Communications Conversations

OCTOBER 11, 2017

I’ve written about this “phenomenon” before. And my angle–corporate blogs. You see, whenever I see any kind of list post involving corporate blogs, the same corporate blogs keep popping up: Coke, Whole Foods and GE come to mind. But, you RARELY see a Minnesota-based corporate blog on these lists.

Corporate 60

Corporate Blogging Insurance Insurance 60

Scott Public Relations

MARCH 4, 2020

The result is that health outcomes for large parts of the population are getting worse because they cannot afford the basic health services they need to be healthy, as they struggle to pay for medicine, surgeries, and insurance. Download our e-book, “ The C-Suite Asks, We Answer: The Top 6 Questions About Healthcare PR.”.

Healthcare 69

Healthcare Insurance Insurance Policies 69

PR for Anyone

APRIL 30, 2020

We are still newsjacking the coronavirus story (see past blog post about that) but now we have new peripheral stories to pitch around that… reentry after lockdown. What happens in the insurance industry? So think about what re-entry means for your industry and how you can position yourself as an expert and pitch away.

Publicity 173

Publicity How To Insurance Insurance 173

Scott Public Relations

APRIL 2, 2020

Start talking about issues that are important to them. Polls show that the causes they are most concerned about are gun control, the environment and race relations. Ask questions about these topics to find out their thoughts. Talk about it. Getting people to suddenly watch debates or read about politics is a reach.

Insurance 71

Insurance Insurance Healthcare Technology 71

Mindful Marketing

JUNE 29, 2019

Insurance lessens the impact of such events, but what about damage to pizza ? The nation’s pizza deliver leader is very good at getting its products from its stores to our doors, but it seems less confident about our ability to do the same. For that reason, the company recently introduced “ carryout insurance.”

Insurance 76

Insurance Insurance Financial Writing 76

Scott Public Relations

SEPTEMBER 3, 2020

Every school child is taught the truth about what happened and what our ancestors did,” she told me. If you’re in healthcare, insurance, technology or other professional services industries, and need help with a PR, marketing or social media campaign, contact Scott Public Relations.

Insurance 52

Insurance Insurance Healthcare Government 52

Scott Public Relations

MARCH 4, 2020

Yet as more and more people are educated about what this will do to our weather, storms, agriculture, and even national security, the consequences on one other aspect of life must not be overlooked: healthcare. Download our e-book, “ The C-Suite Asks, We Answer: The Top 6 Questions About Healthcare PR.”.

Healthcare 52

Healthcare Insurance Insurance Agriculture 52

Scott Public Relations

APRIL 9, 2021

My colleague Jeremy Church at WordWrite Communications in Pittsburgh (a fellow PRBI – Public Relations Boutiques International – member) shared some very astute observations about what this means for executors and communicators in the WordWrite Storytellers Blog.

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Insurance Insurance Nonprofit Healthcare 104

Solo PR Pro

JULY 26, 2023

In this blog post, we'll explore three financial tips to help solo PR Pros thrive in their professional and financial journey. Identify Essential Expenses: Determine the minimum amount needed to cover your essential living expenses, such as housing, utilities, insurance, and groceries. We'd love to hear from YOU.

Financial 85

Financial Insurance Insurance Training 85

Presspage

FEBRUARY 8, 2024

For example, the Dutch insurance company Nationale Nederlanden recently published a press release , sharing its ranking as one of the top performers in a benchmark for responsible investment. Explore more in our Investor Relations blog series: It’s a fact - the world is calling for responsible business practices.

Report 109

Report Government Financial Trends 109

5W PR

JUNE 20, 2023

Education and Awareness Compassionate marketing campaigns should prioritize education and awareness about mental health issues, addiction, and available treatment options. Clearly communicate the availability of insurance options, financial assistance, or payment plans to alleviate financial barriers.

Marketing 88

Marketing How To Ethics Insurance 88

Communications Conversations

SEPTEMBER 21, 2021

I recognize this, and I’ve been thinking about what I can do to support the women in our profession. One easy thing: Highlight them here on this blog! As director of comms, newsroom and social media for the biggest insurance company on earth, Angela has a big job.

Social Media 146

Social Media Marketing Media Insurance 146

Cision

JULY 26, 2017

There are a lot of best practice blogs about how to increase reach that may or may not be effective (some people believe that liberal use of videos and images may increase reach to an audience), but the big picture of Facebook reach is that brands cannot consistently reach most of the fans and followers with organic Facebook posts.

