Sat.Apr 11, 2020 - Fri.Apr 17, 2020

5 Tips for Partnering with a PR Agency | Business Wire Blog

Business Wire

In late February we held a webinar with three PR agency leaders: Mark Addison , Chairman & President, Rocket Science ; Barbara Bates , CEO, Hotwire ; and Kate Krane , EVP, Edelman PNW. The genesis of the webinar was a piece of content we wanted to write about a question we are often asked by our clients: “How do you know when to hire a PR firm?” That question inspired us to bring these experts together. Here are some highlights from the discussion. public relations

Getting Executive Buy-In on PR Metrics That Matter to Your Business

Onclusive

This is a continuation of our April blog series focused on helping communications teams get the credit they deserve and the resources they need by making a key shift to data-driven PR and communications. We believe that the current economic uncertainty and turbulence has opened up an unprecedented leadership opportunity for PR professionals, and we’re pleased to offer our expertise and recommendations to support you during this critical time.

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What is the role of public sector PR during COVID-19?

Stephen Waddington

The CIPR Local Public Sector group has produced a short video of camera clips from its members working in frontline COVID-19 roles. The video explains the role of public sector communicators in informing policy through research and analysis, and engaging with the public via multiple forms of content, media and channels.

10 Zoom Meeting “Hacks” You May Not Know

ImPRessions - Crenshaw Communications

A month ago how many Zoom meetings had you attended? Chances are, they’ve doubled or tripled recently due our new way of working. PR pros and others are using Zoom and its competitors — Hangouts, MS Teams, and others — to check in with teammates, host new business meetings, conduct weekly calls with clients, and even arrange media interviews. While a calendar that’s chock-full of virtual meetings may seem overwhelming, check out a few tips and hacks that not everyone knows.

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

From Germany to the United States, A Look at Today’s Media Landscape with Journalist Jan Wagner | Business Wire Blog

Business Wire

Jan Wagner is a freelance financial journalist from Chicago who is based in Frankfurt, Germany. public relations media relations

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Celebrities Shift Messages as Spotlight Wanes

Ronn Torossian

With the spotlight pointed in a much different direction during the COVID-19 pandemic, celebrities and entertainers are looking for new and different ways to connect with their fans and keep their names in the public conversation. One of the most popular ways has been through trying new things on social media. Whether it’s cooking, cleaning, […]. The post Celebrities Shift Messages as Spotlight Wanes appeared first on.

Best Brand Moves During The COVID-19 Pandemic

ImPRessions - Crenshaw Communications

The fallout from COVID-19 has ranged from tragic to merely awful, but the pandemic has also highlighted heroes – mostly first responders and other essential workers. It has also brought out the best in some companies and brands, with accompanying positive PR. The abrupt shutdown of normal work and social life has caused many companies to pull back in their advertising and PR. Others have struggled to strike the right note in such a serious situation. But still others have stepped up.

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genetics experts claim that Cherokees are from your Middle East

ReimaginePR

genetics experts claim that Cherokees are from your Middle East. You should be certain that each and every word you write introduces an appropriate impact on the reader. Personally, for my firm, I Will simply hire individuals with amazing writing abilities. Your instructor has a rather justification behind lecturing to you personally Apply the principles of teaching to your own post creating practice. When looking at writing, typically, we must consider many facets.

Getting Executive Buy-In on PR Metrics That Matter to Your Business

Onclusive

This is a continuation of our April blog series focused on helping communications teams get the credit they deserve and the resources they need by making a key shift to data-driven PR and communications. We believe that the current economic uncertainty and turbulence has opened up an unprecedented leadership opportunity for PR professionals, and we’re pleased to offer our expertise and recommendations to support you during this critical time.

Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

NBC Greenlights Streaming Service Despite Unfinished Shows

Ronn Torossian

There’s no time better than the present to get into the streaming media game. At least, that may be part of the thinking behind NBC’s decision to launch its new video-streaming service, Peacock, even though many shows will not be ready at that time. The company recently announced plans to launch its streaming service nationally […]. The post NBC Greenlights Streaming Service Despite Unfinished Shows appeared first on.

