PR for Anyone
MAY 23, 2023
Get ready to dive into the world of reinvention and next chapters. You can have an incredibly successful career and then… start all over and do it again! Lesley Jane Seymour is a seasoned magazine editor going from senior editor at Vogue to editor-in-chief of Marie Claire, More, YM, and Redbook. If you’ve ever read a woman’s magazine, Lesley was probably involved in it.
PRSay
MAY 23, 2023
Volunteer participation has been declining for decades and fell further during the pandemic, the Associated Press reports. The long-term trend undercuts corporate volunteer programs and nonprofit organizations that depend on volunteers. But even amid these sharp declines in volunteerism nationwide, the PRSA Colorado Chapter has seen an increase in volunteers for its community program called PR Paid Forward.
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PR for Anyone
MAY 23, 2023
Get ready to dive into the world of reinvention and next chapters. You can have an incredibly successful career and then… start all over and do it again! Lesley Jane Seymour is a seasoned magazine editor going from senior editor at Vogue to editor-in-chief of Marie Claire, More, YM, and Redbook. If you’ve ever read a woman’s magazine, Lesley was probably involved in it.
Sword and the Script
MAY 23, 2023
In this guest post, my friend Alun Swift notes revenue operations is in a unique position to break down the silos between sales, marketing, customer success and finance Revenue operations (RevOps) is one of the hottest new career fields in B2B technology. The reason is simple: Businesses have access to data and tech but struggle to make sense of it.
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3BL’s in-house experts merge the celestial wisdom of astrology with current environmental, social, governance (ESG) communication trends to offer a unique perspective and practical advice on sharing your company’s commitments effectively. 3BL’s new “Navigating ESG Comms through the Cosmos” series begins with Virgo season! In this edition, we delve into: How businesses have responded to environmental disasters over the past few months and why you can expect a continued focus on the climate crisis
Institute for Public Relations
MAY 23, 2023
Download Full Article (PDF): Deconstructing: Artificial Intelligence Regulation This research brief is provided by the IPR Digital Media Research Center Introduction Artificial Intelligence (AI) has been a disruptive force within the communication industry. Regulations of this new technology have yet to keep pace with the technological development of generative AI.
Public Relations Today brings together the best content for PR professionals from the widest variety of industry thought leaders.
Agility PR Solutions
MAY 23, 2023
Being able to craft an interesting narrative and tell a story that resonates with the public is something that many businesses want to do. It is part of their marketing plan and a way to make their business and products memorable and exciting. Yet storytelling is important in other areas as well, including public relations. […] The post 4 reasons why storytelling is so important in public relations appeared first on Agility PR Solutions.
Culpwrit
MAY 23, 2023
By Siona Chibber Five established women leaders of the communication field recently shared their candid views on careers and tips for successful leadership with DePaul University communication students from PR and advertising courses of Nina Abnee and Ron Culp as well as several DePaul PRSSA leaders. Now in its sixth year, this year’s panel… Continue reading “We Evolve” – Women in Communication The post “We Evolve” – Women in Communication appeared first on Culpwrit.
Agility PR Solutions
MAY 23, 2023
Language is an essential factor that shapes the world of business and communication, and it is crucial to the success of any marketing and public relations campaign. However, language barriers can pose significant obstacles to achieving these goals, leading to missed opportunities and a lack of understanding by individuals and cultures. In this article, we […] The post Tips and insights for overcoming language barriers in marketing and PR appeared first on Agility PR Solutions.
OnePitch
MAY 23, 2023
Kate Irwin is a gaming lead reporter for Decrypt where she writes about the latest news and features in technology and big tech, cryptocurrency news, entertainment, and culture. Kate also creates video content for the Decrypt website and social media pages.
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As the Internet continues to grow and change, the role of Online Crisis Management firms is evolving. This article explores how these firms are adapting to the new topography of Online Crisis Management. Through interviews with industry experts and case studies, we uncover the key strategies and tactics that are driving success in this dynamic field.
Agility PR Solutions
MAY 23, 2023
Content has become the holy grail, with over 82 percent of marketing managers actively investing in content marketing strategies. No matter the niche or size of your business, your target audience is much more likely to trust in your brand if you churn out meaningful qualitative content. Here’s a graph of some of the content […] The post 4 ways you can use content marketing to build brand loyalty appeared first on Agility PR Solutions.
HMA Public Relations
MAY 23, 2023
Earned media and social media are significant elements of today’s media landscape with each serving a different role. Rayna Burgett examines the similarities and distinctions between the two in this blog post.
Agility PR Solutions
MAY 23, 2023
It’s not only consumers who don’t truly trust brands’ and business’s sustainability claims and commitments; there’s also much skepticism among employees about their own company’s eco-pledges and overall impact, new research from WE Communications reveals. The comms giant’s latest Brands in Motion global research report provides new insights into this issue and offers tactical approaches […] The post Brands in Motion: Engaging employees is key to overcoming ‘green fatigue’—companies m
Axia PR
MAY 23, 2023
Positive media attention can make or break a company. It can increase brand recognition, attract new customers, and generate revenue. But earning that media coverage can be difficult. So, what’s the key to success? Knowing when to pitch the right story to the appropriate contacts at the appropriate outlet at the right time. Let’s dive into what a "done for you" story pitch is and how it can help your company garner positive media attention.
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One moment, you're proudly releasing your annual report, and before you know it, six months have passed and attention has shifted. Not communicating your impact consistently to key stakeholders is what we call an ESG communication red flag. Think of red flags as common mistakes that hinder stakeholder engagement. While these slips in communication are rarely intentional, they can have a significant impact on how your ESG efforts are perceived.
Stern + Associates
MAY 23, 2023
When organizations are looking for new, innovative ideas, the conventional wisdom is to convene a brainstorming team. But, according to Columbia Business School Professor Sheena Iyengar , the path to true paradigm-shifting innovation is to think bigger than a brainstorming session by narrowing down the choices. Blind since a young age, Iyengar is a child of parents from a strict cultural background in which individual decision-making was limited.
Mark My Words
MAY 23, 2023
The Times The PR expert Mark Borkowski adds: “Many felt let down by his failure to be more authentic about who he really was, in his private life. So yes, there were questions about who the real Schofield [is]. That’s a task for clever PR, which never was applied.” … Can he reinvent himself? Borkowski thinks it is possible, though he should have done it sooner.
Katie Paine's Measurement Blog
MAY 23, 2023
2022 brought a number of major media stories that highlight our long-time mantra that measures of success need to include not just quantity metrics (e.g., number of placements or impressions) but also: Measures of quality (as in key messages or likelihood to purchase), and, Measures of efficiency , (as in, “Was the effort a good investment of resources?”).
Burrelles Fresh Ideas
MAY 23, 2023
This summer appears to mark the return of travel as we used to know it. After several tough years, mostly due to the pandemic, more of the traditional hotspots around the US and the world are expected to make significant returns in popularity. Almost every family I talk to (either at work, kids’ sporting events or schools) plans to take a week-long vacation this summer.
Speaker: Shawna Bruce, Director of M.D. Bruce & Associates Ltd.
Are you ready to face the unexpected? When the stakes are high and the pressure is on, there's no time to waste - you must be prepared to communicate clearly and confidently. In today's unpredictable world, mastering the art of crisis communication is a must-have skill for any public relations professional. Whether you're facing a weather disaster, a cyber attack, or a PR nightmare, knowing how to craft a clear and compelling message can mean the difference between chaos and calm, confusion and
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