Newsfile

JANUARY 30, 2024

Along the same lines, Google currently offers Gemini Pro in Bard. Sissie Hsiao, Google AI-generated content AI-generated content is becoming increasingly popular in the PR industry as it generates content quickly and in large volumes. Share of Voice : Compares your brand’s mentions against competitors.

Trends 105

Trends YouTube Video Social Media 105

Presspage

AUGUST 12, 2020

As more and more brands look to create their own newsrooms , where company news is distributed through a variety of mediums, the look and feel of these sites is crucial. User Experience or UX sits at the intersection of branding, design, usability, and function when it comes to a product or service. It should be. What is UX?

Brand 117

Brand Branding Infographics Analytics 117

Shift Communications

JANUARY 16, 2018

Facebook changed its algorithm to suppress unpaid brand posts. 00:00:01] Facebook is taking your brand to the woodshed. In the News Feed for brand pages, things like that they want to focus much more on the community or friends, the things that essentially would help people focus more on the network. What are our alternatives?

Facebook 116

Facebook Video Brand Branding 116

Presspage

MARCH 5, 2020

At its very core, brand newsrooms are a communications channel where organizations can talk to a wide variety of stakeholders, from journalists and editors to investors, regulators, and even candidates considering joining the organization. In short, it’s a mess. Leaving SEO to Marketing. Get comfortable with rich content.

Brand 88

Brand Branding SEO How To 88

Buzzstream

DECEMBER 1, 2023

Building relevant links can help you rank better for key terms, increase traffic, and build brand awareness. Not every tactic will fit each brand, and each requires a different amount of effort to see success, so we’ve highlighted this in the breakdown below. Here are some real-life examples from SaaS brands.

Examples 133

Examples Software Pitching Tools 133

Contently - Strategy

APRIL 14, 2021

In early March 2021, Google announced plans to phase out third-party cookies by 2022, sending the targeted advertising industry into a tailspin. For brands, however, it means a paradigm shift. Brands and advertisers have long relied on cookies to learn more about users’ location, interests, and buying behavior.

Privacy 96

Privacy Google Advertising Advertising 96

Contently - Strategy

JANUARY 29, 2019

Sometimes a product gets so popular that the brand name becomes synonymous with whatever it’s selling. This is brand awareness in action. Brand awareness can seem like a vague force that’s hard to measure. Building your brand through top-of-funnel content establishes a connection with a new audience.

Brand 104

Brand Branding How To SEO 104

Shift Communications

MARCH 5, 2015

In a vague post late Sunday night, it was confirmed that Google was heading in the direction of dismantling Google+ into separate products – Streams and Photos. It is projected that over the next few months, Google will continue to improve its technology to fully build out Streams and Photos as separate entities. Tori Sabourin.

Google 60

Google Infographics Advertising Advertising 60

The Proactive Report

JULY 23, 2018

According to research from the Content Marketing Institute, 91 percent of B2B brands and 86 percent of B2C brands use it. And since Google dominates the search market, it pays to develop content that meets Google’s quality guidelines and ranking rules. Google’s Aims. The Google Algorithm.

Google 113

Google Guidelines Web B2C 113

Presspage

AUGUST 12, 2020

As more and more brands look to create their own newsrooms , where company news is distributed through a variety of mediums, the look and feel of these sites is crucial. User Experience or UX sits at the intersection of branding, design, usability, and function when it comes to a product or service. It should be. What is UX?

Brand 78

Brand Branding Infographics Analytics 78

Buzzstream

FEBRUARY 1, 2024

Some will have specific words to include in a subject line; others may also want the entire pitch in a Word Doc or Google Form. Here’s an example of how I helped get [Site/Brand] to rank for [target keyword] here [link]. Adding this tag removes the page from Google, which hurts the authority signals you have built up for the page.

Pitching 87

Pitching Infographics Survey Resources 87

Buzzstream

DECEMBER 13, 2023

Feature Highlight: Their Ahrefs SEO Toolbar integrates into your Google searches and individual pages to quickly see backlink data for posts (and the more backlinks, the more coverage—making it a potential idea to replicate.) You can use it in Gmail and Google Docs for real-time editing. The tool is entirely free.

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

DECEMBER 13, 2023

Feature Highlight: Their Ahrefs SEO Toolbar integrates into your Google searches and individual pages to quickly see backlink data for posts (and the more backlinks, the more coverage—making it a potential idea to replicate.) You can use it in Gmail and Google Docs for real-time editing. The tool is entirely free.