Social Media 233

Social Media How To Insurance Insurance 233

Waxing UnLyrical

MAY 2, 2014

The reason we went away was the reason most blogs go away , either temporarily or permanently. Other things take priority over the time one spends blogging, tweaking, editing, linking… and when there is a team of bloggers to manage, that is a lot of time, even if one has help. We just kinda… went away… and came back.

Community 105

Community Insurance Insurance Facebook 105

The Stalwart Blog

MARCH 12, 2020

I’ve been on the phone for the last couple of days asking folks about the Coronavirus. Many folks will find themselves out of a good chunk of money because insurance policies and cancellation policies won’t cover the entire bill. Risk managers and insurance advisors can help there.

Crisis 78

Crisis Insurance Insurance Policies 78

David PR Group

MARCH 30, 2017

Having recently written a book about online reputation issues , I spend a lot of time thinking about online risk, and I am increasingly interested in cybersecurity. Hackers particularly like companies in healthcare, finance and insurance, real estate, manufacturing, government contracting and transportation. –John.

Real Estate 40

Real Estate Automotive Insurance Insurance 40

Scott Public Relations

DECEMBER 19, 2019

The result is that health outcomes for large parts of the population are getting worse because they cannot afford the basic health services they need to be healthy, as they struggle to pay for medicine, surgeries, and insurance. Download our e-book, “ The C-Suite Asks, We Answer: The Top 6 Questions About Healthcare PR.”

Healthcare 52

Healthcare Insurance Insurance Policies 52

5W PR

NOVEMBER 29, 2021

For instance, Geico’s time-based promise through its message, ‘15 minutes or less can save you 15% or more on car insurance’. Getting people to laugh also makes them more inclined to think more positively about a business. The post Developing key messages in marketing appeared first on Public Relations Blog | 5W PR Agency | PR Firm.

Marketing 88

Marketing Insurance Insurance Mobile 88

ReimaginePR

APRIL 4, 2015

We didn’t talk too much about it or post it on social media sites. Too many people we love have lost children, so to boo-hoo about stuff seemed somehow wrong. We called our Insurance Brokers (Cowan) and they put us in touch with our Insurance Company (Intact) and they were awesome. Blog fire good people insurance'

Insurance 120

Insurance Insurance Real Estate Hotels 120

ReimaginePR

FEBRUARY 20, 2016

Schooling: Many people don’t believe this should be considered when thinking about your photographer but it has to be factored in. Insurance: Camera insurance. Let’s not forget about business insurance. And if it’s far enough away, you will need to start thinking about hotel and per diem expenses during their trip.

Insurance 120

Insurance Insurance Transportation Hotels 120

Practical Law Construction

MAY 6, 2020

In this blog I look at that guidance and conclude that, despite my initial optimism, a number of BUK’s recommendations actually do represent material departures from current market practice that clients may struggle to get on board with.

Insurance 52

Insurance Insurance Construction Blogging 52

Reputation Us

JUNE 1, 2023

In May 2023, Blue Ocean Global Technology interviewed ReputationUs’s President Casey Boggs about his thoughts on reputation management for their global blog … Blue Ocean Strategies Blue Ocean: Reputation management has become an important component for most businesses. Brand is what you say about your company.

Technology 78

Technology Interviews Reputation Crisis 78

Scott Public Relations

DECEMBER 19, 2019

Yet as more and more people are educated about what this will do to our weather, storms, agriculture, and even national security, the consequences on one other aspect of life must not be overlooked: healthcare. Download our e-book, “ The C-Suite Asks, We Answer: The Top 6 Questions About Healthcare PR.”. Like what you’ve read?

Healthcare 52

Healthcare Insurance Insurance Agriculture 52

PR Job Coach

DECEMBER 18, 2013

Blogs are created just to highlight its importance. The unfortunate fact about networking is that it can be abused and misused. The reasonable man, Dr. Jekyll is concerned about reputation and doing good. With this all said, there are some rules of the road to insure that selfless networking is sustainable.

Insurance 223

Insurance Insurance How To Software 223

Barokas

NOVEMBER 29, 2018

Benefits above and beyond traditional benefits (health insurance, retirement plan, etc.). To learn more about out team, company values, and benefits, visit our About Us page. Companies were evaluated across several categories, including: Growth opportunities for the organization and team. Company culture. Let’s celebrate!

