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Corporate Communication: Create Opportunity out of Crisis

Ronn Torossian

Crisis communication is a subspecialty of PR, and it’s designed to protect and defend an individual, company, or organization facing a public challenge to its reputation. Crisis communications aim to help an organization minimize damage to its reputation from negative publicity during a critical event or situation.

Corporate 195
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Navigating the new era of corporate communication: AI as the catalyst of spokesperson excellence

Agility PR Solutions

In an age where every statement can be amplified across the globe in seconds, and the line between a company’s success and crisis often hinges on the effectiveness of its communication, the stakes have never been higher for corporate spokespeople.

Corporate 115
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Crisis Communications: Preparation and Management Essentials

Onclusive

While a corporate crisis can be one of the most difficult situations for PR pros to navigate, every company and every communications team must be prepared to handle one at any moment. A crisis situation can disrupt operations, damage reputations, destroy shareholder value, and trigger other threats.

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Future of Corporate Communications study finds CCOs investing more in technology

Stuart Bruce

The Edelman 2023 Future of Corporate Communications survey found that half of respondents see themselves as strategic advisers to or partners to their company’s leadership … © Stuart Bruce - Future of Corporate Communications study finds CCOs investing more in technology was first published on Stuart Bruce's Stuart Bruce the PR Futurist (..)

Corporate 104
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Supercharge Your ESG Content This Libra Season

Throughout Climate Week, a feeling of urgency on tackling the climate crisis was palpable. Yet, questions continue to linger about corporate progress. In the latest edition of Navigating ESG Comms Through the Cosmos - Libra Edition , we use Climate Week outcomes to explore how brands can communicate progress credibly.

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Corporate collusions, crisis communications and regulations

Agility PR Solutions

Recently, the car corporations Audi, Volkswagen, BMW, Porsche, and Mercedes-Benz, along with the parent company Daimler, were fined $1 billion by the European Union because they had spent years colluding on ways to slow down the deployment of technology that would allow for cleaner emissions.

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“Succession” And The Chief Communications Officer

ImPRessions - Crenshaw Communications

We know nothing about the personal life of Karolina Novotney, the unflappable chief communications officer of the fictional Waystar Royco Co. She’s a corporate PR archetype. Then there’s the controversial Irena Briganti, who as Fox News’ SVP of Corporate Communications, may be a model who’s closer to home.