Digital PR 62

Digital PR Tools Google Pitching 62

Prohibition

NOVEMBER 7, 2023

It’s a great way to start designing some stand-out graphics for your socials and infographics, with plenty of templates to choose from if staring at a white square scares you! It’s important to keep your brand and feed looking authentic so too many designed assets will have an opposite effect.

Content Marketing 62

Content Marketing Tools Strategy Marketing 62

Buzzstream

DECEMBER 20, 2023

While it may be tempting to cut costs using shady SEO tactics to take advantage of Google’s algorithm, Google eventually catches up and penalizes many sites over time. Talkwalker – Uncovering Unlinked Mentions Whenever a website lists your site or brand without linking, this is a valuable opportunity to reach out for a backlink.

Tools 71

Tools SEO Analysis Google 71

5W PR

MAY 17, 2022

This gives companies an opportunity to create more attention-grabbing content by pairing the PR and content marketing efforts and creating infographics or presentations. This puts the streaming platform quite ahead of most other brands and corporations in terms of paid leave options. Wells Fargo.

Strategy 88

Strategy Content Marketing Employee Google 88

Konnect Agency

JUNE 8, 2022

Users who visit can piece together our brand story by simply scrolling from the top of the webpage to the bottom— no pages to bury yourself in that might result in the loss of critical information. Since our brand refresh in May, Konnect has seen +125.28% increase in session duration on the website, 38% of that coming from mobile.

Brand 52

Brand Branding Mobile Analysis 52

Buzzstream

DECEMBER 20, 2023

While it may be tempting to cut costs using shady SEO tactics to take advantage of Google’s algorithm, Google eventually catches up and penalizes many sites over time. Talkwalker – Uncovering Unlinked Mentions Whenever a website lists your site or brand without linking, this is a valuable opportunity to reach out for a backlink.

Tools 62

Tools SEO Analysis Google 62

Buzzstream

DECEMBER 20, 2023

While it may be tempting to cut costs using shady SEO tactics to take advantage of Google’s algorithm, Google eventually catches up and penalizes many sites over time. Talkwalker – Uncovering Unlinked Mentions Whenever a website lists your site or brand without linking, this is a valuable opportunity to reach out for a backlink.

Tools 62

Tools SEO Analysis Google 62

Newsfile

JANUARY 24, 2024

Meanwhile Google currently offers Gemini Pro in Bard. Sissie Hsiao, Google AI-generated content AI-generated content is becoming increasingly popular in the PR industry as it generates content quickly and in large volumes. By partnering with influencers, brands can reach a wider audience and build trust with their target market.

Trends 52

Trends Data-Driven PR Analytics Survey 52

MaccaPR

OCTOBER 10, 2022

As I touched down in Atlanta recently, I was excited to join over 500+ influencers and notable brands such as Ryobi , Home Depot , and BEHR at the annual HAVEN influencer conference. How do brands react to an influencer’s authentic self? Would you head into your 9-5 job with messy hair and PJs on? Probably not.

Conference 62

Conference Marketing Instagram YouTube 62

Cision

JANUARY 18, 2018

As a refresher, earned media refers to any site or blog (even social media mention) where a journalist, blogger, or influencer talks about your brand without being paid to. If your PR team is doing its job to get your brand talked about online, you can enhance those efforts by baking them into your content marketing. And that works.

Strategy 276

Strategy How To Media Infographics 276

Prohibition

JANUARY 29, 2024

But there is much more to blogging than sprinkling in a few keywords… Climbing the google rankings A regularly updated blog with fresh content is key for online visibility. Incorporating visual elements like eye-catching imagery, infographics for stats, or videos to enhance the reading experience.

Blogging 62

Blogging SEO Engineering Mobile 62

Buzzstream

DECEMBER 5, 2023

Are you trying to build your brand? While importing curated lists like the lists from Alltop is a good start, sometimes you’re looking for specific opportunities – like infographic placements or product reviews. For example, having many posts with ‘INFOGRAPHIC’ in the title means the site posts infographics.

