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Pitching the Local Media – Tips from the Pros

PR for Anyone

It is an absolute game changer for their real estate business in terms of credibility and visibility. The easiest way to do this is pitching the local media. Kathy Orton, Reporter and Real Estate Web Editor, Washington Post. Real estate agents tend to not think in terms of the story of the house.

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What PR Pros Should Know about the Next Generation of Journalists

PRSay

As the journalism profession faces threats from artificial intelligence, misinformation and the collapse of business models that support journalism, the next generation of journalists nonetheless feels optimistic and wants to bring truth, justice and integrity to their work, a new survey suggests.

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Are You Ready for the Metaverse?

PRSay

If social media has been an important communication tool, then the “metaverse” could be the next frontier of connectivity and interaction. Along with Meta, videogame platforms are influencing this new, virtual world, but the metaverse is not a specific game, social media platform or app.

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Don’t Let Your Headline Get Cut Off

PRSay

” says Andy Bechtel, associate professor at the School of Journalism and Mass Communication at UNC-Chapel Hill. So, write web heads that don’t get truncated by Google, social media channels and mobile apps or else you’ll lose your readers’ attention. Get shared on social media.

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13 people I’d love to have coffee with in 2023

Communications Conversations

I recently asked Natalie to join a social media mastermind group I run, so I’m looking forward to meeting her in person in the New Year! I also recently asked Monica to serve as a client in my social media class at the University of St. Always curious to meet more people working in social in the health care space.

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Behind the Headlines With Lynda Fernandez

Cision

After graduating from college with a degree in broadcast journalism, a professor recommended me for a part-time position at the local Fox affiliate. As consumers are bombarded with information on endless media channels, achieving results becomes increasingly difficult. My favorite social media platform is…Facebook.

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Personal Branding: Always Be Prepared for Your Next Job Opportunity

Cision

Publish a blog and promote your posts through your LinkedIn profile and other social media channels, or better yet, identify respected blogs in your business networks and submit guest posts. You can also offer yourself as an expert to local and industry media who write about topics you can provide insight on. Get published.

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