NewsWhip

OCTOBER 20, 2021

But our contention is that there are times when understanding engagement to content is crucial, and a key to perception of your brand in the media and public spheres, especially when it comes to earned media measurement. People are fed information about a brand through media outlets, blogs, online forums, and social media platforms.

Measurement 78

Measurement Media Crisis Crisis Management 78

Melissa Agnes

OCTOBER 19, 2014

Welcome to episode #020 of The Crisis Intelligence Podcast, with Melissa Agnes and Bill Boyd. As the Ebola crisis continues to make waves in the United States and around the world, the CDC, government, hospitals and countless others are being looked to to lead the public through this epidemic. The second is Fearbola. Get connected!

Crisis 248

Crisis Government Crisis Communications Crisis Management 248

Prohibition

JANUARY 14, 2022

Are you prepared for a PR crisis? Whether it’s a product recall, staff injury becoming public news or something else entirely, a PR crisis can happen to any business. Businesses of all shapes and sizes can fall victim to a PR crisis at any time. What is a PR Crisis? What is a PR Crisis Plan?

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Onclusive

JUNE 15, 2022

While many consider communications to be part of marketing, PR has fallen behind in being able to measure and prove its value to key stakeholders. That’s where PR comes in with negative publicity and crisis management, as well as proactively demonstrating your company’s goodwill efforts.

Marketing 195

Marketing Measurement Advertising Advertising 195

Onclusive

JUNE 15, 2022

While many consider communications to be part of marketing, PR has fallen behind in being able to measure and prove its value to key stakeholders. That’s where PR comes in with negative publicity and crisis management, as well as proactively demonstrating your company’s goodwill efforts. Integrating PR and marketing.

Marketing 195

Marketing Measurement Advertising Advertising 195

Onclusive

JANUARY 14, 2021

Welcome back to our January blog series focused on “ The Executive’s Guide to Building and Leading an Impactful Communications Team ”! Ask for actionable insights, solutions and measurable results—encourage communications to share unexpected insights, propose an action plan, and then measure and report on the outcome of the action.

Communications 195

Communications Corporate Measurement Reputation 195

Onclusive

AUGUST 30, 2023

In this blog, we’ll outline clear tactics you can implement to build brand value by building stronger brand awareness, protecting your brand, and increasing your brand reputation. Swift and thoughtful responses to negative feedback can help in managing and mitigating potential reputation crises.

Brand 195

Brand Branding How To Reputation 195

Melissa Agnes

AUGUST 8, 2014

Below you’ll find our roundup of some really great articles that we’ve come across this week, as well as a roundup of what was published to The Crisis Intelligence Blog and Podcast this week. From The Crisis Intelligence Blog. Making The Case for Excluding Jargon From Crisis Communication. Listen here!

Crisis Management 205

Crisis Management Crisis Communications Crisis Hotels 205

Onclusive

DECEMBER 6, 2019

PRNEWS Crisis and Measurement Summit. This gathering invites you to dive deep into the industry’s most progressive curriculum on Crisis Management. Spend two days mastering the latest and greatest in Communications Measurement. Spend two days mastering the latest and greatest in Communications Measurement.

Conference 329

Conference Marketing Case Study Measurement 329

Melissa Agnes

OCTOBER 19, 2014

Welcome to episode #020 of The Crisis Intelligence Podcast, with Melissa Agnes and Bill Boyd. As the Ebola crisis continues to make waves in the United States and around the world, the CDC, government, hospitals and countless others are being looked to to lead the public through this epidemic. The second is Fearbola. Get connected!

Crisis 100

Crisis Crisis Management Government Crisis Communications 100

5W PR

DECEMBER 18, 2018

Crisis communications, on its surface, is easy to comprehend and understand – when something bad happens, respond accordingly. However, crisis (as it is simply referred to in PR) much like the industries it serves, is constantly evolving to effectively and efficiently respond in times of need.

Crisis 68

Crisis Company Crisis Communications Crisis Management 68

Melissa Agnes

AUGUST 8, 2016

With the growing use of social media to follow brands, rather than navigating to the brand’s corporate website, should your corporate website still be used as your crisis communications home base? One you should aim to think through within your crisis preparedness. It’s the best way to archive your crisis response.

