Burrelles Fresh Ideas

JUNE 27, 2023

Now, it’s not at all unusual to see a company announcement first posted on their own blog or newsroom (including being optimized for search engines), promoted on social media and pitched to the media with an accompanying release. Press releases are multipurpose, multifunctional documents.

Pitching 40

Pitching Writing Engineering Wikipedia 40

PR Fuel

APRIL 2, 2021

The purpose of press releases is to make an exciting announcement or to share important news with your audience, making social media a great place to share these documents. Infographics are another great tool to use to break up your written content. Craft a Creative Headline.

Social Media 62

Social Media Media Mobile Infographics 62

Contently - Strategy

SEPTEMBER 15, 2021

In addition to treating patients and making discoveries, Hippocrates also spent part of his career working on some of the most important medical documents ever published. ” Good medicine, like good content , comes down to trust and results. The same holds true for healthcare content. Where are patients supposed to turn?

Healthcare 59

Healthcare Content Marketing Industry Trends 59

ISEBOX

MARCH 18, 2016

Managing a PR campaign starts with a documented strategy, built around concise goals and measurable milestones. Great PR content translates brand messages into the format journalists prefer: They’re more attracted to multimedia press releases that include video, images and infographics – rather than straight text.

Publicity 70

Publicity Enterprise Analytics Tools 70

PR 20/20

FEBRUARY 28, 2019

Oh, premium content. We as marketers love our ebooks, whitepapers and infographics— they’re mutually beneficial pieces of content for both us and the downloader. From an interactive content standpoint, BuzzFeed has found success. Interactive content generates four to five times more pageviews than static content.

eBook 48

eBook Infographics Survey How To 48

MaccaPR

JANUARY 19, 2015

Today, PR people are expected to know B2B content marketing strategies, SEO, social media campaigns along with traditional media pitching, press release and speech writing, require PR newbies to come prepared from Day One to significantly and professionally contribute to strategic PR work. Source: @PRtini ).

How To 48

How To Agency Writing Interviews 48

Rock the Status Quo

NOVEMBER 19, 2014

It also isn’t just limited to slide decks; you can upload videos, infographics, images, and documents. Content Marketing' Don’t forget to share your uploads in the comments, if you have any – I’d love to see them! You can use the share button to grab a hyperlink.)

Content Marketing 186

Content Marketing How To Marketing LinkedIn 186

Contently - Strategy

APRIL 24, 2019

This is an excerpt from The Content Marketer’s Playbook: Grow Your Content Program. Brands are creating more content than ever before. According to CMI’s 2019 benchmark report , a majority of both B2B and B2C marketers increased content creation budgets from 2018. million in content costs.

Content Marketing 111

Content Marketing Infographics Insurance Insurance 111

Frederik Vincx

DECEMBER 11, 2015

This guide is intended as your roadmap for real change in your company. The issues we face in practice are well documented: measurement, media, paid, planning, and workflow. Document this workflow overview. Value demands are the work clients pay companies to do. It is the reason that the company is in business.

How To 60

How To Software System Employee 60

Sword and the Script

JUNE 11, 2016

Earlier this month, the Content Marketing Institute (CMI) was acquired by events company UBM for a reported $17.6 Aside from the well-deserved round of congratulations, it occurred to me the acquisition is an indication of a maturing industry for content marketing, which of course includes blogging.

Blogging 60

Blogging Marketing SEO Content Marketing 60

Sword and the Script

JUNE 12, 2018

The Denny’s Press Release “Accident” Last week the company issued a press release about new breakfast plate. A copy of the document that was allegedly sent to reporters included edits to the company CMO had previously suggested – but weren’t for public consumption. The edits were eccentric. This is a press release.

Creativity 60

Creativity Infographics B2B Corporate 60

PR 20/20

MAY 26, 2016

Beyond content, employees that buy in to your brand’s purpose and vision will likely work harder and remain at your company longer. Peruse competitor content. Make a list of top competitors, and visit their company blogs to conduct a high-level analysis. >> Must read: How To Use BuzzSumo for Content Marketing.

Blogging 51

Blogging Brand Branding How To 51

Waxing UnLyrical

APRIL 19, 2018

G-Suite for Non-Profits : Access all the benefits of G-suite (which includes business email, shared calendars, shared documents, spreadsheets and presentations and storage) for free. Piktochart : PIktochart is an online infographics tool. Free Digital Marketing Tools for Content Marketing Support.

Nonprofit 76

Nonprofit Tools Marketing Skype 76