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Was Away On A Mission Impossible?

ImPRessions - Crenshaw Communications

It’s about one of the key departments Korey oversaw – customer service – and its seemingly impossible standards. These days, customer relations is public relations, especially for high-growth DTC brands. The internal phone directory instructs colleagues on how to send secret feedback to one another’s bosses.

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Unpacking The Away PR Disaster

ImPRessions - Crenshaw Communications

It’s about one of the key departments Korey oversaw – customer service – and its seemingly impossible standards. These days, customer relations is public relations, especially for high-growth DTC brands. The internal phone directory instructs colleagues on how to send secret feedback to one another’s bosses.

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How to Lose a Customer and Tarnish Your Brand in One Easy (Mis)Step

PR News

But an experience over the last two weeks with a furniture retailer had me clearing the cookies from my computer. So annoyed was I by the poor customer service and the constant retargeting of ads from this particular furniture store that I resorted to cleaning… Continued.

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How to Engineer the Perfect PR Metric

Cision

Marketing is responsible for X, Customer Service for Y, PR for Z. In this scenario, engineering a solution is straightforward: how do I measure my (defined) contribution to the organization? One way to measure this would be for the customer service reps to ask customers how they heard about the company.

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The Extra Mile PR Strategy: Wow Your Customers

Doctor Spin

Going the extra mile can be a long-term PR strategy if you can figure out how to do things that don’t scale. A family staying at the Ritz-Carlton on Amelia Island, Florida, experienced the hotel’s customer service when their son’s beloved stuffed giraffe, Joshie, was accidentally left behind. Ritz-Carlton.

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How to Boost PR Campaigns With Social Data

Beyond PR

For example, for a retailer that wants to understand how people responded to coverage on a new store opening, users can quickly pull a holistic view of the photos, videos and comments related to that event generated by influencers. With that data, they know to continue investing in coverage from key sponsors. About Jason Edelboim.

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Want to Build Trust Online? Don’t Neglect Customer Reviews.

Rock the Status Quo

Most restaurants and retail businesses make an effort – smart ones realizing just how much new business they fuel – but monitoring is slim-to-nonexistent for many other types of businesses and there’s no effort made to grow the volume of reviews. Customer service or sales? Read more ). Read more ).

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