Crisis Communications 100

Crisis Communications Corporate Crisis Real Estate 100

Critical Mention

OCTOBER 24, 2019

While we certainly encourage PR and communications pros to follow our insightful Critical Mention blog , we also want to share a few of our other favorite PR blogs. Our take on Ragan’s PR Daily blog: Without a doubt, Ragan’s PR Daily blog is one of our go-to blogs for communication and media related news and tips.

Blogging 68

Blogging Education Resources Creativity 68

ImPRessions - Crenshaw Communications

JULY 10, 2019

As a profession, public relations evokes images of media pitching or crisis management. From blog posts to media pitches, we shift gears constantly, adapting to many different kinds of written content. A blog-eat-blog world . Less is more.

Case Study 231

Case Study Writing Pitching SEO 231

Onclusive

JANUARY 25, 2019

PR and content marketing are rapidly evolving with new access to data and insights, new methods of measurement and more channels to reach your audience than ever. Most conferences focus on media relations, crisis communications, social media, and measurement, plus a well-known awards show. Content Marketing Conference.

Conference 256

Conference Content Marketing Marketing Internal 256

Prohibition

AUGUST 29, 2023

This could include traditional media outlets, social media platforms, food blogs, or industry events. Measure success : Set metrics to measure the success of your food PR campaign. Crisis management : In the event of a PR crisis or negative publicity, food PR agencies can provide crisis management services.

Product Launch 62

Product Launch Crisis Management Agency Social Media 62

Reputation Us

DECEMBER 14, 2022

See our blog for more details.). Showcasing the top talent on your executive management team, along with their unique accomplishments, can facilitate team-spirit. We’ve been encouraging companies to hire a Chief Reputation Officer for years (see our blog for more details). See our blog for more details.).

Reputation 78

Reputation Insurance Insurance Employee 78

Newsfile

JANUARY 30, 2024

Examples of AI Prompts for PR Research Rank the top five best practices for crisis communication in the context of a healthcare industry scandal? For instance, AI can help you generate ideas for your next blog or article, advertising strategy or any facet of PR. Crisis Management Effectiveness : Impact of PR efforts in crises.

Trends 105

Trends YouTube Video Social Media 105

PR in High Definition

SEPTEMBER 27, 2021

It’s definitely a minefield, and when it’s as easy as typing out a Tweet or a blog post and posting it at the click of a button for everyone to see instantly and comment on, it can be challenging to maintain a strong, consistent reputation. It only concerns crisis management. It can’t be measured.

Reputation 62

Reputation Employee Crisis Crisis Management 62

Presspage

OCTOBER 24, 2017

Choosing the right channels Blogs, vlogs, Instagram, Snapchat, and LinkedIn. Measuring impact With online data on the rise, the cry for measurable results has become louder. Before you start, you need to identify the goal you are trying to reach and the metrics you are going to use to measure your results.

Crisis 102

Crisis Measurement Reputation Crisis Management 102

Prohibition

FEBRUARY 14, 2023

It involves developing relationships with tech journalists, bloggers and influencers , as well as leveraging online channels like social media, blogs and other digital platforms. It can also involve data -driven strategies, such as driving lead generation, maximising reach, and measuring the success of distribution strategies.

Strategy 62

Strategy Brand Branding Technology 62

Critical Mention

OCTOBER 25, 2021

But, this is a blog about PR, communications and media relations, so enough about the plot summary. But putting the humor of the situation aside, this episode makes a salient point about the importance of a real-time media monitoring platform, especially during a big news event or crisis.

Media 162

Media Fashion Television Radio 162

Melissa Agnes

FEBRUARY 5, 2015

Not only is this an unethical practice (WordPress didn’t let me underline “unethical” 50 times, so once will have to do), but it’s also a crisis waiting to happen. However, I’d like to add that if you intentionally sabotage someone’s rankings like this, you deserve a crisis in my opinion.).

SEO 124

SEO Engineering Crisis Crisis Management 124

Onclusive

FEBRUARY 9, 2021

A typical PR agency toolkit can include some or all of the following: Strategic counsel and advice Reputation management Crisis management Media relations, including outreach and pitching Analyst relations (e.g.

Agency 195

Agency Strategy Communications How To 195

Sword and the Script

DECEMBER 23, 2014

The Wall Street Journal’s MoneyBeat blog embedded a copy of his memo which reads: “We can afford to lose money – even a lot of money. The MoneyBeat blog writes: Most famously, it was central to testimony he delivered to Congress after he stepped in as chairman of a floundering Salomon Brothers in 1991.

