. If you find the compelling human story in what you’re pitching, you’ll be successful. If I had a billion dollars, I would… pay off my home, fund my kids’ college education and donate to charities doing great work in my local community.

Enterprise 227

Enterprise Agency Radio Fashion 227

PR Fuel

JULY 24, 2018

And since you’re pitching news, doesn’t it make sense to follow the pattern set by the publications you’re targeting? I promise you a press release that sounds like an actual human being will get better results than one that reads like the fine print on your home loan papers. Every Pitch is a Learning Experience. Social media?

Pitching 40

Pitching Media Small Business Writing 40

Barokas

DECEMBER 4, 2018

Broadcast : In the hot pursuit of USA Today , Wall Street Journal and Forbes coverage, don’t forget about the power of broadcast, and the fact that the news cycles are often much shorter than they are for print and online stories. The post Holiday PR: Too Late to Catch the Polar Express?

Survey 60

Survey Enterprise Radio Print 60

Katie Paine's Measurement Blog

MAY 25, 2023

Be budget conscious , it may save you a lot of wasted time on pitches for products you can’t afford. If you need local press, however, your choices are more limited. The fine print, in the interest of transparency: It is our business here at Paine Publishing to solve some of the measurement needs that this Best Vendors guide addresses.

Measurement 52

Measurement Communications Survey System 52

Mora Communications

JANUARY 3, 2018

A newspaper story can lead to a magazine piece, which can lead to a radio interview, which in time could very well lead to national TV coverage. . When working with a PR firm, communication is key, but it needs to be free-flowing, effective communication. Work with your PR representatives to define your stories and pitches.

How To 40

How To Newspapers Print Interviews 40

Critical Mention

JULY 22, 2020

Acquire accurate data from millions of local and national outlets, reporters, editors, producers, influencers, bloggers and more. Our Media Contact Database will help facilitate the process of finding contacts and preparing pitches. Critical Mention’s Media Contact Database was Built in-House with the User Experience at the Forefront.

Media 111

Media Data Local Tools 111

Stephen Waddington

SEPTEMBER 18, 2020

The fourth book, Celebrating BAME Talent is published today in digital and print formats. Topics range from audience targeting, social media, partnership working, reputation, pitching to radio and community building through to public affairs, internal comms, leadership, coaching and the psychology of decision-making.

Public Affairs 145

Public Affairs Education Measurement LinkedIn 145

Shift Communications

DECEMBER 1, 2016

A brief mention in a local blog, where client SteelHouse’s $2,000 vacation stipend was referenced, immediately struck me as PR gold. And it went completely viral – with mentions on radio shows around the country, Good Morning America , lifestyle press like Woman’s Day and other business outlets. I mean, how many companies offer this?

Strategy 60

Strategy Print Insurance Insurance 60

MaccaPR

JULY 8, 2015

If you're a Vice President of Corporate Communications, Chief Marketing Officer or PR Director in Minnesota, there are only a handful of local business media outlets that you. Oh, and formerly a WCCO Radio talk show host and KFAN-AM Radio news director. That kind of PR pitching reveals a shot-gun approach.

Interviews 48

Interviews Radio Journalism Newspapers 48

Beyond PR

JULY 26, 2016

When you open up your earned media strategy, you’ll find a mix of print, television, radio, digital and other channels. SMTs are an effective and efficient tool for cultivating relationships with a combination of television, radio, bloggers, websites and other media types.

Strategy 40

Strategy Media Radio How To 40

Polaris

NOVEMBER 17, 2015

Local TV, radio, newspapers, and trade magazines all conducted interviews and ran stories in response to our ideas. #2 Instead of pitching media on the products, we distributed a “creativity kit” for spring break, a time of the year when parents, grandparents, and caregivers are searching for projects to entertain their kids.

Agency 100

Agency Newspapers Interviews Radio 100

Sword and the Script

MAY 9, 2017

The elephants were in full dress and didn’t disappoint the many local news station cameras that came out to film the event. 3) Snakes do Drive Time Radio. What we learned along the way was that it also had the potential for broadcast radio as well. for drive time morning radio. 5) Clowning around at Walter Reed.

Publicity 84

Publicity Radio Crisis Crisis Communications 84

Bad Pitch Blog

MAY 20, 2010

We’ve been receiving more than a few pitches from Jennifer on behalf of Retrevo. And for this she’s getting a good pitch seal of approval from the Bad Pitch Blog (we used to call it Glinda the Good Pitch, but how cool is that, really?) Before we post her pitch, we asked Jennifer a few questions.

Pitching 49

Pitching Fashion Report Twitter 49

Bad Pitch Blog

FEBRUARY 20, 2009

Today’s TV, radio, and print news is already 24/7. Then, TV headlines translate into drive-time radio babble, the morning shows beget the noon news, and so on. Therefore, if you see something in the morning that you can make an opportunistic yet crucial comment about, pitch yourself as the expert to every TV station around.

Print 40

Print Radio Web Report 40