Communications 113

Communications Insurance Insurance Training 113

Scott Public Relations

JANUARY 24, 2019

An entirely separate blog could be written about successful social media habits, but for these purposes it’s important to acknowledge the value of social shares for measuring public relations success. Download our e-book, “ The C-Suite Asks, We Answer: The Top 6 Questions About Healthcare PR.”. Like what you’ve read?

Publicity 45

Publicity Insurance Insurance Healthcare 45

Scott Public Relations

MAY 13, 2019

With a wealth of data about people and groups already out there in the digital age, managing your brand helps you control what people will likely come across anyway. Download our e-book, “ The C-Suite Asks, We Answer: The Top 6 Questions About Healthcare PR.”. Like what you’ve read?

Insurance 55

Insurance Insurance Healthcare Publicity 55

Presspage

JULY 21, 2017

Bupa health insurance services and programs support their mission to make sure their members live a longer, healthier and happier life. News, blogs, social media, images video provide a lot of valuable information about health, care and Bupa.

Insurance 60

Insurance Insurance Healthcare Internal 60

Scott Public Relations

AUGUST 20, 2019

At the recent annual meeting of communicators from PR Boutiques International, Robert Hernandez, professor at the USC Annenberg School of Communication, spoke about how the exciting new virtual reality technology can completely change our perception, and the implications that carries for communications. Like what you’ve read?

Healthcare 49

Healthcare Insurance Insurance Pinterest 49

ImPRessions - Crenshaw Communications

OCTOBER 8, 2018

Because of the longer selling cycle for business products like insurance or software, engagement through social channels may actually pay greater dividends for B2B products and services. Social listening and monitoring offers a wealth of information about customers where they live and work. It’s all about video.

B2B 170

B2B Social Media Media Education 170

Cision

OCTOBER 6, 2015

During “ 9 Tools & Tips That Drive Content Marketing Results, ” Ian explored how these tools can help identify successful content topics, drive more organic blog traffic and build your social presence. We recently reviewed an article and decided to to rewrite about 25 percent of it so we republished it again as a new article.

Content Marketing 120

Content Marketing How To Insurance Insurance 120

Scott Public Relations

JUNE 26, 2020

Twitter’s action to label his tweets as having questionable (or no) facts about mail order ballots contributing to voter fraud is likewise controversial. If you’re in healthcare, insurance, technology or other professional services industries, and need help with a PR, marketing or social media campaign, contact Scott Public Relations.

Healthcare 52

Healthcare Insurance Insurance Social Media 52

Scott Public Relations

DECEMBER 13, 2018

Textual material such as blogs, quick posts, and press releases work well for timely purposes, while the production effort required nudges video towards the relevant category. Download our e-book, “ The C-Suite Asks, We Answer: The Top 6 Questions About Healthcare PR.”. Like what you’ve read?

Healthcare 40

Healthcare Insurance Insurance How To 40

Scott Public Relations

FEBRUARY 14, 2019

They are bright, unafraid, excited about their studies and the coming holidays. And why should we, as a society, be concerned about this problem? Read about the school here. Please think about what you can do to help these children and their school communities. Afterwards, the children talk to their guests over bagels.

Insurance 45

Insurance Insurance Healthcare Pinterest 45

MaccaPR

OCTOBER 2, 2017

When companies from 3M, Coca-Cola and Toro to General Mills, American Family Insurance, Hormel and Olive Garden restaurants wanted help connecting with Hispanic consumers, they’ve called upon a friend of our agency’s – multicultural marketer Rico Vallejos of the marketing consultancy RicoLatino. That’s a really bad idea.). chili peppers.

Insurance 74

Insurance Insurance Interviews Marketing 74

Scott Public Relations

OCTOBER 13, 2019

If you’re in healthcare, insurance, technology or other professional services industries, and need help with a PR, marketing or social media campaign, contact Scott Public Relations. Download our e-book, “ The C-Suite Asks, We Answer: The Top 6 Questions About Healthcare PR.”. Like what you’ve read?

Insurance 45

Insurance Insurance Healthcare Pinterest 45

Scott Public Relations

OCTOBER 13, 2019

You can learn more about ABS’ Virtual Office platform, and the other innovative approaches they are developing to improve care for autism patients, here. If you’re in healthcare, insurance, technology or other professional services industries, and need help with a PR, marketing or social media campaign, contact Scott Public Relations.

Healthcare 40

Healthcare Insurance Insurance Pinterest 40