PRSay

OCTOBER 22, 2019

Shaw, corporate vice president of communications at Microsoft, during the lunchtime keynote session Monday at the 2019 PRSA International Conference in San Diego. Our reputation as communicators is dependent on being relentlessly honest,” Shaw said. The past doesn’t normally repeat itself, but it often rhymes, said Frank X.

Conference 113

Conference Communications Storytelling Social Media 113

Cision

APRIL 13, 2016

This is a new David and Goliath scenario for the business community, and unless corporations are willing to confront the reality that the people who don’t like them are much more vocal than the everyday consumers who buy their products, they are going to be experiencing chronic headaches on a daily basis. How do you combat that?

Crisis Communications 120

Crisis Communications Crisis Social Media Reputation 120

Ishmael's Corner

MAY 5, 2015

But I needed to channel my energies in a different way. We’ve been able to walk the talk, building out a storytelling methodology that serves as the foundation for how we develop content in client campaigns, our storytelling workshops and internal training. The third pillar focuses on our own brand and reputation.

Storytelling 60

Storytelling SEO Agency Leadership 60

Sword and the Script

MAY 1, 2018

Today, marketing bats around phrases like omnichannel and multi-touch attribution, but we have to recognize this process is probably not linear and there are aspects that depend on factors – reputation for example – that go beyond the current campaign. 2) Are vendors *really* investing in the wrong tactics?

B2B 62

B2B Marketing Survey Study 62

PR Conversations

APRIL 24, 2018

To date, my best experience practising public relations was 10 years ago, when I was employed as head of the PR department at an energy company; however, clinging to the past is not helpful. Which real, historical or fictional person or brand would you like to give a reputation makeover? Where would you most like to practise PR?

Journalism 79

Journalism Ethics Film Construction 79

ImPRessions - Crenshaw Communications

SEPTEMBER 20, 2017

But the truth is, it’s a myth to think that you can prevent most events that could wreck a company’s reputation. YouGov BrandIndex, which tries to quantify reputation impact of negative events for brands, compared the Equifax situation unfavorably to the crisis that it evoked for most professionals – the Volkswagen diesel scandal.

Crisis 149

Crisis Crisis Management Reputation Financial 149

Communications Conversations

AUGUST 31, 2018

I’ve left my fair share of messages on corporate voicemail boxes, and I’ve had to use the “no comment” response in countless stories. For the brands that think they don’t need the press, I will say this: owned and paid media can only take your reputation so far. ” The amount of internal planning, which I’m thankful for.

Media 112

Media Journalism Report Video 112

The Hoffman Agency

MAY 25, 2017

Again, another organisation would probably have brought up the customer complaint internally, discussed it over weeks, formed a solution to the problem, and implemented it. ’ and ‘How do I make energy sustainable for humanity on a long-term basis?’ Building and championing a vision. Be like Elon.

Brand 53

Brand Branding Marketing Energy 53

ZudePR

MAY 31, 2015

Stuart is an international PR adviser, speaker, trainer, and blogger. I think there’s a mutual professional interest as well as enlightened self-interest; to improve the value and reputation of what we do. “My digital reach (and inspiration) is international and relatively unconstrained by time zones. “How? .

Communications 81

Communications How To Blogging Content Marketing 81

Maxim Behar

MARCH 6, 2022

I have been the President of the International Communications Consultancy Organization (ICCO) and now am currently in the Executive Committee of ICCO, in the Chair for International Growth. 7) How PR can be used for Online Reputation Management, especially by B2B companies? First of all, we are part of Hill+Knowlton Strategies.

B2B 52

B2B Communications Media Newspapers 52

PR Fuel

OCTOBER 16, 2018

Remembering not to lie or even stretch the truth, even a little, can help maintain your reputation and career in the industry. Corporate Contact Information. It doesn’t matter if you’re Microsoft or if you’re Joe’s Lamp Emporium: Every company’s web site should have a public relations page that details corporate contact information.

Web 40

Web Pitching Local Report 40

Bianchi Biz Blog

MARCH 7, 2024

We are pleased to share the next post in a series of in-depth profiles of a key international market written by one of our PRGN partners. This sector’s growth is complemented by robust capital markets and a surging real estate industry, alongside advancements in renewable energy technologies and the burgeoning natural gas market.

Print 105

Print Marketing Real Estate Automotive 105

ImPRessions - Crenshaw Communications

JULY 12, 2017

There’s new energy on the left, resulting in a backlash among Trump supporters, which triggers more division, and so on. Wading into a third-rail issue like immigration, abortion, or even climate change, can be far more perilous to a brand reputation. Consider internal audiences. Know your customer.

Brand 174

Brand Branding Fashion Advertising 174