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Content analysis tool BuzzSumo adds journalist database for SMBs [PR tech sum no. 48]

Sword and the Script

I’ve been writing this monthly column about PR technology companies for nearly five years – and I’m still continuously reminded that while these companies make software for communicators, they are not typically communication experts. Tressa Robbins writes about the state of ethics in PR for Burrelles. Content picks PR ethics.

Analysis 144
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15 Social Media Trends to Follow in 2019

Critical Mention

With the data privacy scandal that rocked Facebook in 2018, transparency became a critical social media trend this year. For this reason, a lot of businesses started hiring professional writers or writing agencies to craft unique content strategies and deliver compelling social media posts. Employee advocacy.

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May Tech news round-up

PR in High Definition

Zoom has been a go-to platform for many despite the security and privacy concerns, but the big tech firms have finally arrived with their products to take on Zoom. Meanwhile, Facebook is launching Messenger Rooms where you can chat in groups of up to 50. And that’s not all Facebook has been up to. Read more about it on Reuters.

Google 62
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May Tech news round-up

PR in High Definition

Zoom has been a go-to platform for many despite the security and privacy concerns, but the big tech firms have finally arrived with their products to take on Zoom. Meanwhile, Facebook is launching Messenger Rooms where you can chat in groups of up to 50. And that’s not all Facebook has been up to. Read more about it on Reuters.

Google 48
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15 Social Media Trends to Follow in 2019

Critical Mention

With the data privacy scandal that rocked Facebook in 2018, transparency became a critical social media trend this year. For this reason, a lot of businesses started hiring professional writers or writing agencies to craft unique content strategies and deliver compelling social media posts. Employee advocacy.

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Tips for Pitching to the Media

Critical Mention

One of the most famous pitch examples in Wolf of Wall Street is when Jordan Belfort got one of his employees to sell a pen to him at a restaurant. The employee asked, “Can you do me a favor, can you write your name down on the napkin for me?” Then the employee says, “Exactly, supply and demand my friend.”

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How Your CEO Can Save Your Company?s Image

Critical Mention

Uber, Wells Fargo, and Facebook demonstrate how taking a hit from the press doesn’t necessarily mean disaster. million fake bank and credit accounts had been falsely created by employees. The company said its unrealistic sales goals for its employees encouraged unauthorized bill pay and new bank accounts. SCHEDULE A DEMO.

Company 87