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S&T Live Recap: Michele Ewing on Ethics in Public Relations and Data Privacy

PRSay

Each September, PRSA recognizes Ethics Month as a way to bring increased attention to the core foundation of the communications profession. Programming this month several webinars, including “ Bots, Misrepresentation and More: Navigating Ethical Dilemmas in Digital Communication ” on Sept. 27 from 3-4 p.m.

Ethics 60
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How To Use Timing For Top B2B PR Results

ImPRessions - Crenshaw Communications

Editors at most publications make their editorial calendars public months in advance. Here’s a subset: CES (Early January) : The Consumer Electronics Show is an ideal platform to announce new tech products or share thought leadership pieces predicting tech-related trends for the new year.

B2B 156
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PR Strategies For Disruptive Technologies

ImPRessions - Crenshaw Communications

Here’s where a thoughtful yet robust public relations (PR) strategy can help address predictable reaction. Concerns about job losses, privacy breaches, and ethical use are widespread. However, the public dialogue has moved to the benefits of AI – improved efficiency, predictive capabilities, and beyond.

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Facebook And The Perils Of Opposition PR

ImPRessions - Crenshaw Communications

Is it ethical for a PR agency to smear a competitor? But one detail that interested communicators was that it brought on PR agency Definers Public Affairs to run political-style oppo against competitors like Google and Apple. So, was Definers ethical? Facebook’s posture under pressure should surprise no one.

Facebook 224
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What’s Next in Public Relations? Let’s Ask My Students

PRSay

Just about everything but public relations as we’ve practiced it. They’re not shying away from big topics: the rise of nationalism, trade wars, and online privacy. They’re taking a hard look at some of the gaps in our thinking, like the ethics of influencer marketing. So what’s on the minds of tomorrow’s professionals?

Publicity 146
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6 B2B Tech Trends From CES 2020

ImPRessions - Crenshaw Communications

The California Consumer Privacy Act (CCPA) was a hot topic in Las Vegas. They discussed the ethics of data sourcing and activation to a packed room in Aria. Are they really worth the data privacy trade-off? Much of the news was about new gadgets and Big Tech announcements, but there was plenty of PR from B2B tech brands, too.

B2B 208
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How can we best balance safeguarding confidences and disclosure of information – Pete Scott

Ethical Voices

Over the past 15 years, I’ve primarily worked with trade associations and professional societies, starting back in marketing communications, then moved to an ops role leading public relations, marketing, event planning. What is the most difficult ethical challenge you ever confronted at work? I had a great leadership team.

Ethics 78