Reputation Us

NOVEMBER 28, 2022

Almost 90% of Twitter’s revenue comes from ads, the Wall Street Journal reports. Perhaps the lesson here is to worry about innovation instead — the innovations people care about — and let consumers follow. Lesson 3: Innovation Attracts, Retains and Cross-Sells Customers. Financial service leaders probably believe the same.

Twitter 78

Twitter Banking Financial Employee 78

Ethical Voices

APRIL 17, 2023

It was the end of my journalism career, but within two weeks I knew that I’d made the right decision, because not only was I writing stuff for him, but I was influencing the way he thought about things. We have the ability to gather so much information on consumers. ” It was not what I had in mind, but I said, yes.

Enterprise 68

Enterprise Ethics Engineering Technology 68

Communications Conversations

MAY 24, 2018

Basically, we use satellites to monitor the growth of large crops worldwide and provide the data in a variety of ways to agronomists, insurers and commodity traders. There is this huge chasm between the people who grow food and the general consumer. I can imagine that this is a much heavier lift for consumer facing businesses. .

Agriculture 60

Agriculture Travel Agency Industry 60

MaccaPR

AUGUST 31, 2016

Clients are marketing products and services that weren’t considered part of healthcare, but are now covered by insurance. When the Affordable Care Act came out with a benefit for expecting moms to receive a free breastfeeding pump through their health insurance providers, it created a significant shift in Medela’s business model.

Healthcare 89

Healthcare Marketing Insurance Insurance 89

Communications Conversations

AUGUST 31, 2018

Paul Business Journal). You know you have skills but you don’t know how they will translate outside of journalism. The journalism world is much more fast-paced. Teaching people on the PR side about the journalism side. Journalism taught me a lot – including that life isn’t guaranteed to anyone.

Media 112

Media Journalism Report Video 112

Sword and the Script

JUNE 21, 2016

For example, an enterprise software vendor I engaged had a large deal with an insurance vendor that had been pending for an extended period. When we closed another deal with different insurance vendor, we quickly published a press release announcing the new customer in the insurance space.

Insurance 66

Insurance Insurance B2B Corporate 66

Shift Communications

DECEMBER 1, 2016

But coverage in The Wall Street Journal s, Forbes , Business Insiders and Fortunes of the world are achievable for companies of all sizes – startup or mature, public or private. Is High-Deductible Health Insurance Worth the Risk? , These are the giants that so often demand the attention and set the agendas of business press.

Strategy 60

Strategy Print Insurance Insurance 60

Buzzstream

FEBRUARY 3, 2021

These concepts would have worked equally as well for clients in the realms of property, house insurance, travel insurance, travel, finance and more. For example, at Verve with a campaign that had gone stale, I drew inspiration from my journalism experience to revive it. Don’t be afraid to be adventurous, either.

Digital PR 170

Digital PR Industry Strategy Film 170

Contently - Strategy

APRIL 24, 2019

Think of it this way: RBC’s personal and commercial banking division will care about different topics than the insurance division. Having served as the executive editor at Money Magazine, Magnarelli’s journalism experience gave her an advantage. I said, ‘What do you want to get out of what we do?’

Content Marketing 88

Content Marketing Infographics Insurance Insurance 88

ImPRessions - Crenshaw Communications

DECEMBER 27, 2016

Worse, Samsung bungled the management of the product recalls by failing to coordinate with the Consumer Product Safety Commission and its communication to customers was slow and inconsistent. The good news is that some of the smartest technology and journalism minds are working together to offer solutions.

Banking 202

Banking Pharmaceuticals Crisis Management Journalism 202