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The Enduring Significance of Broadcast Media: Why TV and Radio Remain Essential for PR Professionals

Burrelles Fresh Ideas

By leveraging radio’s engaging audio format, PR can create memorable experiences through compelling interviews, entertaining segments, and carefully crafted brand messaging. The Pew Research Center conducted a survey and found that 44% of adults prefer to get their news from TV, while 34% prefer the web, 14% prefer radio, and 7% favor print.

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What’s Going On With Media – And How Does It Impact Your Public Relations Strategy?

Stern + Associates

Local media has been eviscerated, and now many iconic national and global outlets are hurting badly. This is a still-evolving trend as most media interviews outside cable networks are still in print, but it’s conceivable that in the future there will be more video content around topics beyond breaking news.

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Five Food PR Ideas for Launching New Products and Menu Items

Prohibition

This can include product reviews, interviews, or features in food publications, both online and in print. Consider factors such as seasonality, industry trends, and consumer behavior to determine the best time to introduce your new product or menu item.

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Does Social Media Marketing need a Reboot? Drew Neisser Chimes in

Flack's Revenge

This is my first in series of interviews on the topic. First, social media will be around for many years to come, just like TV, outdoor, radio and even print. The counter-trend to increased digital communications is the growing desire to meet in person. I thought it would be great to get Drew Neisser’s views.

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The Challenges for Health Care Communicators as a New Normal Emerges From the COVID-19 Crisis

PRSay

It includes TV and radio spots, print ads, billboards, targeted digital ads, social media posts and email messages. Even at hospitals in parts of the country less hard-hit than New Jersey, many began to notice a new trend. Dennis Wilson, Jr., Highlighting the positive experiences. Honoring health care workers.

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Get to Know Minnesota Business Magazine: Interview with Editor Steve LeBeau

MaccaPR

If you're a Vice President of Corporate Communications, Chief Marketing Officer or PR Director in Minnesota, there are only a handful of local business media outlets that you. With the exit of former editor Steve Mollman, the MaccaPR blog was pleased to interview the new editor-in-chief of. really care about - the monthly.

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Met the Media: Ryan Gehm, Editor-in-chief at Truck & Off-Highway Engineering

Bianchi Biz Blog

Can you tell us what types of stories, trends or issues are on your radar now? Powertrain diversification is a major trend, as companies strive to meet stricter emissions regulations and advance their own net-zero and sustainability initiatives. Provide enough details to give a good idea of what you’re pitching and how it’s relevant.