Buzzstream

DECEMBER 13, 2023

Either way, using tools and technologies to aid your marketing strategy has never been more impactful than in the age of AI. In PR, where users spend hours researching contacts and monitoring media placements, the need to streamline processes is always at a premium. Or a food journalist for print media. 9/mo for Individual plan.

Digital PR 62

Digital PR Tools Google Pitching 62

Marketwired

FEBRUARY 16, 2016

Rethink writing: Michelle Messenger Garrett. Creative PR means thinking outside the box—so while I believe in using traditional tools like a press release or a media pitch, make sure you get a bit creative by constructing your written communications as follows: Start with visuals: Visuals are becoming increasingly important in PR.

Creativity 100

Creativity Pitching Writing Conference 100

Landis PR

AUGUST 23, 2021

Drilling down even further, we cover everything from warehousing and distribution to transportation, sustainability, procurement, risk mitigation, software, technologies and workforce development. I also think it’s wacky when I get asked to publish an infographic. When I was little, I always wanted to write for People magazine.

Meeting 69

Meeting Media B2B Transportation 69

Sword and the Script

FEBRUARY 29, 2020

I was pretty good at media relations and I was confident I’d be able to turn things around. Backlinko found that “ list posts get an average of 218% more shares than how to’ posts and 203% more shares than infographics.” These markets included technology, financial series, higher education and legal services, among others.

Content Marketing 78

Content Marketing Study Analysis Marketing 78

Beyond PR

JUNE 19, 2017

The Public Relations Institute of Australia (PRIA) recommends communicating the following in writing to all stakeholders: Timeline. With more than 20 years of technology marketing experience, Bell has held executive-level positions with marketing technology firms including Oracle Marketing Cloud, Eloqua and Adobe.

Communications 69

Communications How To Telecommunications Employee 69

PR 20/20

AUGUST 11, 2016

Emily is a dual major studying Public Relations at S.I. New technology is being introduced in the marketing world every day, and the demand for top talent is greater than ever before. A basic understanding of coding helps marketers understand how technology can assist in any campaign. The Coder. The Content Writer.

Marketing 43

Marketing Mobile Engineering Technology 43

PR 20/20

AUGUST 11, 2016

Emily is a dual major studying Public Relations at S.I. New technology is being introduced in the marketing world every day, and the demand for top talent is greater than ever before. A basic understanding of coding helps marketers understand how technology can assist in any campaign. The Coder. The Content Writer.

Marketing 40

Marketing Mobile Engineering Technology 40

Beyond PR

MAY 17, 2018

A lot has changed over the last 12 years — Forsythe is now director of editorial video at McClatchy — with many newsrooms, including McClatchy’s, wanting their journalists to shoot video, find photographs, incorporate infographics and more into their work when they can. Download the 2018 Global State of the Media Report.

Infographics 54

Infographics Print Video Real Estate 54

Critical Mention

JANUARY 15, 2019

Samantha Rushford, the SEO expert at AssignmentGeek , says the most important thing here is to create attractive images and memes or make relevant industry charts and infographics: “Try to create evergreen content that has the potential to preserve credibility and stick around for a long time. Feel free to contact her at Twitter.

How To 60

How To SEO Mobile Google 60

Sword and the Script

DECEMBER 24, 2019

I review a lot of marketing studies and surveys – and write about the one I think will be helpful for readers. How long does it take to write the average blog post? 3 hours and 57 minutes; 38% of bloggers report it takes more than 4 hours to write a post; and 19% say it takes six or more hours. over the next 12 months.

Marketing 78

Marketing Publicity Survey Study 78

Sword and the Script

DECEMBER 13, 2016

For example, ON24 , which provides technology for hosting webinars, says these online presentations are a top lead generation tactic. A simple technique to drafting a useful post quickly is to write a list of takeaways or points that stood out on the webinar. 10) Create an infographic based on key points.

B2B 60

B2B Infographics Interviews eBook 60

MaccaPR

DECEMBER 19, 2016

In 2017, let's all agree to maximize the ROI of our writing efforts by focusing equal efforts on distribution. Media Relations - Is your e-book authored by an expert? Don't overlook the potential of strategic media relations/publicity outreach. Here's how: 33 Content Marketing Promotion Ideas.

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

Sword and the Script

DECEMBER 18, 2018

Though she says writing has always been part of her career, her “first ‘real’ PR job landed me out in the Bay Area working for a tech company.” MG: The technology. MG: The “relations” part is the same. Even with all the technology and social media, etc., >>>Also see: Is Media Relations Getting Harder?

Publicity 62

Publicity Storytelling Pitching Nonprofit 62

Rock the Status Quo

NOVEMBER 3, 2014

Without exception, journalists tell me their NUMBER ONE issue with pitches are lack of relevancy – frustrated about wasted time listening to off-topic pitches that have nothing to do with what the journalist actually writes about. Like pitching a fancy schmacy spatula to a technology reporter, it completely misses the mark.

Pitching 167

Pitching Infographics Small Business Media Relations 167

Stephen Waddington

DECEMBER 5, 2018

Media relations remains an important part of the execution of a public relations campaign alongside paid, shared and owned media. Much of the modern public relations business grew up out of media relations and publicity, rooted in storytelling and editorial engagement.

Media Relations 115

Media Relations Media Print Newspapers 115

Frederik Vincx

DECEMBER 11, 2015

Invest in automation and technology. It is simple: participants first write their ideas without discussion on Post-it notes. An example media relations workflow is set out below. Writing a blog post? For example: writing a blog post. Better work, happier clients, and more time left to sell to other clients.

How To 60

How To Software System Employee 60

Sword and the Script

MAY 5, 2020

There just wasn’t (and still isn’t) much coverage about the PR technology community, and so about a year ago , I started summing up the vendor announcements on the first Tuesday of every month. Here’s the list of PR technology companies I’m watching. Muck Rack released a free online course called “ The Fundamentals of Media Relations.”

Pitching 84

Pitching Survey System Technology 84

PRSay

MAY 18, 2016

We’ve also seen metrics like AVE (advertising value equivalency), which measures the perceived value of media placements, take a backseat to things that more accurately showcase ROI, such as share of voice, mindshare, traffic and increased sales attributed to specific campaigns or activities. What would be even better? Conclusion.

Data 92

Data Meeting Measurement Guidelines 92

MaccaPR

OCTOBER 26, 2015

AdAge said Bush campaign advisor Austin Barbour credited front-runner Trump’s success to his “knack for attracting free media coverage” - in other words, classic publicity and media relations. Think of what you’re asking for,” Petersen writes in her post. Exhibits C, D and E: Invasion of the Ad Blockers!

Content Marketing 48

Content Marketing Marketing Advertising Advertising 48