Scott Public Relations

OCTOBER 13, 2019

Journalism has historically pursued the “big lie” of a politician betraying constituents or a business misleading customers, and the drive to punish such perpetrators has not faded. Sign up to receive our monthly advice on healthcare, insurance and technology PR: Scott Public Relations. Like what you’ve read?

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wiredPRworks

JANUARY 13, 2022

Scott is the author of Why They Follow: How to Lead with Positive Influence , the co-author of Rainmaker Confidential , and has been quoted in The Wall Street Journal, Forbes, Bloomberg, The American Lawyer, Above the Law, The Huffington Post, Selling Power Magazine, Business Insider, and many more.

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PR Job Coach

OCTOBER 24, 2009

Here is another guest blog of mine on Lindsay Olson''s site on migrating from a career in journalism to one in public relations. Lately though, I am receiving queries about how to migrate into a career in PR from journalism. For certain, if you currently have a job in journalism it is definitely good training for a career in PR.

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Cision

JUNE 2, 2016

I am anxious to bring my PR experience in financial services, insurance and associations to the agency and expand into new areas as well. How has your background in journalism helped you in public relations? What do see as the biggest PR challenges brands face today? How can they overcome them?

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ImPRessions - Crenshaw Communications

MAY 4, 2015

But with the growth of brand journalism and the influx of professional journalists into PR and communications, we need to not only find those stories, but to tell them at a high level. We place enormous energy into identifying, shaping, and pitching the story so that someone else will want to tell it – usually a journalist.

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Cision

SEPTEMBER 17, 2015

Becky Yerak has covered the business beat at Chicago Tribune for 11 years and mainly covers consumer-focused housing and retail topics as well as occasional banking and insurance coverage. She was previously a business reporter at Detroit News, The Plain Dealer, the Palm Beach Post and the Orlando Business Journal.

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Sword and the Script

SEPTEMBER 18, 2018

The attraction was instant, she says, and at that young age, it was a deciding moment in her determination to pursue a career in either PR or journalism. PR, marketing, sales and journalism. In her words, it’s the “best of both worlds – experience in PR and exposure to what is happening on the journalists’ front.” Contact us here.

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Reputation Us

JANUARY 11, 2016

Article originally published in the Portland Business Journal on January 5, 2016. Data security must be heightened to avoid Health Insurance Portability and Accountability Act violations that can negatively impact your organization’s reputation. Stats, facts and guesses abound about the top health care trends in 2016.

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Waxing UnLyrical

MARCH 9, 2011

Just because you sell supplemental insurance, it doesn’t mean that you have to sell supplemental insurance. He lives in Dallas with his wife, Rhonda, and has a strong track record in media communications, both “old” and “new,” with organizations such as Vonage and the Wall Street Journal Online. And you know what?

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Mindful Marketing

JUNE 15, 2015

The Wall Street Journal calls him “one of 10 bloggers every entrepreneur should read.” We’re a small shop (12 full time people) that specializes in working with large regional or national clients in the financial sector (banks, credit unions, financial advisors, insurance, etc.) What is your ideal type of client? Favorite book?

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Reputation Us

NOVEMBER 28, 2022

Almost 90% of Twitter’s revenue comes from ads, the Wall Street Journal reports. A Financial Brand analysis of FDIC-insured banks since 1935 indicates that half the banks existing today will be gone by 2042. Lesson 3: Innovation Attracts, Retains and Cross-Sells Customers. Right now, courage is probity.

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Beyond PR

APRIL 4, 2016

Prior to joining National Geographic, Gilgoff worked as the religion editor at CNN, leading his team to win the Online Journalism Award in 2011 for beat coverage. National Geographic Magazine: @NatGeo ‘s director of digital news, Dan Gilgoff ( @dangilgoff ), has been promoted to executive editor of digital.

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Reputation Us

OCTOBER 7, 2015

To improve this, healthcare organizations need to create a partnership model with insurance providers, building better relationships with the payers. The payers of healthcare and providers of healthcare will always butt heads on some level.

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ISEBOX

APRIL 13, 2016

No one likes reading business journals, and white papers are not fun. In Melanie Davis’s article, How to Talk Like a Human And Why It Matters she gives a perfect example of hard-to-decode insurance language, and the translation. Let me know how I did on that in the comments. ). Talk/Write like a real live human. Just talk to them.

