Doctor Spin

FEBRUARY 22, 2024

Here we go: Public Relations Objectives Spin Academy | Online PR Courses Public Relations Objectives Public relations (PR) plays a crucial role in shaping public opinion by strategically managing the spread of information between an organisation and stakeholders , influencers , and publics.

Publicity 52

Publicity Public Affairs Journalism Corporate 52

Landis PR

APRIL 29, 2024

According to the people of Finland, communications is the world’s most powerful tool for change. In this week’s blog, our Public Relations Global Network partner, Taru Tujunen from Ellun Kanat , writes about the business environment in Finland. For us, communications is the world’s most powerful tool for change.

Radio 59

Radio Pinterest Television Government 59

Doctor Spin

FEBRUARY 14, 2024

Tools and Tactics Public Relations: PR uses tools such as press releases , events, community involvement, web- and social media publishing, and interactions with the news media to earn public attention and goodwill. It also involves crisis communication to mitigate damage to the company’s reputation.

Publicity 52

Publicity Marketing eBook Public Affairs 52

Sword and the Script

OCTOBER 25, 2022

More crisis work. “A A lot more crisis work in addition to more duties usually shared between departments. Actual and perceived crisis 24/7. “A COVID, labor issues, economic issues, and crisis issues piled on top of each other.”. Crisis after crisis. Crisis interrupted. Proven business value.

Communications 122

Communications Crisis Internal International 122

Critical Mention

NOVEMBER 7, 2019

EKA is a leader in providing public and private sector experience and assistance when making critical decisions. “EKA is a government relations and public affairs firm specializing in political consulting, government relations, policy issues, and crisis communications strategy.” ” Until next time!

Communications 81

Communications Crisis Communications Media Crisis 81

PRSay

MAY 16, 2018

“While an audit of course syllabi in the PRSA MBA Program highlighted the lack of a common course title, content is focused in a few essential areas, including strategic communication planning, reputation management and crisis communication. She is a public affairs and media consultant based in Washington, D.C.

Communications 118

Communications Public Affairs Crisis Communications Reputation 118

Cision

JUNE 29, 2017

Most recently Ben worked as an Executive Vice President at BerlinRosen Public Affairs, where he built the firm’s Philanthropy and Cultural Activism practice. Our clients are trying to make change in a moment of real crisis. He has also led “media for media” communications for investigative journalism non-profits.

Public Affairs 0

Public Affairs Nonprofit Pitching Video 0

PRSay

NOVEMBER 2, 2017

The PRSA MBA/Business School Program gives students the tools to understand and evaluate strategic communications and its impact on corporate reputation, along with the strategies to build trust and credibility with stakeholders,” said Kathleen Donohue Rennie, Ph.D., She is a public affairs and media consultant based in Washington, D.C.

Communications 120

Communications Case Study Training Reputation 120

Cision

FEBRUARY 16, 2016

I’m going to push the boundaries of what clients expect from a public relations agency. Everything we do, from multicultural engagement and community building to corporate communications, reputation management and crisis communications, is built on the foundation of our “Brand PR” approach.

Nonprofit 120

Nonprofit Public Affairs Reputation Newspapers 120

Sword and the Script

JANUARY 3, 2023

Event planning: PR practitioners may plan events such as product launches, conferences, or charity events to get media attention and generate positive publicity. Public affairs: This involves working with government officials and agencies to shape public policy and advocate on behalf of an organization.”.

Interviews 99

Interviews Publicity Technology Social Media 99

Landis PR

JANUARY 22, 2024

Yet there’s no question that communication is a pivotal factor for the success of any organisation and a cornerstone of operations in times of crisis. Effective communication measurement should be all about using tools that make sense and feel relevant. Communication and marketing are not just support functions.

Measurement 59

Measurement Communications Crisis Communications Crisis 59

Landis PR

JANUARY 30, 2024

Most well-run marketing and public relations functions start evaluating from the beginning, quantifying aspects like article sentiment and contributor voices. Real-time data tools and dashboards may also ensure rapid response and continuous improvement throughout the sales funnel.

Leadership 105

Leadership SEO Measurement Reputation 105

Landis PR

JULY 10, 2023

There are many tools available to help research whether something is true or not. The Doubt It website also has links to tools to see if the content in question has been debunked, or if the images being used are in fact legitimate or even related to the issue being put forward. Let’s call it what it is – fake news.

Journalism 52

Journalism Training Consumer Tools 52

Landis PR

SEPTEMBER 18, 2023

The Evolution of Event Sustainability Just as measurement tools are advancing, sustainability at events has evolved from the days of putting out recycling bins and hoping for the best. They work together beautifully to keep everyone accountable.