Resources 103

Resources Analysis Infographics Examples 103

Burrelles Fresh Ideas

SEPTEMBER 5, 2023

Utilize keyword research tools like Google Keyword Planner, SEMrush, or Ahrefs to find high-ranking keywords with moderate competition. According to a study by Accenture , 91% of consumers are more likely to shop with brands that provide relevant offers and recommendations. We can also view it from an entrepreneur’s perspective. “

Engineering 99

Engineering Writing Mobile SEO 99

Buzzstream

DECEMBER 1, 2023

Building relevant links can help you rank better for key terms, increase traffic, and build brand awareness. Not every tactic will fit each brand, and each requires a different amount of effort to see success, so we’ve highlighted this in the breakdown below. Here are some real-life examples from SaaS brands.

Examples 62

Examples Software Pitching Tools 62

Buzzstream

DECEMBER 1, 2023

Building relevant links can help you rank better for key terms, increase traffic, and build brand awareness. Not every tactic will fit each brand, and each requires a different amount of effort to see success, so we’ve highlighted this in the breakdown below. Here are some real-life examples from SaaS brands.

Examples 62

Examples Software Pitching Tools 62

Buzzstream

DECEMBER 28, 2023

Rand and the team learned from their experience with Moz that to truly expand your reach, you should look at what your users are talking about, not what they search for on Google. But you can further level your game with Google search operators like inurl: and intitle: operators. Pricing: Free, $38/mo Personal plan 5.

Tools 71

Tools Blogging Pitching Google 71

Buzzstream

DECEMBER 28, 2023

Rand and the team learned from their experience with Moz that to truly expand your reach, you should look at what your users are talking about, not what they search for on Google. But you can further level your game with Google search operators like inurl: and intitle: operators. Pricing: Free, $38/mo Personal plan 5.

Tools 71

Tools Blogging Pitching Google 71

Cision

JUNE 2, 2017

This post is an excerpt from the e-book, Listen: 5 Social Audiences Brands Can’t Afford to Ignore. Step 1: Google Your Competitors. Despite its 1990s appearance, Google is still the “go-to” site to start the competition sleuthing. Cool infographics. It includes search on Google and Facebook.

How To 198

How To Real Estate Web Case Study 198

Buzzstream

DECEMBER 28, 2023

Rand and the team learned from their experience with Moz that to truly expand your reach, you should look at what your users are talking about, not what they search for on Google. But you can further level your game with Google search operators like inurl: and intitle: operators. Pricing: Free, $38/mo Personal plan 5.

Tools 62

Tools Blogging Pitching Google 62

PR 20/20

JULY 9, 2020

Influencers: Find and follow leading authors, channels, and voices who can amplify your brand’s reach. Monitoring: Keep an eye on your brand and its competitors to capture opportunities as they arise. Frase also analyzes the top 20 results for a Google query, and automatically generates a content brief for it. Source: Buzzsumo.

Google 90

Google SEO Trends Content Marketing 90

5W PR

NOVEMBER 19, 2021

These are the experts who will establish trust between your brand and the customer. Connect, involve, and establish your brand by sharing your story. Research the most-discussed subjects and frequently asked questions involved in your brand niche. White papers, webinars, infographics, and case studies are also widely used.

Content Marketing 148

Content Marketing Marketing Measurement Data 148

Cision

JANUARY 9, 2018

Brands are investing more time, resources and budget into publishing high-quality content with the goal of attracting, engaging and converting customers throughout the buyer’s journey. Infographics. Informative, aesthetic infographics drive immense engagement. Content, content and more content. How to do it? How to do it?

Case Study 210

Case Study How To Infographics SEO 210

The Proactive Report

JULY 31, 2017

Every person that has an interaction with your brand – whether it’s good, bad or indifferent – forms a perception about your brand. Every person in your company is a representative of the brand and now that we’re all online, that’s truer than ever. Often that search is not a brand search, but a generic phrase.

Engineering 188

Engineering Interviews Infographics Social Media 188

Buzzstream

FEBRUARY 3, 2021

However, by combining the creation of newsworthy content campaigns with the importance of building brand awareness, we are able to gain linked client coverage on these platforms. Building awareness of your brand/products/services and boosting your credibility. Improving their brand awareness and reputation. Supercharging SEO.

Digital PR 170

Digital PR Industry Strategy Film 170

ImPRessions - Crenshaw Communications

JULY 21, 2017

In public relations w e’re always looking for tools to help produce quality content for clients as well as our own brand. And don’t forget Google; new news feed is a boon for PR team. It will offer up news and content based on what you’re already searching for using Google, which can save time. Also helpful?

Infographics 157

Infographics Writing Tools Google 157