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Is Traditional Media Still Relevant in PR?

Burrelles Fresh Ideas

Print media (magazine) consumption rose in 2023 , and this trend should continue in 2024, according to a study by Pew Research Center (via MediaPost). Most of the growth came from home, food, and in-home readership magazines. 7 Reasons Traditional Media is Still Relevant in PR 1.

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AirPR Interview Series: Emmy Award Winning Journalist & PR Pro Mika Stambaugh

Onclusive

“Nail the elevator pitch.”. AirPR sat down with Mika and discussed unique communications strategies, moving from journalism to PR: AirPR: Tell us about TMI and how you help brands and organizations gain visibility and manage reputation. AirPR: You started your career in journalism. Mika: Nail the elevator pitch.

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Being Smart and Strategic When Navigating the Current News Cycle

PRSay

At MediaSource, we’ve been speaking with our key media contacts to keep a pulse on what’s happening in newsrooms, and speaking regularly with our partners in journalism. In our recent conversations with journalists, it is clear that pitching stories as you may have done in the past is not an effective tactic during this news cycle.

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PR 101: How to Pitch The New York Times

Cision

Here’s a few themes we’ve complied when pitching one of the toughest, yet most desirable outlets: The New York Times. Radio silence is common, and can be a telling response in itself. It’s The Newspaper of Record, The Grey Lady, and a journalism institution. Email pitches with discretion. Don’t call.

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Even the Queen Uses Embargoes: 4 Tips for Following Her Royal Inspiration

PRSay

Just ask Reed Pence, host and producer of the award-winning national radio magazine Radio Health Journal. “An Don’t forget: If you are pitching an embargoed story you need to be responsive and have experts available in advance when the media inquiries start pouring in. You don’t want to play favorites.

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Get to Know Minnesota Business Magazine: Interview with Editor Steve LeBeau

MaccaPR

Paul Business Journal and, increasingly of late, Minnesota Business magazine. MARQ magazine, ex-managing editor of. MARQ magazine, ex-managing editor of. Paul Business Journal, and news director for SPNN-TV Neighborhood News. Oh, and formerly a WCCO Radio talk show host and KFAN-AM Radio news director.

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Meet the Media: Jim Park, Freelance Editor at Heavy Duty Trucking & TruckNews

Bianchi Biz Blog

Wilson award for business journalism. How long have you been in journalism and how did you get started? My foray into journalism began by writing “letters to the editor” to several trucking trade pubs. What advice do you have for PR people that want to pitch you? For that effort, I earned my first Gold Kenneth R.

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