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The current crisis demands more external communication

PR Daily

Here is why the current business environment calls for scaling, not slashing marketing and PR efforts. Aggressive new product developments and marketing campaigns planned for Q2 have gone up in coronavirus smoke, while business priorities have shifted and some B2B organizations might be running on reduced hours or staff numbers. Often it is the difficult and brave decisions which come with the biggest reward—which means that external communication is a necessity during the COVID-19 crisis.

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The need for Due diligence data room

ReimaginePR

The data room software is normally an internet-based application where you could combine processes of featuring information each and every level of controlling private equity economic. The supply of secret information via these cash should be firmly controlled, and a control solution in addition to next one of the info exchange strategies.

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How to Write More Effective Press Releases with 6 Examples

Meltwater - PR

Press releases are a staple of the PR professional’s world. Simply put, they help bring visibility to a brand. However, some are written more effectively than others.Let’s take a look… Read More >>>. PR & Comms Media Outreach

How to “Kill It” During Your Next Big Change

When it comes to change communication, employees need your help to understand what’s happening. Use these four steps to help employees navigate change.

3 tips for leading during COVID-19—from an agency president who contracted it

Agility PR Solutions

Like so many others, the COVID-19 pandemic has turned my world upside down. As a business owner, communicator and mother, the past few weeks have been among the most challenging of my career. Even when the world isn’t in crisis, my first priority is always my 22-year-old son, Grant. But his health and safety became […]. The post 3 tips for leading during COVID-19—from an agency president who contracted it appeared first on Agility PR Solutions. Analysis Public Relations profession

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Should your brand speak up during a global crisis?

PR Daily

Here are three questions every PR pro should be asking about their brand right now. Mark Cuban was recently quoted saying that how companies respond to the coronavirus will define their brand for decades. What we see, hear, and do during this time will stick in our minds for years to come. While managing your company’s reaction to COVID-19 should be your first priority, it’s likely your proactive PR team has some questions about how/if they can proceed with their efforts at this time.

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How to Compose an Outline in MLA Format

ReimaginePR

Session ideas must certanly be fair for each and every learner. Again, this might necessitate extra work to generate distinctive files that have the particular session plans. The pupil may also consider this further and build a training program letting them have total control over what precisely is learned within the session. Don’t drive them all to write. Although you might be on training placements, you’ll still must finish the theory parts of your class, including essays.

Translating Ogilvy’s 10 Writing Tips for 2020

Ishmael's Corner

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. David Ogilvy penned his infamous advice on writing on Sept. 7, 1982 in a memo to his employees. His point of view still has relevance for anyone who touches business communications, not just the jingle jockeys and slogan makers. Still, they could use a refresh for 2020. Toward this end, I’ve captured Ogilvy’s 10.more.

How COVID-19 has changed consumers’ entire view of the world—and their own country

Agility PR Solutions

The coronavirus has upended culture in every way, but the psychological impact of the pandemic may be the most impactful. Eye-opening new research from the TRUE Global Intelligence practice at comms giant FleishmanHillard reveals how COVID-19 is profoundly reshaping our perceptions, behaviors, values and societies. “This crisis has clarified what really matters to individuals,” said Natasha […].

7 deadly PR truths from ‘Tiger King’

PR Daily

The Netflix documentary offers more than entertainment for viewers. Here are some communications takeaways from the cultural phenomenon. There are certain public relations tenets that hold true regardless of what’s going on in the world. Perhaps the COVID-19 pandemic is to be blamed for even the most intellectual of us having been glued to the popular Netflix biopic “Tiger King” and enthusiastically sharing the many memes that have followed.

Scholarships with June 2015 deadlines

ReimaginePR

Scholarships with June [link] 2015 deadlines. There are numerous explanations for why article writing businesses have thrived in the on-line world. The blank display or paper facing you while composing composition is now the most difficult portion of the training. Web is of exceptional assistance to students or Grads who wish to compose a great essay and construct their standards.