Reputation 115

Reputation Newspapers Crisis Communications Leadership 115

Onclusive

APRIL 12, 2018

She joined UL in 2015 and is responsible for brand and marketing strategy, communications, public relations and crisis management, corporate social responsibility, events, customer experience, digital marketing and social media, as well as the marketing organization at large. How will you measure success?

Content Marketing 170

Content Marketing Interviews Marketing Leadership 170

Burrelles Fresh Ideas

NOVEMBER 7, 2023

Skill Development — learn valuable skills in media relations , content creation, event planning, crisis management, etc. Networking Opportunities — connecting with others through interactions with clients, journalists, influencers, and other PR professionals.

Agency 90

Agency Energy Crisis Management Industry 90

Sword and the Script

JANUARY 3, 2023

Crisis management: When an organization faces a crisis, PR practitioners may work to minimize the damage to the organization’s reputation by managing the flow of information and communicating with the public. How is public relations measured? The 10 Most Common Ways Comms Pros are Measuring PR.

Interviews 100

Interviews Publicity Technology Social Media 100

Cision

JANUARY 19, 2017

How do you measure that success? What role do you see social media play in reputation and crisis management today? It’s important to start implementing a social media strategy to build your business’ profile and reputation before a crisis hits. What is your secret to media relations success?

Social Media 120

Social Media Newspapers Pitching Reputation 120

Stuart Bruce

OCTOBER 6, 2016

In-house PR and communications people say they need more education and insight around social influencer outreach/engagement (31%); social network strategy (27%); and digital crisis management (27%). There is a 31% drop in the use of expert blogs (21%). banner advertising, SEO etc) (73%) than traditional PR activities (65%).

Training 119

Training Digital PR Media Training Education 119

PR News

APRIL 23, 2018

When you bring hundreds of communicators together over two days for a conference on PR Measurement in Philadelphia, it gets interesting in a way the founding fathers never anticipated. The post Chart Porn and the PR Condition appeared first on PR News Blog. The post Chart Porn and the PR Condition appeared first on PR News Blog.

Conference 93

Conference Measurement Blogging Communications 93

Sword and the Script

DECEMBER 12, 2017

Fittingly, I asked a whole bunch of folks for predictions to include in a blog post here (if you want to be invited next year, you can sign up here ). Continued drive toward niche content and blogs, such as cybersecurity for the hospitality industry, or regulatory law for marijuana growers. 9) Crisis management grows exponentially.

Marketing 104

Marketing Content Marketing Crisis Management Data 104

Reputation Us

OCTOBER 31, 2018

When a crisis happens, how does it affect a reputation? However, digital is far from the only way to measure reputation–and may be one of the last channels we explore to measure reputation. You know…social media posts, online reviews, blogs, video mentions. social, news coverage, online). Are they on board?

Reputation 60

Reputation Nonprofit Employee Analysis 60

Prohibition

AUGUST 4, 2021

PR activities range from media relations engaging with the press, publications, crisis management, online PR using content marketing and social media marketing. What many business owners don’t realise are the secondary benefits associated with a well run Brand Reputation Management Campaign. Review Management.

Reputation 62

Reputation Brand Branding SEO 62

Cision

JUNE 6, 2017

Crisis management: Having relationships with industry authorities can help shut down a problem in a crisis but you need to have an established and ongoing relationship before you can call on them to help. ” You can find his blog, podcast (“The Marketing Companion”), and books at businessesGROW.com.

Marketing 239

Marketing Television Handbook Web 239

PR News

OCTOBER 24, 2018

The post Here’s Where Communicators are Hoping to Invest More Resources appeared first on PR News Blog. ,” executives participating in a recent PR News/Crisp leadership roundtable shared an interesting wish list that centered around the… Continued.

Resources 297

Resources Communications Leadership Employee 297

Critical Mention

MARCH 22, 2019

Real-time social media monitoring is essential in measuring your content’s performance. By staying on top of your brand, competition and industry news also can prevent or mitigate a PR crisis by using social media crisis management to respond to events as they are happening, which make or break your company’s image.

Social Media 62

Social Media eBook Infographics Media 62