Consumer Insurance Journalism Pitching 
Cision
SEPTEMBER 23, 2016
Moving fluidly between the worlds of journalism, business technology writing, marketing and PR, she does everything from writing editorial for C-Level IT publications to providing marketing support for organizations ranging from start-up to Fortune 500. How do you prefer to receive pitches? Can you be pitched via these channels?
Cision
SEPTEMBER 17, 2015
On Tuesday, HARO (Help A Reporter Out) hosted a Q&A panel at the Cision headquarters in Chicago that featured three Chicago Tribune reporters who discussed how they work with PR professionals day to day as well as offered advice for getting a pitch noticed. Make Email Pitches Short, Personalized and to the Point. Thanks, @Cision !
ImPRessions - Crenshaw Communications
OCTOBER 8, 2020
Are the company’s offerings geared toward consumers through products like antivirus and firewall solutions, or toward business and enterprise via security information and event management (SIEM) software suites? For example, there are multiple contacts at The Wall Street Journal that cover cybersecurity.
Bianchi Biz Blog
OCTOBER 19, 2020
How long have you been in journalism and how did you get started? I’ve worked professionally in journalism since 2018. What advice do you have for PR people that want to pitch you? Read my stories first, to make sure your pitch goes well with my niche coverage of the plastics industry. Any pet peeves with PR people?
Communications Conversations
AUGUST 31, 2018
Paul Business Journal). You know you have skills but you don’t know how they will translate outside of journalism. The journalism world is much more fast-paced. Teaching people on the PR side about the journalism side. Journalism taught me a lot – including that life isn’t guaranteed to anyone.
Buzzstream
FEBRUARY 3, 2021
What I wasn’t initially anticipating within the field is the creativity, anticipation and thrill it entails when conceiving campaigns, writing pitches and landing links. In terms of preparing pitches, there’s a fine balance between ensuring the client is credited in coverage and making the email too brand-centric.
Shift Communications
DECEMBER 1, 2016
But coverage in The Wall Street Journal s, Forbes , Business Insiders and Fortunes of the world are achievable for companies of all sizes – startup or mature, public or private. Is High-Deductible Health Insurance Worth the Risk? , These are the giants that so often demand the attention and set the agendas of business press.
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