PR Daily
OCTOBER 10, 2022
Let’s dig past Bernays and Lee. Every profession has its sung and unsung heroes, justly recognized innovators as well as those who don’t get the due they deserve, who work behind the scenes to set precedents and change the way we look at things.
ImPRessions - Crenshaw Communications
OCTOBER 12, 2022
8:30 am While the work day won’t officially start until 9 a.m., I’m skimming my Twitter feed for the latest news. Since many of our PR clients are high-growth technology businesses, it’s essential to know what’s trending.
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Business Wire
OCTOBER 25, 2022
The relationship between a public relations counselor and their client is an important one. Whether a small freelance, boutique, or top 10 global PR consultancy, everything comes back to the relationship. The success or failure of the overall business arrangement depends on it.
Laura Hindley
OCTOBER 10, 2022
Although piggybacking on a story already making headlines and setting your own news agenda are different approaches, both present opportunities for building brand reputation and driving commercial success
Speaker: Shawna Bruce, Director of M.D. Bruce & Associates Ltd.
Mastering the art of crisis communication is a must-have skill for any public relations professional. Join Shawna Bruce in this webinar as she unpacks the essential elements of clear and compelling messages, the key to communicating with stakeholders, and best practices for managing social media to avoid chaos!
Agility PR Solutions
OCTOBER 25, 2022
Halloween is around the corner, and most brands need inspiration for their upcoming email campaigns. During this spooky period, there are many tactics that you can follow to upgrade your email marketing efforts and increase your revenue.
Public Relations Today brings together the best content for PR professionals from the widest variety of industry thought leaders.
NewsWhip
OCTOBER 28, 2022
Somewhere in Adidas headquarters in Herzogenaurach, Germany, there’s a team of PR and Communications professionals who have just been through the toughest week of their careers.
Awario
OCTOBER 21, 2022
Last year, Facebook introduced paid Facebook Groups. You probably haven't heard of them because there're plenty of other alternatives for small businesses. Here, we'll discuss what they are
Communications Conversations
OCTOBER 12, 2022
Companies are struggling with social media marketing. Oh, you may not read headlines about this. You may not hear CMOs admitting this. But make no mistake about it, many are having a tough time. Many of the reasons are legit, too. Content shock is a real thing–so, so, so much content to compete with out there. Social teams are stretched thinner than ever before.
Sword and the Script
OCTOBER 18, 2022
Occam’s Razor is a law in problem-solving that means where there are a lot of competing explanations, the simplest explanation is usually the right one.
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People are focusing on how companies are responding to the headline issues of the day, says a report from 3BL Media on evolving interests in ESG subjects, which also found a mismatch between the stories brands publish and topics audiences want.
ImPRessions - Crenshaw Communications
OCTOBER 10, 2022
You might think that Attention Deficit Hyperactivity Disorder (ADHD) can be an advantage for the typical tech PR person. After all, in the right stimulative environment, ADHD can contribute to drive, enthusiasm, and even passion for one’s job or career. Yet, like many things, it can be complicated.
Aubrey Westgate
OCTOBER 9, 2022
You've written a great story. Here's how to get it placed
Business Wire
OCTOBER 5, 2022
During National Hispanic Heritage Month (HHM), from?September September 15 - October 15, the United States honors and recognizes the many cultural and societal contributions of Hispanics/Latinx. This year’s Month Observance Theme is: "Unidos: Inclusivity for a Stronger Nation.”
PR Daily
OCTOBER 17, 2022
You’ve got to be people first. Recently, Google announced the rollout of the “ Helpful Content Update ,” which targets content that prioritizes ranking first over user value.
Speaker: Andrea Holland, PR Entrepreneur, VC and Startups PR Consultant
Andrea Holland is here to talk us through how PR efforts, initiatives, and campaigns can support a variety of different business units within an organization to fulfill ultimate company goals.
Agility PR Solutions
OCTOBER 5, 2022
Startups have a unique opportunity to use PR to their advantage. With limited resources, startups need to be strategic about how they allocate their time and energy. PR can help startups build credibility, create brand awareness, and generate leads.
Sword and the Script
OCTOBER 11, 2022
A survey of comms pros finds the top three reasons clients hire outside help are an extra pair of hands, outside objectivity and advice and expertise in a niche.
ImPRessions - Crenshaw Communications
OCTOBER 12, 2022
8:30 am While the work day won’t officially start until 9 a.m., I’m skimming my Twitter feed for the latest news. Since many of our PR clients are high-growth technology businesses, it’s essential to know what’s trending.
Tareza Chiasson
OCTOBER 9, 2022
Staying on top of story placements is essential for PR pros. Here are a few of our favorite free & easy options for tracking media coverage
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What does the evolution of ESG programs mean for communicators? As it turns out - a lot. New challenges are coming into focus, driven by the increasing attention to corporate sustainability and environmental, social, and governance (ESG) programs, and the evolving state of ESG reporting regulations. This new ebook from 3BL Media explores seven trends in detail and unpacks what they mean for communicators. Access your copy for free today.
NewsWhip
OCTOBER 31, 2022
As one of the world’s most recognizable brands, it’s not uncommon for Amazon to find itself in the news on a regular basis, and for a variety of reasons.
PR Daily
OCTOBER 18, 2022
If no one remembers your media mention, does it matter? What makes a reader look at a news article for more than a few seconds before moving on to the next? What draws a reader in for long enough to remember a brand in a news article?
Agility PR Solutions
OCTOBER 5, 2022
Latinos make up a growing portion of the U.S. consumer base and hold around $1.5 trillion in purchasing power, according to Nielsen. However, despite their increasing influence and significant online engagement, Hispanic representation lags behind in the influencer marketing space, where 68.6
Sword and the Script
OCTOBER 25, 2022
90% of comms pros surveyed say their work has changed some, and of those, 50% say communications work has changed significantly. Most communicators say the volume of work has grown, but so too has the variety of work.
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Any brand is vulnerable to bad press, so we compiled key strategies into our PR crisis management guide. From managing your team and crafting your responses to keeping tabs on the conversation, this guide is for anyone tasked with brand management.
ImPRessions - Crenshaw Communications
OCTOBER 3, 2022
One huge benefit of working virtually is being able to bring on great talent outside our location in New York City. The downside, of course, is not being together in the same geography as often as we would like. .
Krystan Krailler
OCTOBER 9, 2022
The 2022 AP Stylebook updates include guidance on inclusive storytelling that all PR pros can benefit from. Here's what you need to know
Stuart Bruce
OCTOBER 26, 2022
You might not be familiar with the term Community Based Marketing. I wasn’t when I first heard it.
PR Daily
OCTOBER 11, 2022
Including new LinkedIn features and a big focus on text-to-video AI. There were several major developments this week in the world of social media.
5WPR’s third annual report takes a look at consumer spending culture, the biggest influences behind buying behaviors, and emerging trends.
Agility PR Solutions
OCTOBER 31, 2022
With the help of the right public relations agency, any start-up can increase brand awareness, attract more investors, increase website backlinks, and position itself as an industry expert.
NewsWhip
OCTOBER 13, 2022
Guest blog by Lloyd Rang, a Canadian communications and crisis management expert. Lloyd is the President and Narrative Lead of Curious Public. Hockey isn’t just important to Canada — hockey IS Canada. We Canadians play the game in our driveways in the summer and on frozen ponds in the winter.
ImPRessions - Crenshaw Communications
OCTOBER 4, 2022
In public relations , our job is to spot, shape, and communicate our client’s story. That task typically starts with an information session, often before the letter of agreement is signed.
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