Cision

MAY 12, 2017

It was no official confirmation, but the impact of the update was felt across the SEO community. This stresses on the importance of mobile search and mobile-optimized websites adds to the importance of ranking higher in mobile search results, especially during a PR crisis when a breaking news is plastered all over the internet.

Google 259

Google Digital PR Mobile SEO 259

Stephen Waddington

FEBRUARY 10, 2019

It's published a guide to community management on the platform. It’s a slow and open form of journalism based on listening to its readers and the communities that it reports on. Viral campaigns, Madonna and the next Facebook What’s the daftest brief that you’ve ever received? Tool: how well are you using LinkedIn?

Viral 68

Viral Journalism Analytics Case Study 68

PRSay

JANUARY 6, 2021

During the pandemic, economic crisis, racial tensions and partisan arguments that have marked 2020, we have started communicating differently. L’Oréal Paris stands in solidarity with the Black community, and against injustice of any kind. Studies have shown anger to be the most viral emotion, but anger destroys and divides.

Communications 197

Communications Viral Fashion Public Affairs 197

PRSay

OCTOBER 25, 2017

8–10: Breaking Misconceptions About Communicating With Rural Americans. When PR professionals target people in poor, rural communities, relying on stereotypes and misconceptions often hinders their campaigns, said Deana Rachelle Haworth, M.A., 10, titled “ Rural Reach: Strategic Communication With Rural and Low Income Audiences.”

Social Media 97

Social Media Conference Media Corporate 97

Engage PR

JANUARY 6, 2018

Just because 2billion people are on Facebook does not necessarily mean your business should have a Facebook presence. Your target audience actually might be most active on Linkedin (*2) or if you’re a visually led brand like hotels, travel and leisure the most engaged communities maybe on Instagram or Pinterest.

Social Media 60

Social Media Strategy Media Survey 60

Waxing UnLyrical

MARCH 13, 2013

It’s one of the afternoon’s breakout sessions, and on social media in a crisis. Here’s how it’s billed: Social media in a crisis. Three globally-known experts examine the fundamentals of social media crisis management. Can you prepare for a possible viral social media disaster?

Conference 103

Conference Social Media Crisis Crisis Management 103

Beyond PR

MAY 12, 2017

It was no official confirmation, but the impact of the update was felt across the SEO community. This stresses on the importance of mobile search and mobile-optimized websites adds to the importance of ranking higher in mobile search results, especially during a PR crisis when a breaking news is plastered all over the internet.

Google 64

Google Digital PR Mobile SEO 64

The Stalwart Blog

APRIL 26, 2020

Thanks to Steve Smith of Growth Source Coaching for having me on this Facebook live broadcast courtesy of the Lake Forest Chamber of Commerce. This show is basically focused on providing a voice to the small business community. What do you do when you’re embroiled in a crisis that maybe wasn’t of your making?

Crisis 78

Crisis Local Facebook Social Media 78

ImPRessions - Crenshaw Communications

FEBRUARY 6, 2018

Few things are more satisfying than a brand handling a potential public relations crisis with grace, aplomb, and humor. Where’s your crisis PR readiness? Odds are the Crock-Pot team has a crisis communications plan in place, and it’s likely that it includes contingencies for real-life product malfunctions or accidents.

Crisis 199

Crisis Twitter Course Viral 199

MaccaPR

NOVEMBER 30, 2017

People hundreds of miles away will see an event on Facebook, on Twitter.”. The ultimate home run is when your ad becomes part of the fabric of your community. Crisis communications pros know that no corporate misdeed goes unexposed in this social media climate. Maybe yes, but maybe no.

Marketing 76

Marketing Consumer Measurement Financial 76

Journalistics

MARCH 18, 2016

These six topical themes included the following: Global, Local and Hyper-Local – how organizations can balance and manage social media communications and priorities across geographically-dispersed audiences. Crisis Communications – how to prepare for or manage crisis communications via social media.

Social Media 45

Social Media Media Storytelling Local 45

Journalistics

MARCH 18, 2016

These six topical themes included the following: Global, Local and Hyper-Local – how organizations can balance and manage social media communications and priorities across geographically-dispersed audiences. Crisis Communications – how to prepare for or manage crisis communications via social media.

Social Media 40

Social Media Media Storytelling Local 40

NewsWhip

JUNE 23, 2021

I was thinking when we were first talking about brainstorming, what is now the crisis management feature on Spike. Facebook is where advocacy takes place. If Twitter is a quarter of Americans, Facebook’s going to be 80% of Americans. If Twitter is a quarter of Americans, Facebook’s going to be 80% of Americans.

Data 78

Data Media Analytics Energy 78

MaccaPR

MARCH 2, 2017

Where can public relations and marketing pros like you learn the best and worst times and days of the week to post branded content to Facebook or Twitter? Recent favorite posts include: “ What Counts as a Video View on Facebook, Instagram, Twitter and Snapchat? Among our faves: " 10 Proven Ways to Make Content Go Viral ”.

Blogging 48

Blogging Marketing YouTube Content Marketing 48

Beyond PR

AUGUST 4, 2016

The term social media describes the greater virtual community that allows people to interact. No one wants to see 10 hashtags from Instagram in a Facebook post. Pause automated publishing when your company is dealing with a crisis, or during times of tragedy to show respect. Leverage Facebook Live! Quality over quantity.

Social Media 40

Social Media Pinterest Media Marketing 40

Cision

APRIL 5, 2017

As the election was unfolding and in, “The State of the Media Report,” we learned how Facebook and Google tailor their algorithms to present and disseminate content across the world has a major huge impact. Brian Braiker: In the aftermath of the election, Facebook has said we’re not a media company, we’re a platform.

Report 225

Report Media Advertising Advertising 225