COVID-19 Comms: The Power of PR in Times of Crisis

Cision

For week 4 of our series, our panel of industry experts discussed best practices communicators can take right now to not only communicate with customers, but employees, stakeholders and the media. Best Practices

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How COVID PR is changing the way we communicate, together

Agility PR Solutions

Every communications professional knows that there are pros and cons to living in the world of instant information. The current, unprecedented situation is making that fact more obvious than ever. The media is simultaneously disseminating doctor-approved tips to stop the spread of COVID-19, while also spreading misinformation regarding false cures. And, while Americans may disagree […].

9 tips to protect your reputation during COVID-19

PR Daily

What can businesses and communicators due to safeguard carefully developed reputations and digital presences? Here are some tips for the current crisis. As a business owner, you are compelled to explore new ways to thrive during the COVID-19 pandemic. A slew of negative reviews questioning your operations and handling of this crisis may threaten your online reputation. How can you safeguard your reputation to win the customers back once this is all over?

The 3 Characteristics of Effective Thought Leadership in B2B Marketing

Sword and the Script

A study by Edelman and LinkedIn connects B2B thought leadership to trust and sales; and what it takes to be effective Effective thought leadership content is a staple of B2B marketing. And it should be – because thought leadership builds a company’s reputation, drives sales, and could well improve profitability. That’s my analysis of the 2020 B2B Thought Leader Impact Study by Edelman and LinkedIn.

Four Easy Tips to Make Your Virtual Event Stand Out

Cision

How can you make your virtual event stand out, especially when there’s an unprecedented amount of them? Tips from our Field Marketing Manager. Best Practices

PR tips for scoring broadcast coverage during the COVID crisis

Agility PR Solutions

As the COVID-19 pandemic continues to wreak havoc on global business, PR pros are hungry for timely best practices about getting their clients covered in the media. A new research project from broadcast PR firm D S Simon Media offers important insights that help PR keep track of what the broadcast media is open to […]. The post PR tips for scoring broadcast coverage during the COVID crisis appeared first on Agility PR Solutions. Analysis Public Relations media relations

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How to help TV news producers during COVID-19

PR Daily

TV reports still need to fill segment slots, but they’re limited in how they can go out and find stories. Here’s how you can be an important resource. Odds are you’re seeing your local TV news reporters in a new light after watching them do a few standups from their kitchen or family rooms. Across the country, shelter in place orders and social distancing have had a huge impact on how TV newsrooms and reporters operate. You’re working from home—and they’re reporting from home.

Tales from the Tech PR Bunker

Flack's Revenge

PIxabay. Folks, I know I haven’t been writing here as much, Sorry for the interruption. These are unusual times. But the show must go on, right? People are stuck at home and clamoring for distraction and new episodes, er, posts. So pardon the DIY production, the dirty socks on the floor. Don’t mind the poor lighting and audio quality. Damn the torpedoes and coronavirus. With this post I bring a roundup of topics I’ve been meaning to get to. Mellowing the Harsh.

Take 5 with John McCartney

Cision

Welcome to Take 5 with Cision— it's five quick questions on PR, the state of the industry, and how it interconnects with everything else, all with the brightest minds around. Best Practices

Not your typical lessons learned working remotely during COVID-19

Agility PR Solutions

Like many others, our agency was thrust into telework to protect the greater community from the threat of COVID-19. We’ve all seen the countless articles on teleworking tips, but I’ve found that what these tips often fail to address is this is not a typical remote work situation for anyone. It’s one thing to find […]. The post Not your typical lessons learned working remotely during COVID-19 appeared first on Agility PR Solutions. Public Relations trends

Aflac’s comms senior VP: ‘Communicators need to be the calm in the chaos’

PR Daily

Here’s how Catherine Hernandez-Blades is steering her organization through the current crisis. Most seasoned communicators have managed a crisis at least once in their career and are prepared for a single-impact incident, such as a natural disaster, an act of terrorism, an oil spill or a corporate scandal.