ImPRessions - Crenshaw Communications
OCTOBER 26, 2022
Regular “touch-base” calls are a PR agency staple. They’re typically how we sync up with a client, report on progress, and highlight opportunities within a PR engagement or program. Weekly or biweekly meetings are not just markers of progress, though. They’re also how we get face time with team members and clients, develop a mutual rapport, and generally show our value.
Stuart Bruce
OCTOBER 26, 2022
You might not be familiar with the term Community Based Marketing. I wasn’t when I first heard it. Community is important for the future of … © Stuart Bruce - McKinsey declares community to be the big idea in marketing for this decade was first published on Stuart Bruce's Stuart Bruce PR Futurist - Stuart Bruce on the future and digital transformation of public relations, communications, corporate affairs, and crisis communications.
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ImPRessions - Crenshaw Communications
OCTOBER 26, 2022
Regular “touch-base” calls are a PR agency staple. They’re typically how we sync up with a client, report on progress, and highlight opportunities within a PR engagement or program. Weekly or biweekly meetings are not just markers of progress, though. They’re also how we get face time with team members and clients, develop a mutual rapport, and generally show our value.
Agility PR Solutions
OCTOBER 26, 2022
New Forrester research finds that governments, investors, consumers, and companies worldwide are stepping up to invest in and embrace more sustainable solutions to combat climate change. The research and advisory firm estimates that the US and the EU alone are currently spending $1.4 trillion toward environmental sustainability and climate adaptation; there is $17.5 billion in VC funding for green tech; […].
Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.
Practical Law Construction
OCTOBER 26, 2022
At the end of last year, Jonathan discussed the Court of Session’s judgment in D McLaughlin & Sons Ltd v East Ayrshire Council , where Lord Clark looked at the conclusiveness of a final certificate under a Scottish Standard Building Contract with Quantities, 2011 Edition (SSBC, 2011 Edition). That case has popped up in the law reports again, this time in the Inner House (also called D McLaughlin & Sons Ltd v East Ayrshire Council ), where three lords (Carloway, Woolman and Malcol
Public Relations Today brings together the best content for PR professionals from the widest variety of industry thought leaders.
PR Fuel
OCTOBER 26, 2022
Did you know that the average B2C business spends around fifteen percent of its budget on advertising? The advertising field is becoming more competitive. To gain an edge, businesses are willing to spend more on advertising. While advertising works, busi. Read More The post The Types of PR Services That Can Benefit Your Business appeared first on eReleases.
Agility PR Solutions
OCTOBER 26, 2022
Corporate social responsibility (CSR) is a major concern for small and large businesses alike. Many consumers expect businesses to strive for sustainable business practices such as reducing carbon emissions and promoting diversity and inclusion, and value these efforts above the cost of products in many cases. Image sourced from clutch.co The best way to show […].
Shift Communications
OCTOBER 26, 2022
By Amanda Munroe, SVP, Technology. Each year, as Q4 begins, we kick off the coming year’s planning process in earnest. While the most effective PR plans are developed quarterly or bi-annually , each program should be rooted in annual goals and objectives. Like most communications agencies, this process at SHIFT includes calls with business leaders, spokespeople and the marketing team to hear about company goals, market opportunities, topics of interest and larger campaigns that will support lead
Agility PR Solutions
OCTOBER 26, 2022
As the comms field continues to embrace the stakeholder, employee and customer experience as a top priority, in-house creative and brand teams are restructuring to engage this strategic shift as marketing leaders move towards evolving in-house creative teams into strategic in-house agencies. New research from creative operations platform Lytho finds that three in four (74 […].
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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.
HMA Public Relations
OCTOBER 26, 2022
Don't let your pitches scare off the media this Halloween. In this blog post, Rayna Burgett shares how PR professionals can stand out with their pitching efforts and land a hit for a client. Read more!
OnePitch
OCTOBER 26, 2022
On this week’s Pitches That Placed, we’re highlighting a pitch that landed coverage in Forbes for an announcement of a brand new flight route out of JFK. Let’s see why this pitch worked: Let’s take a look at the actual pitch that placed: . Subject line: JFK nonstop to Boise this summer share. Hi _ – I hope you have been well! I wanted to flag for you some big news from Boise for NYC residents such as yourself.
Buzzstream
OCTOBER 26, 2022
As you may know, Relationship Stages are one of the ways BuzzStream allows you to get insight into your relationship with contacts in your campaigns. Some of those stages are defined by you, and others are set by BuzzStream and will transition automatically when certain criteria are met (for example, when you send an email we’ll move a contact to “attempting to reach”, and when you receive a reply we’ll change the stage to “replied”).
The Hoyt Organization
OCTOBER 26, 2022
Communication has changed tremendously in the last decade and it will continue to grow in the future. In 2021, over 4 billion people used social media and this number is projected to rise to 6 billion by 2027. Social media has become an integral part of daily life for both people and businesses. The hospitality […]. The post Rich Media And Social Media Are Essential For Hospitality Industry Marketing appeared first on The Hoyt Organization.
5WPR’s fifth annual Consumer Culture report takes a look at consumer spending culture, the biggest influences behind buying behaviors, and emerging trends.
Buzzstream
OCTOBER 26, 2022
As you may know, Relationship Stages are one of the ways BuzzStream allows you to get insight into your relationship with contacts in your campaigns. Some of those stages are defined by you, and others are set by BuzzStream and will transition automatically when certain criteria are met (for example, when you send an email we’ll move a contact to “attempting to reach”, and when you receive a reply we’ll change the stage to “replied”).
Mark My Words
OCTOBER 26, 2022
Daily Mail The duchess is following in the footsteps of other celebrities with the appearance – other keynote speakers have previously included former first lady Michelle Obama. In 2020, the Duke and Duchess of Sussex joined New York-based Harry Walker Agency, which represents the Obamas and the Clintons. PR expert Mark Borkowski told The Sun the pair will ‘clean up’ They plan to be available for talks on social issues including racial justice, gender equality, the environment and me
Buzzstream
OCTOBER 26, 2022
As you may know, Relationship Stages are one of the ways BuzzStream allows you to get insight into your relationship with contacts in your campaigns. Some of those stages are defined by you, and others are set by BuzzStream and will transition automatically when certain criteria are met (for example, when you send an email we’ll move a contact to “attempting to reach”, and when you receive a reply we’ll change the stage to “replied”).
Buchanan PR
OCTOBER 26, 2022
My Company Won an Award – Now What? Tips For Promoting an Award. October 26, 2022. Anne Buchanan. A common question we hear from clients is, “Our company just won this award. How can we turn it into news?”. Our response? It may be disappointing to hear, but most media outlets will not find the award terribly newsworthy. Except for major, well-known awards (think EY Entrepreneur of the Year or Inc. 5000), most awards given to companies probably won’t generate as much news as the recipient w
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Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission
Offleash
OCTOBER 26, 2022
By Robin Bulanti As the Greek philosopher Heraclitus said, “the only constant in life is change.” Personally, I wasn’t always so welcoming to change. Yet, it’s one of the first pieces of advice I give anyone starting a career in communications: Be flexible. Get comfortable with change. I’ve learned to be more flexible in my professional life (really just life in general!
PR 20/20
OCTOBER 26, 2022
Editor’s Note: The content for this blog post was inspired by our team’s quarterly book club meeting. You can read more of our book club recap and takeaway posts here. For years, Marcus Sheridan’s book, They Ask You Answer: A Revolutionary Approach to Inbound Sales, Content Marketing, and Today's Digital Consumer , has been the foundation of countless successful content marketing programs.
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