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The Challenges for Health Care Communicators as a New Normal Emerges From the COVID-19 Crisis

PRSay

But many uncertainties about coronavirus remain, making the job especially challenging for communicators who need to plan and execute strategies to encourage patients to return for care, and to help their organizations regain financial health by filling thousands of empty hospital beds and medical offices. Dennis Wilson, Jr.,

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Meet the Media – Warren Thayer

Landis PR

He has been on CNN and national public radio multiple times. I look for credible stories that get to the point about the financial benefit to the reader. Or, perhaps even better, I’d love to visit Barrow, Alaska again for a few months to write about the locals and what concerns them. Landis Communications Inc.’s

Meeting 92
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PR Isn’t Just for Big Businesses?

Victorious PR

When thinking of small businesses, many people often picture their local boutiques or the small diner in their town, which very well may be struggling to earn enough to stay open, but you would be surprised by the other businesses in your area that meet the small-business qualifications. —but What is PR? Community relations.

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What’s hot in tech right now?

PR in High Definition

British mobile networks are hoping to take up a leading role in emerging radio technology, OpenRan, which could be worth up to $21bn. Following huge disparity revealed across different parts of the UK, leading industry body, TechUK, is also calling for the UK government to address the “Local Digital Capital gap” in the coming year.

Ethics 62
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How COVID-19 will impact PR practice and skills

Stephen Waddington

Investment and financial performance will drive the economic recovery, but this will need to be balanced with Environmental, Social, and Governance (ESG) performance. Radio, television and streaming are also holding up or growing. Our local BBC news programme and even the national idents are based on clips from social media.

Crisis 151
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Spotlight on a Solo PR Pro: Meet Jen Peterson

Solo PR Pro

She had a summer internship at a local station in Connecticut and discovered the job wasn’t the right fit for her after a particularly gut-wrenching day where she had to interview a grieving mother who had tragically lost her children in a fire. You need someone who’s looking out for you financially. From producer to PR pro.

Meeting 83
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Sellafield storyteller turns whistleblower: “toxic materials and toxic culture”

Stephen Waddington

I had ignored the senior human relations leader who agreed we could sponsor a local Pride event so long as “we didn’t let them make a song and dance about it”. That is not to mention the 10,000 local people who are employed there today. I felt like I had a duty to them all to speak up. I read the BBC’s online piece. I liked it.