Buzzstream

DECEMBER 28, 2023

However, in the ten years I’ve been doing blogger outreach in various industries, I’ve found one common theme: blog outreach can be time-consuming for the underprepared. Moz – Measuring Site Authority Moz’s Domain Authority (DA) is a widely used industry metric built to help SEOs understand a site’s ability to rank.

Tools 62

Tools Blogging Pitching Google 62

Buzzstream

DECEMBER 13, 2023

It doesn’t hurt that SEMRush acquired Prowly, so they know something about SEO, which is a plus. Ahrefs is a robust suite for comprehensive SEO analysis and optimization, and it has a lot of features that aid in content ideation if you know where to look. But they are also the most costly solution. The lowest pricing tier is $129/mo.

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

DECEMBER 13, 2023

It doesn’t hurt that SEMRush acquired Prowly, so they know something about SEO, which is a plus. Ahrefs is a robust suite for comprehensive SEO analysis and optimization, and it has a lot of features that aid in content ideation if you know where to look. But they are also the most costly solution. The lowest pricing tier is $129/mo.

Digital PR 62

Digital PR Tools Google Pitching 62

The Proactive Report

AUGUST 5, 2016

SEO (Search Engine Optimization) is an essential skill for PR practitioners. LinkedIn news consumers are more likely to be high earners and college educated. Twitter news consumers are significantly younger than news consumers on Facebook, Google Plus and LinkedIn. Download this Visual Content Guidebook.

Reddit 100

Reddit LinkedIn Social Media Pinterest 100

Solo PR Pro

FEBRUARY 26, 2019

Do thoughts of how to use search engine optimization (SEO) make your head spin? You are probably in better shape than you realize because SEO has come a long way from its white vs. black hat, keyword-gaming origins. These days SEO is based on creating content that provides a good user experience, not for the explicit search result.

Engineering 45

Engineering SEO Google Web 45

Beyond PR

JUNE 13, 2017

Many consumers don’t just want to buy a product; they want to buy-in to a tribe. In addition to social media, one way brands have enabled that direct, personal connection with consumers is through a company blog (hey, like this one!). Then, fulfill that promise in your content. Avoid jargon : speak directly and authentically.

Blogging 77

Blogging Company Engineering Airlines 77

Presspage

JUNE 27, 2017

By adding a link to your newsroom on the homepage, using best practices of Search Engine Optimization (SEO) and giving your newsroom an obvious name, it will be easier for your visitors to reach the newsroom and information they are looking for. Include your PR officers' contact information in the newsroom and on every press release.

Social Media 96

Social Media Infographics YouTube Strategy 96

MaccaPR

AUGUST 20, 2014

But our clients and agency quickly learned that generating followers, likes, video views and downloads was only half the battle. Encourage more prospects to download content such as a white paper, e-book or infographic. All I cared about was – did someone, anyone, absorb our client’s content.

Social Media 97

Social Media Media YouTube Facebook 97

Contently - Strategy

DECEMBER 29, 2022

Example: If you publish a new article to your site, notify the content marketing team and everyone involved in the project (designers, SEO specialists, campaign planners, and social media managers) with a URL or attachment and a short message. Email, Slack, Teams, and project management software are great for this.) What might this look like?

eBook 145

eBook Product Launch Software Internal 145

Contently - Strategy

AUGUST 30, 2022

Or you can edit the same blog into an infographic or share pull quotes from the piece on social media. Which podcast episodes have the most downloads? For example, Semrush repackaged its social media checklist blog post into an infographic and published it on Social Media Today. consumers are choosing to tune in.

eBook 145

eBook YouTube Video Social Media 145

Contently - Strategy

APRIL 9, 2024

The stats from a recent white paper you published find new life as a shareable infographic. Which podcast episodes have the most downloads? You could repurpose a checklist from a blog post into an infographic and republish it on a site that accepts guest posts. See where we’re going with this? The best part?

eBook 52

eBook Video YouTube Blogging 52