Government 69

Government Measurement Groups Corporate 69

The Stalwart Blog

APRIL 26, 2020

What do you do when you’re embroiled in a crisis that maybe wasn’t of your making? He is a crisis PR expert, a friend of mine for many years. I started actually as a Navy officer, turned Navy public affairs officer. The two cardinal rules in any crisis PR position. His name is Dave Oates.

Crisis 78

Crisis Local Facebook Social Media 78

PRSay

OCTOBER 12, 2016

For every enterprise, brand or organization, a crisis always looms as a persistent — yet inevitable — threat on the horizon. In today’s digitally-fueled world, the tiny spark of a crisis can erupt into a massive fire overnight, leaving a corporate brand and reputation in a heap of smoldering ashes.

Big Data 60

Big Data Crisis Communications Data Crisis 60

Landis PR

JULY 31, 2023

Tools like ChatGPT and Google’s Bard still require humans to feed them effective prompts. Even the creators of AI tech continue to emphasize these tools are not human and cannot form functional relationships (like with journalists, *hint, hint*). AI tools can’t handle the nuance that comes with providing sound strategic counsel.

Communications 97

Communications Marketing Pitching Technology 97

PR Matters

APRIL 21, 2016

It also requires the ongoing adoption of new tools and understanding, strategies and perspectives. A crisis is, by default, a reputation issue. Because of this, PR is best placed to be in charge of crisis communications and its management , including policies and protocols [ Tweet Quote ].

Reputation 165

Reputation Public Affairs Advertising Advertising 165

PR Matters

APRIL 21, 2016

It also requires the ongoing adoption of new tools and understanding, strategies and perspectives. A crisis is, by default, a reputation issue. Because of this, PR is best placed to be in charge of crisis communications and its management , including policies and protocols [ Tweet Quote ].

Reputation 100

Reputation Public Affairs Advertising Advertising 100

PR Conversations

DECEMBER 19, 2014

As a result of the recent course, I’ve been reflecting on how in 2015, professional use of social media and digital communications will be essential for anyone working in PR, internal communications, public affairs, marketing and many other functions, in almost every type of organisation.

Social Media 90

Social Media Trends Communications Crisis Management 90

Solo PR Pro

OCTOBER 18, 2022

Many different services fall under the umbrella of strategic communication — or public relations: media relations, community relations, internal communications, crisis communications, public affairs, content creation and marketing, social media — the list goes on. I received my APR relatively late in my career.

Media Relations 97

Media Relations Media Social Media Internal 97

NewsWhip

APRIL 14, 2021

So it’s these critical moments of truth, crisis, critical campaign moments, you’re already in the room, you’re familiar with everything, you’ve got the data in front of you and advising the team. As someone who is new to working in crisis management, what are the really important things to pay attention to?

Analytics 78

Analytics Data Crisis Reputation 78

NewsWhip

JUNE 23, 2021

Social listening tools | Jump to text. So, this team that we’ve created and that I oversee, we really sit at the intersection of the quantitative data that comes from tools like NewsWhip and the qualitative expertise of the strategists across our different client teams. Talking Points. Agency of the future | Jump to text.

Data 78

Data Media Analytics Energy 78

PR Conversations

JULY 5, 2017

From social media management to crisis communications, content is king. Software developers have designed reliable tools for media monitoring analysis, which calculate the number of media references, define tonality of the earned coverage, name the most popular topics and identify channels used for promotion.

Infographics 63

Infographics Corporate Policies Reputation 63

Landis PR

DECEMBER 4, 2023

Photo courtesy of Pixabay Over the past year, artificial intelligence (AI) has taken the world of marketing by storm as it has emerged as a powerful, rapidly evolving tool for automating content creation and other marketing-related tasks. And we’re all feeling the pressure to embrace these tools. billion in 2021.

Marketing 59

Marketing Content Marketing Storytelling B2B 59

Mindful Marketing

JULY 28, 2015

We use every tool in the PR toolbox to do that, including inbound marketing and social media. An interesting aspect of our work is that we find ourselves doing more and more public affairs work. One that particularly stands out came in 2000-2001, the Firestone tire crisis. As the CEO, you wear many hats.

Interviews 50

Interviews Communications Storytelling Marketing 50

Flatiron Communications

NOVEMBER 28, 2018

Nick Confessore, one of The New York Times’s better-known investigative reporters, appeared on MSNBC’s “All in with Chris Hayes” within hours of The Times publishing its bombshell exposé on how Facebook dealt with the Russian crisis. The story was aptly titled “Delay, Deny and Deflect: How Facebook’s Leaders Fought Through Crisis.”.

Facebook 44

Facebook Public Affairs Crisis Crisis Management 44