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Ethical Voices

APRIL 17, 2023

It was the end of my journalism career, but within two weeks I knew that I’d made the right decision, because not only was I writing stuff for him, but I was influencing the way he thought about things. ” It was not what I had in mind, but I said, yes. But I always felt it was critical to tell the whole truth.

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Flatiron Communications

JANUARY 27, 2015

As Jacob Harris recently noted in a piecer for Nieman Journalism Labs titled “A wave of P.R. charticles considered harmful,” in which he noted: “They’re everywhere: Tidbits of “data journalism” produced by companies looking for a viral boost. He followed up that piece with another “Sloppy P.R.

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Communications Conversations

MAY 24, 2018

Basically, we use satellites to monitor the growth of large crops worldwide and provide the data in a variety of ways to agronomists, insurers and commodity traders. Any college with a good school of journalism would give me a solid education in the field. He told me that PR was all about experience.

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Communications Conversations

AUGUST 31, 2018

Paul Business Journal). You know you have skills but you don’t know how they will translate outside of journalism. The journalism world is much more fast-paced. Teaching people on the PR side about the journalism side. Journalism taught me a lot – including that life isn’t guaranteed to anyone.

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MaccaPR

AUGUST 31, 2016

Clients are marketing products and services that weren’t considered part of healthcare, but are now covered by insurance. When the Affordable Care Act came out with a benefit for expecting moms to receive a free breastfeeding pump through their health insurance providers, it created a significant shift in Medela’s business model.

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NewsWhip

JUNE 10, 2021

And worst-case scenario, you obviously don’t want to be on the negative end of a Wall Street Journal story. We’d never have insurance. Ben: … You talk about [things moving] between platforms, [which] I think is a super interesting part of this. Is it isolated in one community or one space or one network? Chris: Yeah.

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Sword and the Script

JUNE 21, 2016

For example, an enterprise software vendor I engaged had a large deal with an insurance vendor that had been pending for an extended period. When we closed another deal with different insurance vendor, we quickly published a press release announcing the new customer in the insurance space.

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Ethical Voices

AUGUST 29, 2022

I was the managing editor of the local business journal here in Nashville before joining a local PR firm. But if I’m going to hire somebody, they’re going to have a handbook as an employee that includes everything from here’s your healthcare insurance to, a whole section on ethics.

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Shift Communications

DECEMBER 1, 2016

But coverage in The Wall Street Journal s, Forbes , Business Insiders and Fortunes of the world are achievable for companies of all sizes – startup or mature, public or private. Is High-Deductible Health Insurance Worth the Risk? , These are the giants that so often demand the attention and set the agendas of business press.

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Prakkypedia

NOVEMBER 29, 2017

Real estate agents and insurance brokers are the closest related-occupation in the list, in terms of their occupational drive to make a ‘sale’. We could debate why car salespeople (and estate agents and insurance brokers) may be lowly-ranked. It’s an annual reinforcement. Why aren’t other sales people listed?

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Victorious PR

FEBRUARY 22, 2023

Galen is a homeowners insurance agent who has stayed with Victorious PR for years. Our clients range from software developers to solar power sales people to insurance claims lawyers to feminine power coaches. and Wall Street Journal just BEGGING us for a quote from a small business owner just like you!

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Buzzstream

FEBRUARY 3, 2021

These concepts would have worked equally as well for clients in the realms of property, house insurance, travel insurance, travel, finance and more. For example, at Verve with a campaign that had gone stale, I drew inspiration from my journalism experience to revive it. Don’t be afraid to be adventurous, either.

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Contently - Strategy

APRIL 24, 2019

Think of it this way: RBC’s personal and commercial banking division will care about different topics than the insurance division. Having served as the executive editor at Money Magazine, Magnarelli’s journalism experience gave her an advantage. I said, ‘What do you want to get out of what we do?’

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Beyond PR

SEPTEMBER 22, 2016

For instance, life insurance provider Prudential found an avenue for content in their 40/40 Vision podcast , a four episode series about life after 40, hosted by writer and actress Faith Salie. You can also catch her sharing the latest news in journalism and blogging on @BeyondBylines.

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ImPRessions - Crenshaw Communications

DECEMBER 27, 2016

For the once-promising biotech startup, 2016 was the year that things fell apart, following fresh repercussions from revelations that started late last year with an investigative report in The Wall Street Journal that questioned its claims. The fall of Theranos was particularly dramatic because it was in many ways a victim of its own hype.

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