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My Top Do’s & Don’ts For Pitching & Writing Guest Blog Posts

Rock the Status Quo

That being said, here are a few dozen “do’s and don’ts” to help you in your pitching and writing efforts. Thoroughly understand the audience before you pitch or write. Set the goal first, then select the placement opportunity to fit the goal, and write copy with the end goal in mind. Is your goal reach?

Writing 203
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How to write a press release: Layout, tips + free template

Presspage

In this blog, well explore why press releases are still a must-have in 2025, how to write them like a pro, and how to tailor them for any situation. Not only this, but a good press release can significantly boost your SEO efforts by driving traffic to your website, generating backlinks, and increasing your online visibility.

Writing 78
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How to Overcome 7 Top Content Marketing Challenges

Cision

The first thing most ambitious marketers do when beginning their marketing adventure is to plan the tactics and choose the forms of the content they want to publish (blogs, videos, podcasts, infographics, etc.). Write stories that readers will not only relate to but also use as a valuable source for their future business endeavors.

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Use a Content Strategy Template To Scale Up Quickly

Contently - Strategy

Define how you will measure success What does success look like for your content marketing goals? Depending on your audience and goals, a long-form blog post, a video, or an infographic may be more appropriate. Write everything down so that everyone can quickly refer to it.

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10 Types of Content That Drive Demand & Boost Engagement

Cision

Ah, the “boring press release” — we’ve all read them, and most of us are guilty of writing one. Brands who blog have more indexed web pages, which boosts SEO. We’ll deliver your multimedia assets, and you’ll leverage the industry’s most authoritative web property, PRNewswire.com, to drive SEO results.

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How Preply Earned 12K Links and 3M Visitors with Digital PR

Buzzstream

Measure your link building success by comparing competitor domain velocity and plan your campaigns accordingly. Build campaigns with media in mind first , then optimize for SEO later through internal linking. Back in 2020, it was very much SEO outreach. It’s basically SEO again, but we’re doing it through AI.

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Unpacking Siege Media’s New Digital PR Approach w/ Ross Hudgens

Buzzstream

By aligning with search-driven topics that also align with the product, campaigns can generate brand awareness and SEO value, as they resonate better with relevant audiences. By focusing on content that boosts brand reputation, you can create a stronger, more sustainable PR and SEO impact over time. And that was kind of an aha.